The Marketing Eye

I am a 20-year-old bubbly aquarius who loves music and spending time with my friends and family. For around seven years, I have been employed in the area of customer service. At Point Park University, I am a junior studying Sports, Arts, Entertainment Management with my main focus being marketing in each industry. It would be India Arie if I had to choose one of my favorite female musicians out of my vast selection. A beautiful R&B soul singer with one of her hits, "I Am Not My Hair," which builds my confidence everytime I listen to it. I am excited to learn more about the music industry and how I can support other Women Who Rock in our health sectors!

[viciesimps]

Women Are The Source!

I've appreciated learning about the inner workings of what I want to do in the future for these past few months. Having firsthand experience with social media marketing entails so much more than many people realize. Many lessons, problems, victories, and other aspects of running a non-profit organization were learned throughout one of my past internships. Women Who Rock, a platform that gives women musicians a platform to raise their voices in the matter for women's health. Having to be extremely active on social media has been something I've learned throughout my internship, among other things. After reviewing the advice, I'd like to offer the ones that have shown to be the ones I will never forget. I've learned the value of having a good team, conducting research, and believing in what you're doing.

It's critical to have a solid team behind you. I've continually focused on becoming a good leader in several aspects of my life, particularly during my school years. With this support, seeing the process and future of a business or organization through the eyes of individuals who work alongside you becomes a more gratifying aspect of the experience. I appreciate the process of nothing growing into something so large that the support becomes unmanageable, especially when it comes to something as vital as women's health, which Women Who Rock stands ten toes down for. Which leads me to my second item of advice: when it comes to marketing, research is crucial!

This isn't just about figuring out who your target audience is and how to appeal to them; it's also about doing research on the business you're in. What's missing? What can you or your company do to help? What makes your company more relatable to the general public? Women Who Rock has worked tirelessly to raise awareness about issues that are often disregarded in both the music and health industries. Throughout my internship, I developed a stronger emotional bond with the people I was learning about while working on projects such as conducting research on various health issues that women celebrities face or the rates at which women are underappreciated in the music industry. Yes, this internship gave me business skills, but it also taught me the value lesson of "You are important, therefore look after yourself." A lot of us women are tended to forget about this!

Last but not least, have faith in your company. I was aware of Women Who Rock before being offered the position of interning for them. But, as I continued to be a part of this incredible opportunity, Melinda, the founder and CEO, Brianne, the events and accounts manager, and the rest of their team's confidence and hard work has been incredibly motivating. This is a magnificence of what women can do, especially since it was fully founded, fronted, and produced by women. They considered that this issue deserved greater attention than it currently receives. It is never easy to garner support for all of their hard work. Regardless of the difficulties they experienced, they were confident in their ability to maintain this fantastic message that Women Rocks and always will for a variety of reasons. This internship has provided me with extremely valuable physical and mental advice for the rest of my life. Women Who Rock encompasses all women who are amazing, including YOU.

[viciesimps]

Final Note: Women.. We Rock 

Since this is the final week of my internship, I'd like to take this opportunity to express my gratitude to Women Who Rock for providing me with this opportunity. This organization has firmly established that I can pursue a career in marketing. There were several lessons taught during this internship, including creativity principles, marketing tactics, and the various types of routines they needed to remain consistent. I loved being a part of the meetings and listening to the various facets of some of the great women who are a part of the organization. It's even more special when you're accepted for an internship that benefits a worthy cause. This organization has made me realize a lot of things, not just about myself but also about the other women in my life. It was a true pleasure to be a part of this cause, and I would strongly recommend it to anyone looking for an internship. I hope that this organization grows and becomes well-known so that it can assist the Magee-Womens Research Institute & Foundation. It is a great cause that makes people more aware of womens overall health and it needs to be something that is brought up in more conversations.

Credit: 

Wallpaper: Made by Vicie Simpson

[viciesimps]

Coming to a Close

This week's project entails a significant amount of testing. Due to the need for so much analysis, I believe it was more focused on the value of collaboration this week. This week, I learned more about how companies use this strategy to increase audience interest and raise awareness for a cause.I know it sounds repetitive, but this time I really got the first look at what companies need in order to effectively communicate their message. Although this internship is unfortunately coming to an end, I have gained a great deal of knowledge as a result of it. Understanding the amount of effort and dedication required to maintain a relationship can make a significant difference in a company.All of the projects I was given helped me to realize that this is what I wanted to do with my life. Each project was worth every second, minute, and hour I put into it. We've been concentrating on growing the company, and I believe it will continue to grow, and I hope to continue to be a part of it. I am truly humbled to have been chosen to be a part of this internship. Only one more week!!

