Collaborative Consumption
What is it ?
A new economic model based on renting, lending, sharing, swapping and gifting
Renting, lending,sharing,swapping, gifting is a way of making things cheaper for everyone.
How has collaborative consumption evolved: why now?
Economic recession
People can afford to buy new things so instead get something old
Environmental concerns
The impacts of making new products
sustainability
Production costs
Life cycles of products are ended
Social Media
Collaborative consumption happens on a small local scales and on large global scales
Meaningful interactions
Consumerism allowed others to be more individual
Collaboration means feeling like a community
Trust
Trust in Collaborative consumption allows for good interaction between strangers
Encourages trust
What does this mean for designers?
Design may become about services and interactions as much as it is about products
Services are important as the product
Sharing reinvented through technology
Transforming buissness