Thulirsoft

Leading web development company in Chennai,India that offers web development, mobile app development and digital marketing services for our customers with best quality at most affordable prices.

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Reputation Management

Eversince the greater penetration of internet happened across the world, maintaining online reputation has become a primary necessity for any kind of organization.People search about every entity that they come across in search engines and the results obtained greatly influences their perception,decisions,and belief systems. Social media also plays vital role in defining identities and they also affect search engine ranking greatly. Positive and negative reviews massively impact the business growth of organizations either way. Let us look at certain measures that can be taken to create and maintain our online reputation.

Maintaining online identities

For any organization, presence of a well maintained website immensely helps in preserving onine identity, by mentioning the word ‘well maintained’ we mean regularly updated content with curated text and images.It should also contain the links to Social Media pages and other applicable external news references. The social media pages should be updated regularly with latest developments in the organization. This kind of online presence helps in maintaining proper ranking with search engines and helps the viewer to generate a generic opinion about the entity.

Increasing positive reviews

Ratings and reviews play crucial role nowadays among people and it should be a concerted activity to increase positive reviews in google pages, social media and other channels. So happy customers should be encouraged to leave their rating and review in appropriate channels. Also informational posts from bloggers, authors and influencers should be welcomed because those posts generate positive impression among the people.

Spreading news about one entity

For larger organizations there will always be relevant news regarding the growth, business, acquistition, revenue, forecast and market projections. They have to be made available in website, social media, news portals and micro blogging websites. This will create wealth of information regarding the entity and whevener users search using search engines they would have huge choice of information to evaluate the organization.

Handling negative publicity

Naturally there will be negative reviews,comments,news and false propaganda against any organization due to various factors. It has become easier to spread malicious information quickly through online because of the numerous channels and forums available.

Now comes the question of handling such reviews and reducing the impact of negativity,

it would be wiser to answer the negative reviews with proper explanation and information and also take remedial steps if necessary. Also positive reviews and the presence of latest updates and news online about the entity help in neutralizing the impact to greater extent.

Reputation has always been a factor that takes lot of time to get built, so there should be genuine spending of effort on the activity to create and preserve it online. Following the above discussed measures over a period of time will reap definite results in long run.

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Dato Dr Emmanuel Erwin Raj

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Emmnuel Erwin Raj  had worked for Mlm business ang also gave guidance to whoever interested in doing mlm business.

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Dato Dr. Emmanuel Erwin Raj worked was recruited as a Special Task Force Police officer and then he worked in the Law Enforcement Division. Later he joined Narcotics Enforcement Division in Penang district. He joined the police ranks in the year 1980 and resigned in 1987. He worked as hard as possible to check the growth of Narcotics in his region.

He saw the harsh reality of those taking drugs, especially youngsters and other addicts. Consuming drugs resulted in loss of their homes, bred violence in neighborhood, caused unfavorable conditions for the country`s development, led to severing of relations with parents and thus rendering them homeless and as orphans. When he saw the plight of many families destroyed owing to the addition of drugs, he always took a strong stand against it.

He followed stringent measures and effective strategies those days and till today to curb the spread of narcotic activity. He dealt it with a firm hand. He vehemently suppressed it by punishing those perpetrating crimes related to narcotics like tobacco, liquor, ganja, cigarette and other similar substances in a severe manner

Why he quit his Responsibility?

The main reason for resigning his job as an honest police officer was his strong dislike and condemnation towards taking and giving away of bribery. Apart from this, his dream and intense desire to run his own business was also one of the main reasons for Dato Dr Emmanuel Erwin Raj to quit his job in the Police Department

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Leading Web and Mobile App company 

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If you are looking for android development we are the right ones to initiate a discussion. ThulirSoft has been developing best quality iOS apps 

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KSM is a leading Manufacturer company in Chennai it manufacturers of trolley oven, electrode baking oven, electrically heated chamber oven, core drying oven, curing ovens and continuous oven from Chennai, India.

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 Many businesses choose the eCommerce route to sell their products and they have a variety of reasons. Once the basic infrastructure for the eCommerce website gets established the question of traffic comes into the picture, because without that we will not have any clue or direction to move forward. After establishing a digital presence by using SEO, blogs and social media, any website would be receiving the traffic, but the question of conversion will surface its head. That would be the moment where we need to think about some unique strategies that have to implement for achieving the objective. Here come a few important ones that are proven to be successful.  

