Your Daily Tonic

The best of advertising, health, news, design, technology, or anything else that inspires Team Tonic.

[yourdailytonic]

Jerry Seinfeld accepts an Honorary Clio, pokes fun of advertising industry, coins the term 'Soulful Materialism' 

- Courtesy of Kate Miller

[yourdailytonic]

Artistic Collaborations for a Cause

Hoda Kotb, of the Today Show, recruited Cyndi Lauper and Sara Bareilles to make an inspirational mash-up of 'True Colors' and 'Brave' to help lift the spirits of children with cancer and raise money for pediatric cancer. Check out the music video for 'Truly Brave' here.

Visit Crowdrise.com/Hoda to learn more. 

Courtesy of Kurt Nossan

[yourdailytonic]

18 Apps That Will Inspire Creativity In Your Everyday Life

Nice roundup of apps to help you get (or stay) creative. Which one is your favorite? - Matt Brand

[yourdailytonic]

Derek Jeter for Gatorade - Made in New York 

Try not to get goosebumps!

-Kate Miller

[yourdailytonic]

When was the last time a website made you feel something?

Learn the history of the city, once known as Paris of the North. The city, which ceased to exist, only to rise like Phoenix from the ashes.

- Troy Polsley

[yourdailytonic]

Great ad. Tells a complete story in a minute, and makes the case for always taking a lunch break. From KFC in Scotland.  - Matt Brand

[yourdailytonic]

Watch "It's Payback Time", a new animated trailer by 4Creative to promote Stand Up to Cancer  in the UK. 

-Courtesy of Kate Miller

[yourdailytonic]

For those dreaming about holing up somewhere and writing a novel...

Write a House gives homes to writers of poetry, fiction, and nonfiction, as well as journalists, playwrights, and screenwriters—but not, for now, songwriters and composers. Applicants must be citizens of the United States (including current Detroit residents), previously published, and earning a maximum income of $39,750 per person, more for larger families. They do not need to be full-time writers.

-Courtesy of Kate Miller

[yourdailytonic]

CVS Rebrands in First Ads From BBDO

Surprised how quickly this campaign together - seems like yesterday that we were pitching it. In any event, the rollout is pretty good, if not predictable. Looking forward to seeing the anti-smoking campaign. which I think is a first to come from a major, for-profit corporation. 

- Matt Brand

[yourdailytonic]

Moleskine's new feature lets you instantly transform your handwritten notes and sketches into a digital version using the Livescribe pen and app.

Read more about it here.

-Courtesy of Kate Miller

[yourdailytonic]

Digital art is truly becoming a respected medium. Digital artists like Adam Ferriss are programmers - meaning their canvas is code, their paintbrush a keyboard. Have a look at this piece. Soften your gaze, and put on headphones if possible.  - Matt Brand

[yourdailytonic]

Try not to smile while watching with this lovely one take projection mapping video

- Courtesy of Troy Polsley

[yourdailytonic]

Check out the Startling Power of Sunscreen

They showed people what they looked like in ultraviolet, & wondered aloud if they wanted to put on some damn sunscreen already.

- Courtesy of Troy Polsley

[yourdailytonic]

Heineken asks New Yorkers in Union Square to be "Quiet Please" in this stunt for the US Open. 

Agency: Wieden + Kennedy

-Courtesy of Kate Miller

[yourdailytonic]

Smokers Lungs vs Healthy Lungs #vinefamous

This short video says so much. Powerful.

- Courtesy of Troy Polsley

[yourdailytonic]

Keep it simple. The Hemingway App just released a desktop version that can be used offline.

For more on the app, check out this article from TNW.

Courtesy of Kate Miller

[yourdailytonic]

Are Twitter's new video ads cheaper and more effective than YouTube?

Recently Twitter began testing a new video ad product across its platform. Agencies say they're impressed by early results.

-Courtesy of Troy Polsley