[viciesimps]

Promote the Good

This internship is fantastic. Every week, something new is seen about what is critical in marketing and promotion. Yes, they can both be represented as the same thing, but they are distinct in certain respects.While working on projects over the last few weeks, I've found that when it comes to promotion, it's all about sharing the vision with others and how it can help someone who may need it. Marketing is the process of attracting certain resources to our cause and the reasons for our cause. These two go hand in hand because getting them in your company can be beneficial to your cause as well as reviving some momentum for the business you're using to raise money for a good cause. As I previously said, doing projects to decide what the new trend is and how we can adapt it to our cause and see how it can be tied together in any way is beneficial.Marketing and advertising, in my view, is what draws the most attention to any organization or sector. As a result, it's important to stay on top of it and keep it under control. I only have a few more weeks left. Kind of sad that it is coming to a close.

[viciesimps]

Consistency

This week was light on activities, so I was able to learn more about what marketing entails. I talked about preparation, research, and other topics many times. Another aspect of marketing that I'd like to discuss is consistency. I've already stated how critical it is, but now I'll explain why. In marketing, consistency is crucial because you don't want to lose the people who are interested in your brand. This can cause companies to lose traction on a daily basis, leading us to try to figure out how to reclaim all of the engagements. To avoid this, it's critical that each social media platform has a consistent notion, theme, and perception. Even if we conduct research on how to increase engagement, our main focus on each social media platform must remain consistent. The great thing about this internship is that you learn a lot about social media, which is one of the most important aspects of any company. It also demonstrates how critical it is to understand how to use social media platforms in order to benefit yourself and your company. I love learning not only about social media, but also about the inner workings of a nonprofit organization as a whole.

[viciesimps]

You Are Not Alone

I believe that this was the most eye-opening project of the entire internship (so far). I say this because this time I had the privilege of reading and learning more about a number of female celebrities who had health problems. As a result of this study, I've come to appreciate this organization even more, because the types of health problems that women face are exactly what we're trying to raise awareness about. There are many women out there who may have felt lonely and ignored through their journeys, and the fact that three of the celebrities are going through the same thing as my mother brings this story closer to home. This has also taught me the value of delivering a straightforward message while working with a large organization like this. Getting a consistent message will truly help bring about the change that is needed in today's modern world. When you have a strong message, every piece of research should be incorporated into your daily marketing plan to help you reach a larger audience and secure sponsorships. It will be a lesson I will never forget to learn the truth about having a strong message and how it is impactful.

[viciesimps]

Women Support Women💖⚡️

The last few weeks have been more business-oriented, but this time I'd like to put more emphasis on the cause. Being a part of an internship that isn't just about selling tickets or goods, but about raising concerns about women's health. This has altered my expectations and perspective on how important it is to reach out to the right audience and how they can assist in reaching out to others who aren't as involved in healing or the rights of helping women. Learning marketing skills and the routine required to attract publicity has shown to me that these are areas where we can make a difference. I realize that this isn't about the technicalities of what I learned; rather, it's about the career I want to pursue, but it's important to recognize that marketing for an organization like this has the potential to change the world's perceptions. Anything that is pumped into this company is in the hopes of becoming a larger part of the transition when working in marketing. That's why I like it so much: it combines the best of both worlds and perfectly represents the kind of life I want to live. Work in the marketing sector while still assisting others.

[viciesimps]

Partnership makes the Dream Work

When it comes to being a part of an organization, more than just websites and products are needed. When you don't have as much support, marketing and having activities that are connected to your company can be very challenging and stressful. The value of a team is something I've discovered this week. We've looked at a lot of different ideas and points of development for this incredible company to raise awareness on a very important subject over the last few weeks. This week, I found that reflecting on the value of alliances and corporate teams has shown that it is not all rainbows and lollipops; there are certain things you must ensure and can confirm that will continue to be the case.I learned that when starting a company, it is crucial to assemble a team you can rely on to assist you in establishing partnerships to finance your valuable investment. If you do not live up to the standards you have set for your relationship, it can be a make or break situation. It's a dream come true to be able to work with another organization so you will learn a lot. This has been a great experience in all!

