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[websesigns-blog]

Dating Google

Google has very prescribed requirements when it is being asked to locate and index your website . It looks at

the site design

the site code

the site content,

and refers to back links

1. Make sure your website looks good and is easy to read

The design of your website is important. Does your website look good? Can all important pages be found quickly and easily? Can search engines access all pages of your site? Does your website look good on desktop computers and mobile phones? The appearance of your website has an influence on the success of your date with Google.

Make sure your website loads quickly and there is no coding errors

If you don’t show up on the date, Google won’t index your web pages. If your web pages deliver error codes, Google won’t be able to index them. If you’re late (read: slow loading web pages), you won’t make a good impression. Slow loading pages and web pages with error codes usually do not get high rankings.

Have something good to say

Talk about the right things on your first date and chances are that there will be a second date. The content on your web pages is important. Offer interesting and compelling content that encourages website visitors to become your customers. Search engines like web pages with good content.

Make sure you provide interesting and well-presented information; otherwise the date will go wrong. Better avoid that awkward moment if you want to get high ranking

[websesigns-blog]

Mobile Sites - thumbs up

Business Success

Their website business presence is embedded in the concept of having a strong mobile website presence.

Mobile recently became the dominant device for search queries, finally toppling desktop usage. We knew this day would come; the prevalence of these electronics only continues to grow. So it’s time to up your mobile content game.

How mobile website data influences business

A recent Pew Research Study revealed that not only has the number of smartphone owners nearly doubled since 2011, up to 64% from 35%, but 46% of smartphone owners say this gadget is something “they couldn’t live without”. While the survey involves the American context, the same assumptions can be applied in Australia

Jerry Dischler, Google’s vice president of product management, commented on this movement, saying,

“Billions of times per day, consumers turn to Google for I want-to-know, I want-to-go, I want-to-do, and I want-to-buy moments. And at these times, consumers are increasingly picking up their smartphones for answers. In fact, more Google searches take place on mobile devices than on computers in 10 countries including the Australia ,U.S.A and Japan.”

Mobile Websites- successful business

The facts are plain and simple, mobile is taking over and Google has already been taking steps to accommodate this. To help ensure that your business is also focused on mobile content and usability, here are solutions for some of today’s most common mobile content and ranking issues

Give us a call and let us show you how we can help you.

[websesigns-blog]

SSL Certificates protect your business

What is an SSL Certificate?

Secure Sockets Layer (SSL) provides security technology for encrypted links between a browser and a web server. To put this simply. It is another layer of protection SSL is an industry standard for these secure digital certificate connections. This standard is used by millions of websites and internet browsers to protect all sorts of online transactions.

Why do I need an SSL certificate for my site?

An SSL certificate will verify your identity. There are many scam artists out there that set up Web sites that look legitimate, but that are not. An SSL certificate authenticates your business Your website is verified as secure, and you are shown to be who you say you are. Like knowing their information is encrypted, knowing that you are a viable business and that you have been cleared by the SSL certificate issuer can provide peace of mind for customers

What’s Google’s view on this?

Google uses this certificate when it ranks the site- and those sites who don’t have a certificate have been penalised and their ranking has fallen.

What can you do now??

Talk to us so we can advise you what steps you can take to further protect your business