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@wdxservices
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In building WDX Services PLATFORM, We knew that it would have to be an evolving community with a solid foundation. And in yesterday's time, you could have just a website and everybody came there to get the goods, Well with the birth of web2.0 things changed. The web went to a consumer base application and that is why you will be able yo get all WDX Services information the way you want it in the form and medium that you like. Use the services below to find the best way you would like to stay up to date with The WDX Services News, communities and groups.
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Services
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Services
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Web Design And Development
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Web Design And Development
Your website the way you want it!
Just as important as being found is captivating a user as they’re navigating your website. Our website design team incorporates cutting edge design and usability techniques that engage customers and increase ROI.
Our team specializes in the latest WordPress tools and plugins for creating websites with clean navigation and logical call to actions.
If you’re in need of a small business website, eCommerce, or looking for re-design, our website design team can help.
Explore our website solutions below.
Website Solutions
SEO Optimized
An SEO optimized website is the foundation needed to for the right users to find your products and services online. The search engines need to be able to find, index and categorize your website. Our websites contain the critical technical factors and structure required by the search engines.
Responsive Design
In many cases over 50% of web traffic comes from mobile devices. But not all web sites are designed to look good on small screens. Responsive design creates an optimal viewing experience for this environment. Your website is re-sized and re-formatted in real time.
Custom Graphics and Branding
Our team of graphic designers creates professional graphical images and logos with access to a unique and vast image library. We will bring your website to life and help your business stand out from the crowd.
Integrated Blog
Blogs are essential for creating new and dynamic content for your website. Not only do they assist with SEO efforts, they keep your audience up to date establishing your business as an industry expert.
Website Support and Maintenance
Our team of dedicated website developers are on call to assist with future updates when needed. Programs range from ad hoc updates to regularly scheduled modifications and updates. In addition to the websites we create, our team will support legacy websites.
Social Media Marketing
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Social Media Marketing
Be visible to the customers that matter most!
We begin with a common sense approach, that takes advantage of past experience and applies awesome technology. We believe that targeting high-intent audiences should be the first step to any display campaign. Programmatic display pinpoints the most valuable impressions that align with your products or services. Our programmatic team analyzes thousands of data signals then buys display inventory across desktop, mobile and tablet devices. We access thousands of publishers and our Demand Side Platform (DSP) connects with the major Supply Side Platforms (SSPs) for scale and efficiency.We make every impression count, with the goal to simplify the digital display ecosystem through transparency and education. There are thousands of websites and data providers to consider. Let’s partner to make smarter decisions, drive performance and gain insights.Elements of our programmatic solutions are described below.
Programmatic Targeting Capabilities
Reputation Monitoring
Take control of the narrative, the good and bad. Our software tracks and monitors mentions of your company throughout social media channels. Knowing what is being said and engaging the community in real time is essential. We will set up email notifications so you will be informed and ready to respond.
Posting
We take on the heavy lifting of posting articles, blogs, company news, promotions, offers, industry news and other engaging content to your social media profiles. A monthly editorial calendar will set the stage. Don’t worry about losing control of your voice. You will be able to view the content in advance of posting through our comprehensive dashboard.
Connecting
There is only so much time in the day and your customers want to hear from you yesterday. Our connecting solution elevates the social conversation with the goal to drive deeper engagement and develop community dialogue. Our team will design and execute thought provoking questions, content, polls, contests, and interact with relevant user groups and pages to fuel the conversation.
Search Engine Optimization
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Search Engine Optimization
Holistic and progressive SEO wins the race!
SEO incorporates many factors. Most important is to deliver relevant, accurate, and engaging information to the searcher and search engines. The concept of SEO is basic. However, the execution is complex and time consuming and in most instances a full time team member would be required to remain up to date with the industry and daily workload.
World Digital SEO philosophy is to keep current with today’s best practices with an eye on the horizon. Our strategic SEO focuses on relevant audiences that align with your products or services for long term success.
Leverage our bench of professional writers, content marketers, designers, developers and analysts to drive the right audience to your website.
Below are some SEO tactics we are implementing today.
SEO Tactics
Research
It begins with discovering key words that are relevant to your business and have adequate search volume. Volume is a critical factor, because if no one is searching for the word, no one will find your website. After an in depth review of your business and an industry analysis, we will be able to lay the ground work for the best SEO strategy.
National Enterprise SEO
Work is concentrated on increasing organic traffic from key words that are not tied to local geographic terms. National head terms deal with higher search traffic volumes and are more competitive for ranking. With 90% of click traffic derived from the first page, it is critical to assess appropriate key words and their probability to rank.