[viciesimps]

Trendy, Yes or No?

I had two really eventful weeks, so I feel like it was more about keeping posted over the last two weeks. A lot of businesses are trying to keep up with the trend of Valentine's day and other holidays coming up. We had to concentrate on, for example, getting something that can appeal to women and music that can be promoted on Valentine's Day.When it comes to this holiday, how are people looking up, how do we communicate with our guests during this period that they can relate to. This then helped us come up with items like Galentine images because on that holiday, not everyone is taken, so let's do something for the ladies.I've learned to really stay on top of what people engage with on social media and ways to integrate your company or business into the mix, which can be very important when you're marketing. I like the fact that when it comes to some topics, people can relate to others, which is another explanation why pay attention to patterns because they can draw to any company/business you have when it is relatable and might even help sustain it successfully. This can be described to be a crucial lesson as well.

[viciesimps]

Reel Them In

It can be fun when it comes to marketing, but it can be challenging. There is a lot of effort going into finding out how to build a company or how to make it look attractive to visitors. Or, this argument taught me this week to be original and to make it relatable. I've found that a lot of this comes down to what looks appealing and not just being updated by my ventures and research out there to the audiences.Because of the fact that marketing is everywhere, this has always been something I have found. Billboards, in supermarkets, restaurants, etc., online, There is no place where you are not in a room where another business is advertising for another business. There's a whole different ball game online. Without getting only the website, you can see advertising that helps market the business. I love looking at the searching activity that brings marketing to a whole new level with the company's focus. I was able to reflect this week on how corporations use various strategies to reach their audience and how they can really step in and help disseminate the word for you throughout social media platforms.

[viciesimps]

Inspiration to Creativity

I learned more about the importance of research this week. Yes, I will have several topics over the last few weeks that are obviously important in working in a marketing company, but when it comes to presenting it on social media, it gets more distinctive. Doing research can be useful for anything but if you want to develop your business, how are other effective marketing companies? Nike, for instance. One of the largest shoe firms with a logo that can only be seen by half of the symbol. This is where social media marketing is becoming so critical. Social networking is the way to do it in order to be able to spread your business or product around the world. Social networking is the main medium for reaching multiple audiences who may have the same interest in the category of users. I learned this week how to develop new research concepts and make them totally unique to our organization. In the future, this will be very good for me for my work, because for inspiration, you need to be careful not to be the exact copy of your inspiration. Legal steps would then have to be taken, as I said before.

[viciesimps]

Social Media Importance

I have enjoyed learning the internal facets of what I want to do with my future. It's so much more than many people know to have a first-hand understanding of social media marketing. I think it was all about planning and preparing for the upcoming things this week that we were able to share with everyone. "Preparation" is one subject that I would define as the learning topic of this week. I learned that being organized and ahead of me is something that can make things simpler for a lot of marketing ideals. You ought to have a fixed plan when it comes to social media marketing to manage a lot of social media at once. This taught me that it is better to have a consistent date and sometimes time for postings or videos that happen each week. This will help increase the emphasis on the type of business or account you are operating. The more traction you can get, the more followers or likes you can get. Because of the fact that you can generate views on other types of websites or organizations that you have inside your business, this is very significant. When it comes to trying to attract more exposure to something that contributes to guiding them to the main view, which would be a website, a shop front, a booking site, etc., the use of social media is very important.

[viciesimps]

First Few Weeks of being an Intern

The first three weeks of my internship revealed a lot about how powerful social media is. I had the ability for the first week to learn more about an app I use every day. Pinterest, a region where, for various reasons, you search for suggestions, recipes, websites, etc. I learned a lot about how to have an organization that consists of social media in the second week. Because of generating a lot of traction and people, social media allows a lot to get interested in why and how Women Who Rock is actively fighting for women's rights in the health sector as well as the music industry. I learned how planning is critical when attempting to broaden your brand, while exploring the numerous social media sites that we use. In an organisation, every detail counts, or so to speak, since it is a sort of legal matter. Every information has its details, because when a corporation attempts to predict the fact that they stole from someone else, it is possible to take legal action.So far, I am satisfied with my learning experience and I am eager to continue learning about what it is like to be a social media marketer.