Influencer marketing

Across all social media, we would be able to find influencers with a huge fan following, earned overtime with their blend of interesting posts on various subjects. Our eCommerce should definitely fall under categories such as fashion, food, film, books, electronics etc. We need to identify the right influencer for our product based on the target market and strike a deal with him for promoting our products through some posts. This way we can reach quickly to his audience and the endorsement of the influencer creates a positive impression about the company and its products. Branding gets increased because of the greater visibility and any viral activity that may result would be an additional bonus.

Read More.. http://bit.ly/2QMpik6

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8 Ways to Use LinkedIn for Marketing Your Business

As far as LinkedIn marketing is concerned making connections, getting leads, seeking partnerships and growing your brand are highly target specific. LinkedIn is one of the powerful tools in digital marketing which gets you the right audience and mostly professionals and business people utilize the channel to a greater extent. Other social media like Facebook and Twitter are places where all kinds of people gather and businesses fill the spaces with tons of consumer messages.

We have listed down some important ways to use LinkedIn for your digital marketing efforts.

1.Your Profile gives the starting push

The profile is the first thing most of the visitors look for, so complete your profile without leaving any fields and update it frequently. The list of your skills, your work samples, and your achievements should make a good impression when someone visits the same.

2.Focus on your Company page

The company page helps customers to know about your business and it gives the opportunity for you to place valuable data. People who find it useful will follow you and may convert as potential leads or refer other people.

3.Be clear about Your Audience and Goals

Your business objective decides your audience and goals, starting with a clear idea is essential for a successful campaign and in LinkedIn marketing, it helps you to focus on your target market and reach them.

4.Reach the right people

Instead of focusing on all companies, you can target companies that work in certain sectors and with the specific number of employees for marketing your products. Setup your campaigns to reach the employees and executives of your target market... (Read More)

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What preliminary steps should be done?

Ensure that the website is responsive, fast, efficient and SEO friendly.

Ensure that the online purchases work seamlessly on the website.

Ensure that the website has proper channels to receive inquiries from customers.

Ensure that pages are created in all Social Media Channels for the entity.

Ensure that specific social media entities are available for the entity.

How to drive traffic to the website?

Perform continuous Onpage and Offpage SEO process on daily basis.

Regularly post content on social media and respond to all the comments.

Start email marketing campaigns for customers every 15 days with new updates.

Identify influencers and capitalize their network for promotions.

How should you respond to leads?

Provide clear and concise response to inquiries within 2 to 4 hours.

Increase your domain knowledge and educate prospects about the products.

Follow up with prospects in regular intervals.

Touch base with prospects during festive occasions constantly.

How do you get repeat visitors?

Maintain regular connection with prospective buyers through emails and social media channels.

Update at proper intervals about the products through various media.

Provide offers and discounts for the existing customers.

Encourage referral through existing customers.

How do make a continuous improvement?

Try to receive genuine feedback from the audience.

Perform rigorous analytics and review on all platforms.

Conduct regular meetings with all stakeholders to improve performance.

Devise innovative strategies and methods to reach prospective customers.

Ensure your online reputation through monitoring and actions.

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Images are one of the important medium used on the Internet for communication, marketing, presentation, tutoring and so on. Historically people tend to develop an affinity towards images, reinforced by the saying "Picture worth 1000 words". This holds good in this internet age also, with more and more websites, apps, blogs and other channels created and dedicated to holding image content alone. There is a huge number of followers for such medium and its growth also increases by leaps and bounds over time.

Ever since digital marketing came to the center stage for promotional activities the world of images has got revolutionized so much. Almost all social media websites provide provision for uploading, viewing, commenting and sharing images. Websites and blogs are supposed to hold images at a specific ratio to attract and retain viewers. Let us analyze how images are crucial for the promotion of your digital channels... (Read More)

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How to choose a Hosting Server for your Mobile app

Whenever a new entrepreneur or a startup decides to create a mobile app, immediately they start thinking about the hosting server of the App before even finalizing the features and contents of it. It has to be accepted that the hosting server for a Mobile App is important but at the same time, we need to understand that the nature and audience of the App plays a major role in identifying the hosting. Mobile Apps are volatile in nature, they are downloaded less, retained rarely and engaged scarcely. Any new app that gets developed will take time to settle down in terms of features and stability, after which downloads will increase gradually. Then comes the app retention and maintaining a healthy retention rate needs significant attention. Unless advertised heavily any new app will take its time to receive downloads READ MORE

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Most of the time people come up with outstanding product ideas that may stand to benefit humankind remarkably. But all of the product ideas are not embraced by the world and majority of them fail miserably. People tend to spend a huge amount of capital, time and effort on ideas that may not see any light and perish resulting in tremendous squander. So it becomes essential to validate the product idea through various means and understand the potential impact. Here we have listed some of the simple yet powerful ways that can help in realizing the worth of the idea.