Local SEO
Work is concentrated on increasing organic traffic from key words that are not tied to local geographic terms. National head terms deal with higher search traffic volumes and are more competitive for ranking. With 90% of click traffic derived from the first page, it is critical to assess appropriate key words and their probability to rank.
Reporting & Implementation
Our SEO analysts review your website and make recommendations that will optimize on-page technical requirements. Some recommendations include tile tags, meta descriptions, key word optimization, internal linking, rich snippet markup, index check, G+ Authorship, conversation optimization, canonicalization, 404 errors, robots.txt, sitemap review and more.
Local Listing Optimization
Get listed and found on Google, Bing, Yahoo, Yelp and the most popular directories. We create, complete, and continuously updated compelling profiles on the major directories. Profiles includes synchronizing business name, address, phone number adding key words and categories, verifying, monthly business updates, monthly content updates, special offers, videos, pictures, links to blogs and other published content.
Content
People seek engaging content that is informative and accurate. Our professional writers and designers produce original articles, videos, business quotes, press releases, and infographics that are to the point and will make your organization stand out as the industry expert.
Onsite Blogs
Fresh content is key to engaging your target audience and bringing them back for more. Our writing team creates compelling blog posts that are relevant to your business and industry. Dynamic blogs will bring your website to life with engaging information that will set you apart from the competition..
Infographics
We have the muscle to create memorable research based infographics with high impact. The infographics are usually 640 pixels wide so they are easily embedded into blog posts to encourage sharing.
Featured News & Press Releases
Our news desk is working hard to include your business in the traditional news cycle. We identify relevant publishers and work with them to include your research and facts into published reports
Video
Our video analysts use investigation and fact finding research to bring your message alive through video. We have an extensive image library and use professional voice overs to create informative videos that are relevant and stand out.
Programmatic Display Advertising
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Programmatic Display Advertising
Be visible to the customers that matter most!
We begin with a common sense approach, that takes advantage of past experience and applies awesome technology. We believe that targeting high-intent audiences should be the first step to any display campaign. Programmatic display pinpoints the most valuable impressions that align with your products or services. Our programmatic team analyzes thousands of data signals then buys display inventory across desktop, mobile and tablet devices. We access thousands of publishers and our Demand Side Platform (DSP) connects with the major Supply Side Platforms (SSPs) for scale and efficiency.We make every impression count, with the goal to simplify the digital display ecosystem through transparency and education. There are thousands of websites and data providers to consider. Let’s partner to make smarter decisions, drive performance and gain insights.Elements of our programmatic solutions are described below.
Programmatic Targeting Capabilities
Website Retargeting
Continue to engage customers that have visited your site through paid, owned and earned media. Website re-targeting allows your brand and message to remain top of mind with customers after they leave your site and consume other digital content.
Search Re-Targeting
target audiences based on specific keyword search queries they are entering on search engines such as Google, Yahoo, Bing
Categorical Targeting
Categorical targeting is a close cousin to content targeting. With categorical we aggregate and classify thousands of similar websites and organize them for efficiency. Desktop, mobile or video ads are delivered on publisher websites that are relevant to specific industry and customers interests. Some examples are health, travel, automotive, business and financial.
Demographic & Geographic
Target an audience by age, gender and income. Our technology analyzes hundreds of data points and online signals by the second. In addition to the 100+ of demographic profiles we are able to pinpoint customers where they live by country, state, city, DMA, or ZIP.
Behavioral Targeting
Audiences are identified through a number of online and offline data signals. Behavioral targeting analyzes data based on website visits, search queries, browsing habits, social media signals, specific content that is consumed and hundreds of other factors. When applied correctly, behavioral targeting zeros in on users with a higher affinity to engage with your products and services.
Content Targeting
Our technology scans millions of articles across thousands of publishers in real time. Accuracy and scale is vital. Content targeting offers one of the best digital environments for display advertising because your message is next to an article that aligns with your specific message.
Email Marketing
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Email Marketing
Our integrated software will highlight your message every month!
Your paid, owned and earned media efforts have attracted the right audience to your website. However, most newcomers do not convert on the first visit. Opt-in email marketing is the bridge that will help keep your new and existing customers connected.
Email marketing is often overlooked due to time and technology constraints. World Digital turnkey solution eliminates the heavy lifting required for an ongoing email marketing campaign. Our software will port over existing lists, create new lists, and manage multiple campaigns. Most importantly, emailing is now easy to implement and maintain.
Below are key elements of email marking our team considers.
Key Elements Of Email Marketing
Templates
Choose from a broad assortment of professionally developed easy-to-edit templates. The templates are easy to set up and automate; no HTML knowledge necessary.
