Meet the Aspirationals @theaspirationals - Tumblr Blog

Brands

Things don't have to end. They can begin again. EKOCYCLE motivates brands to create cool things for Aspirational consumers from recycled materials.

People don't just want to do good. They want to look good.

Lazlo Karafiath, Producer, Culture Culture Inc.

#lazlo karafiath #expert

In an interview from the Sustainable Brands 2013 conference in San Diego, BBMG co-founder Raphael Bemporad discusses the need for businesses to engage consumers in ways that will help drive transformational change.

#aspirationals #bbmg #raphael bemporad #speaking #conferences

A trend report on why Aspirational consumers buy, remake and resell used goods.

Press

5 Secrets to Engaging Aspirational Consumers via FastCo.Exist

Brands

Lyft launched in 24 cities in April 2014. The ride-sharing startup understands the Aspirational’s desire for badges, coopting an iconic pink mustache for the brand.

#lyft #sharing #Sharing Economy #aspirationals #ride-sharing

Nearly two billion strong, Aspirationals represent about one-third of the global population.

#data #global #aspirationals

Brands

Warby Parker Makes Fast Company's List of Most Innovative Companies 2014.

#Warby parker #fastcompany #one-for-one #innovation #business model

Global companies have an incredible opportunity to do well and accelerate positive social change by innovating to promote sustainable consumption. Aspirational consumers demand it.

Adrian Grenier and Peter Glatzer, co-founders SHFT

#shft #aspirationals