Design Canvas

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Assignment = Type as image

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Assignment = Black out poetry

"Exploring the art of transformation through words, one blackout poem at a time. Taking existing texts and reshaping them into something new, where hidden meanings emerge from the shadows. Poetry isn't just written; sometimes, it's discovered."

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Assignment = hand lettering and calligraphy

“Type mera karm aur dharm hai”

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Assignment- Type Anatomy

Type anatomy refers to the study of the individual parts that make up each letter in a typeface. Key elements include the stem (main vertical stroke), ascender (the part of a letter extending above the x-height), descender (the part extending below the baseline), and counter (the enclosed space within letters). Other features like serifs, terminals, and bars contribute to a letter's overall shape and style. Understanding type anatomy is essential for typeface design, as it influences legibility, readability, and visual harmony.

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Assignment- Tag Redesign

This includes changes to typography, color schemes, logo placement, and materials to enhance readability, appeal, and overall brand identity.

The goal of this redesign was to create a more modern, functional , and brand appropriate tag for Tommy Hilfiger clothing brand.

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Assignment = News analysis poster

Article 370 of the Indian constitution was a provision that granted special autonomy to the region of Jammu and Kashmir. It was originally included to recognise the unique circumstances under which Jammu and Kashmir acceded to India in 1947.

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Social justice and equality- apply principle of closure/ figure and ground

Social justice and equality refers to the principles of fairness, equal treatment,and the protection of human rights within a society.They emphasise the idea that every individual, regardless of their opportunities, resources, and protection under the law.

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Assignment- one word one concept- three posters.

Poster 1 = “The Invisible Threat”

Theme- highlighting the unseen dangers of air pollution.

The first poster focuses on how air pollution is often invisible, making it harder to notice but more insidious.

Poster 2= “The Silent Killer”

Theme- The impact of air pollution on human health.

The second poster focuses on the health impacts of air polluti particularly how it harms people over time .

Poster 3= “ Breathe for a better tomorrow”

Theme- solutions and actions to combat air pollution.

The third poster focuses on hope and actions- offering solutions to reduce air pollution and encouraging people to take steps towards cleaner air.

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Assignment =Discipline outcome based- one teaser and one final poster.

Neanic solutions pvt. Ltd.

Neanic Solutions Pvt. Ltd. Is a medtech company incubated with and established at UPES, Dehradun, India. They are a team of multidisciplinary members, committed towards providing cutting edge Nanotechnology- based solutions for personalised and affordable healthcare.

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Typoday poster

Lord Krishna’s bansuri holds great significance in hindu mythology, particularly in the context of his childhood and youth in Vrindavan. The flute is often depicted as one of krishna’s most beloved attributes, symbolising his divine connection with nature and his devotees.

In this poster, krishna’s flute-playing is enchanting, and its melodies have the power to captivate the heart of living beings- gopis, animals and nature itself. The music symbolise the call of divine soul , inviting souls to transcend material desires and unite with God.

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Assignment- Magazine Layout

Magazine layout design is all about balancing text, imagery, and white space to create an engaging, easy to read experience. I have included eye catching headline, dynamic photo placement and well organized columns.

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Assignment- Type As Image II ( Expressive Typography )

Create experimental layouts for the one chosen word. Play with the expressive type and text to break grids and play with layouts in the given space

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EXPLORATIONS

Magazine spread layout

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Assignment- hand - lettering and calligraphy

“Type mera karm aur dharm hai”

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Explorations

Assignment brief- we have to create 3 experimental layouts for the chosen word. Play with the expressive word to break grids and play with the layout in the given space.

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Explorations

EXPRESSIVE TYPOGRAPHY

Assignment brief=based on the words picked in the class we have to do expressive typography of that word.

Learnings= let me explore how i can play with type showing mood, emotions.

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Assignment- Type Anatomy

Type anatomy refers to the study of the individual components that make up a typeface. Each letter in a typeface has specific parts that contribute to its overall form and readability