Prior existence Many times what we think as a new idea might exist in different forms in the market and it becomes necessary to know what kind of competition prevails with the same product.(more details)

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Kotlin has been declared as an Official language for Android and it has created great interest among Android developers across the world, it is an open source language and offers several important features thus making life easier. We are going to attribute some major advantages of Kotlin in this article.

Kotlin helps in faster App development as it eradicates approximately 20% coding lines which saves the time and effort. This reduces the file sizes, increases readability, productivity and efficiency. Also, code review also gets easier with less amount of it...(Read More)

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Thus contractual hiring of developers works to the best advantage of software development by startups, small companies and individuals, we suggest this model for people who are less experienced in software development projects and with smaller budget

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Importance of websites

Today, most of the people are using the internet to search and purchase different kind of products from e-commerce websites. If you are a business entity you must have your own store online. Because according to research, 47% of people are using the internet and 81% of people are buying a product online. It is an incredibly huge number if you don't have a website you may lose business that comes through online.

List of the industries get more earnings in 2018

Internet retail

People lifestyles change in past 10 years and most of the people are using online shopping apps and website to buy the products. So many products are available in online whatever you want just open it, click and buy the product. If you are a small businessman you must use this opportunity to grow up your business by creating a website, it's a good step for your Advantages there is high chance to get profit.

Education

In the education system, many people think traditional is the best one to get knowledge and degrees but there is an alternative process is online courses. A student can study any courses in free time at the same time they also do some freelance work. by this method student responsibility, time management skill, and self-motivation level increase so that most of the educational academy provide an online class on their website

Healthcare

Today environment is changing badly many new diseases affect people. So everyone needs good medical treatment some of them give free medical tips and advice. But it does not reach the target audience so that, they approach online medium to reach the audience by using Google campaign, Facebook campaign, and website promotion because 58% of the public search online medical advice.

IT Sector

In this modern era, clients are searching the internet for their business requirement if you're a businessman you must have a website for your customer. give some information about your work because if you have a website your business community increases the range around globe level.

Entertainment

Entertainment is a very powerful medium because it has a large crowd. People relieve their stress by watching their favorite movie drama videos etc. But they need some promotional activity for their movie. Now production industries use some popular website and social media to promote their movies.

If you are doing one of this business as shown in above listing you must have web development services or mobile app services. so that you get more customer and leads around the world to your business will grow higher and higher.

Advantages of Website and Mobile Apps

Your advertisement is easy to do and effortless

Saves more money on printing and distribution

It's easy to connect new customers

It's a two-way communication process

Expand your business process across the world

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Seven Donts when using facebook for your business

1. Do not use dummy accounts for maintaining your pages because if Facebook feels that your account looks suspicious, they may terminate your account resulting in severe loss of connections and rebuilding all of them would be a nightmare.  

 2. Do not share your content in many groups because facebook will ban you from posting for a specific period and that may render your promotions and traffic in a disarray...(Read more)

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Pros and Cons of Hybrid Mobile Apps

Hybrid Apps are looked upon by a huge number of people for the construction of mobile apps that can be deployed across platforms. We have tried to articulate the various advantages and disadvantages of Hybrid Apps so that it can help in better decision making.  Advantages of Hybrid Mobile Apps Write Once, Run AnywhereHybrid Apps are essentially web apps, hence they can be developed and deployed in any of the platforms. This aspect stands as the huge advantage of Hybrid App, as the cost, effort and time of development get reduced greatly. (Read More)

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How to increase user retention for your Mobile Apps

Nowadays building a mobile app has become a lot easier but user retention and engagement has become difficult, so we have outlined some important activities that help you in the process.

Educate your Audience If your App Store Optimization works properly, definitely your App will lure a huge number of users across geographies. But often your analytics will show that people abandon the app immediately and exit out. Here comes into the picture, the important aspect of educating and onboarding your user. There should be easy and clear guiding steps about the various functions of the App presented to the user. The user should not get lost and disinterested in the App after first open. Hence it is advisable to invest time and effort in this process as educating the user greatly helps in user retention...(Read More)