Google Analytics is a free tool from Google. It helps you track and understand what visitors do on your website. How many people visit your site? Where do they come from? What pages do they visit? How long they stay, and what device they use.
How Google Analytics Helps in SEO
You can see who's visiting your site, like their country, age, and device. This helps you create content that fits your audience.
Find out where your visitors come from, like Google, Facebook, or a direct link. It helps you to focus on the best traffic sources.
It shows which pages get the most visits. you can improve those pages.
it means people who leave your site after seeing one page. If it's high, you might need better content or faster loading pages.
You can set a goal and track how many visitors complete it. This tells you if your SEO is working.
How to Start Using Google Analytics
Go to analytics.google.com
Sign in with your Google account
Add your website and follow the setup steps
Copy the tracking code and paste it into your website
Done, you will start getting reports soon
Google Analytics is like your website's health report. it tells you what's working and what's not. if you want to grow your SEO, you must understand your visitors, and this tool is the best place to start. So, if you haven't already set it up today and start watching your website grow.