Webloyalty

Webloyalty helps online retailers generate revenue and repeat business while providing their customers with great offers when they join our online shopping programmes.

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Virgin Holidays: Bringing holidays to life with their latest retail innovation

Virgin Holidays: Bringing holidays to life with their latest retail innovation

Selling an experience has always been more challenging than selling a product. With an experience, there is nothing to hold and feel, no way to try before you buy. But Virgin Holidays, with the help of design experience company, YourStudio, is reinventing the way that holidays are sold on the high street with a retail innovation. This productive partnership has created a fully immersive retail…

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Finding the formula for successful customer retention strategies

Finding the formula for successful customer retention strategies

  Richard Piper, our Business Development Director discusses two fundamental but contrasting strategies: the retention of loyal customers versus the acquisition of new ones.

      We all know that repeat purchasers spend more and generate larger transactions, yet retailers spend far less time on retaining existing customers. If retailers are to find buoyancy and generate constant revenue in the…

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Webloyalty Presents: Inside Streetbees, a consumer intelligence start-up like no other

Webloyalty Presents: Inside Streetbees, a consumer intelligence start-up like no other

Ahead of the release of this year’s Digital Retail Innovation Report from Retail Insider in partnership with Webloyalty, we look back at some of the stars of the 2018’s edition to remind ourselves of some of the digital tools changing the face of retail.

We spoke to Co-Founder of Streetbees Oliver May to understand how traditional market research is being turned on its head through the…

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Define your loyalty model before you measure it

Define your loyalty model before you measure it

Consumer loyalty is worth its weight in gold in the retail industry. However, as explored in our latest Unfaithful Consumer 2 report, consumer loyalty is becoming more complex as discerning consumer priorities evolve.

Today’s digitally-connected consumers are primed to comparison shop, making it challenging to drive repeat purchase and on-going customer engagement. As Webloyalty research shows,…

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Subscription Services: The Key to Customer Loyalty?

Subscription Services: The Key to Customer Loyalty?

  Richard Piper, our Business Development Director discusses the thriving sector of subscription based services and how offering a paid for loyalty programme can drive customer retention.

    The question all retailers ask themselves, what is the key to customer loyalty? Cultivating long term relationships with your customers is vital to the success of most businesses.

However consumer loyalty…

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The Leisure and Hospitality Sector Paving the Way for Sustainability Innovation

The Leisure and Hospitality Sector Paving the Way for Sustainability Innovation

      Chloe Hall, Marketing Executive for Webloyalty and advocate for sustainable living discusses the increasing trend of sustainability innovation in the leisure and hospitality sector.

    It’s clear to me that modern consumers are becoming increasingly aware of their role in generating a more sustainable and environmentally friendly world. According to recent research, a third of consumers…

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Black Friday: Does the effort match the reward?

Black Friday: Does the effort match the reward?

    Ben Stirling, our Managing Director of Northern Europe for Webloyalty discusses whether Black Friday is really worth it for retailers or is the Black Friday shopping tradition merely a substitute for an effective loyalty programme.

      Clear branding, breadth of product, personalisation and a fantastic consumer experience all help to maintain customers that offer high average order values…

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The Future Retail Strategies Congress 2018: What retailers need to know

The Future Retail Strategies Congress 2018: What retailers need to know

    Last week we attended the Future Retail Strategies Congress, an inspiring event focused on the challenges and opportunities ahead for the retail industry. Our Business Development Manager, Luke-Krystian Robinson tells us about his top takeaways from the two-day event.

  Ai and Machine Learning uncover the power of scarcity and urgency

The online clothing retailer, ASOS, has often been ahead…

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Join us at the Future Retail Strategies Congress 2018

Join us at the Future Retail Strategies Congress 2018

Join us at the Future Retail Strategies Congress 2018 and learn how we can support your secondary revenue strategy in retail. We’ll be discussing our latest benchmarking study Beyond the Core II covering:

How 70% of UK online retailers are driving a portion of their revenues from secondary sources (non-core revenue streams)

Which of the four key types of secondary revenue retailers are adopting…

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Five APAC retail trends we can learn from

Five APAC retail trends we can learn from

The Asia-Pacific region (APAC) is one of the most populated regions on earth and as well as one of the most diverse.

The challenges that nations of the APAC demand creative thinking on the part of retailers due to the extreme demographics present in the region. With gaps in wealth, access to technology, and living standards varying wildly across the area, the retail industry is forced to think…

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Webloyalty appoints Ben Stirling as Managing Director, Northern Europe

Webloyalty appoints Ben Stirling as Managing Director, Northern Europe

Webloyalty has bolstered its senior leadership team with the appointment of Ben Stirling as Managing Director, Northern Europe.

Joining the company from Expedia Partner Solutions, Ben has extensive knowledge of building effective partnerships and managing the successful growth of new divisions. Prior to this, Ben’s previous role was in digital marketing as a director of sales for a London search…

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Rebuilding trust: how Blockchain can be used to restore consumer trust in retail

Rebuilding trust: how Blockchain can be used to restore consumer trust in retail

Blockchain: how can it to build trust in the supply chain?

  Sven Edgren, discusses Blockchain and the potential to re-invent transparency within the food chain and retail industry. He holds the position of Head of Digital Transformation at DNV GL Business Assurance, testing and launching new services and eco systems at DNV GL. Sven has worked and lived in Norway, Sweden, England, Germany,…

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Experience shopping: does it drive or deflect customer interaction?

Experience shopping: does it drive or deflect customer interaction?

    Richard Piper, our Business Development Director discusses experience shopping in today’s retail landscape.

Experience shopping: how does it differ?

Experience shopping is one way that retailers have chosen to enhance their product and improve the customer interaction in store. Though brick-and-mortar retailers have traditionally struggled to keep up with the pace of change, experience…

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GUEST COMMENT: Death of the High Street? Far from It. It’s Boring Retail That’s Dying

GUEST COMMENT: Death of the High Street? Far from It. It’s Boring Retail That’s Dying

    Steve Dennis is a strategic advisor, keynote speaker and writer on retail innovation and the future of shopping. He’s President & Founder of Sageberry Consulting, a Forbes contributor and has been named a top global retail influencer by multiple organizations.

    ‘The Demise of Physical Retail’ is Greatly Exaggerated

The ‘death of the high street’, ‘the demise of physical retail’, and the…

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Biggest Digital Innovation Fails in the Last Decade

Biggest Digital Innovation Fails in the Last Decade

The imminent launch of the annual Digital Retail Innovations Report by the Retail Insider has got us thinking about the many incredible digitally-fuelled innovations, as well as those that haven’t quite fulfilled the hype. Here’s a selection of digital innovation fails, handpicked by the Weboyalty team.

Google Glass

“This is the one that makes me ask, “What could have been?” I remember the…

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2018 Retail Influencers: Thought leaders in the industry

2018 Retail Influencers: Thought leaders in the industry

The evolution of the retail and ecommerce industry never stops. Staying in touch with breaking trends and anticipating the future innovations in retail are skills few within the industry ever master. This year’s retail influencers have been chosen for their knowledge and understanding of retail, as well as their continued success that has led to their opinions and expertise being sought after by…

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Cashback programmes and the rise of the deal focused shopper

Cashback programmes and the rise of the deal focused shopper

Myriam Giardini, our Director of Product Marketing discusses the rise of cashback websites and the increasing trend of deal driven consumers.

    Myriam is responsible for defining the strategy and value proposition for the Webloyalty product portfolio.  Her expertise is in proposing the best deals and offers to our members, so that they save money and earn rewards when they shop.  Her…

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