List Management
Build new or manage current email lists through our sales center or integrate with external platforms. When addresses have been added, we automate your campaign/s to consistently send on the scheduled days of your choice. Our software also auto-sends when a new address is added to an existing campaign.
Managed Newsletter
An initial kickoff meeting is scheduled to discuss concepts for the monthly newsletter. Our professional writers then create custom content for the newsletter each month. The newsletter will be ready for review 3 days before the scheduled send date for review and edit.
Analytics
Track all data, including opens, bounces and unsubscribes that will provide actionable insights. After the data is reviewed we can design targeted follow-up campaigns for specific actions and interests.
Pay Per Click Advertising
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Pay Per Click Advertising
We build & optimize campaigns that perform!
World Digital works Google Ad Words plus many more PPC companies, and with a team of trained professionals armed with sophisticated tools and insights. The PPC landscape is competitive and wrought with constant change. Our engineers have the skills to improve existing campaigns or establish new campaigns that are performance driven.
Our transparency is second to none, with all campaigns built at the search engine level. So, if we ever part ways, the data and campaign build stays with you.
Experience matters, and our expertise is your advantage. Our team cuts through the digital clutter to help you make better business decisions that are aligned with proper expectations.
Below are key PPC factors our team considers for all campaigns
PPC Factors
Evaluation
The first step to a successful PPC campaign is a thorough analysis. Our team will map out a plan based on your business goals and an industry analysis. We then pinpoint the most appropriate keywords that should be initially targeted and establish conversional goals for optimization.
Ad Groups
Separate ad groups are encouraged for deeper insights and better short and long term performance. Expanded ad group structure increases relevancy and context for the searcher that lead to better click thru and conversion rates.
Ad Copy
When a person is searching for specific information, relevant ad copy is critical. A search engine results page (SERP) has a lot of information to choose from. The closer the message aligns with a user’s search intent, the more your ad will stand out and perform.
AB Testing
We will continuously test new ad copy in order to zero-in on the best performing actionable copy.
Landing Pages
Consumers are moving at lightning fast speeds. They are seeking information that is easy to digest and to the point. The more specific the landing page to the search intent the better.
Quality Score
Decrease the cost per click of your ads by focusing on quality. By delivering relevant user content via keywords, lading pages, consistency and other factors the search engines reward their partners with lower CPCs. A higher QS also means your conversions will soar.
Conversion Goals
Identify conversion benchmarks via phone calls or specific costs per acquisition such as form fills and online purchases. We review goals daily in order to refine key words and ad copy that are working best. Designing for conversions unlocks true profits.
Technology You Will Need To Incorporate Into Your Home Based Business
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Technology You Will Need To Incorporate Into Your Home Based Business
There are very few people who have not thought about starting their own business at home. Setting your own schedule and not having to deal with a boss can be a great benefit. This article contains information that can help you to turn your dream into a reality.
If you have to take a client to lunch, be sure to deduct that cost as a business expense. The IRS counts these types of meetings as business expenses that can be deducted. Make sure that these business meetings are with potential clients or ones who have already paid, otherwise these expenses are not tax-deductible.
Launching a home business can be very exciting but it is also a lot of work. You must first identify a niche for your business. It can be nearly anything, but it's better if you're knowledgeable about the subject. Do your research before you get involved in anything. Network with others who have home businesses to get some great ideas.
One type of deduction you might be able to get is for an internet connection. You can get some of the price taken off from the earnings you get. You aren't, however, going to be able to pay over half the price if you're using it for other things that aren't business related.
TIP! If it is required that you use your vehicle to perform work-related responsibilities, track the amount of miles you travel and save your receipts from the gas. These travel expenses, even if they are only for a day trip, are considered to be 100% deductible.
Business Transactions
Starting a business-specific checking account helps you to establish a solid paper trail for your business transactions. Funnel all your business transactions through this account. You will get a better idea of your progress. It is also a good idea to open a specific credit card for your business.
Invest in professional looking, quality business cards. Business card offers can be found on line at a reasonable price or even free. On the business card, have your name, phone number and the business's name. Adding your website and email are good ideas as well. This makes it easier for customers to contact you in different ways.
Customers must be happy to become loyal. You need a lot less effort to get repeat sales than new sales. If your customers are happy, they will come back.
TIP! If your business requires you to make your product, figure out what the cost is to make each product. The standard markup for wholesalers is double the production cost.
Take advantage of your tax deductions to optimize the profits for your home business. Claiming your deductions not only reduce your tax liability, but can also lower the rate you pay.
As you can see, it will require a little bit of work and dedication to make the jump. If you can manage to pull through and stick to the plan, you will be able to accurately represent your dream in the company's image and create something that is long-lasting and profitable over the years.
Make Money From Home