Six Types Of Virtual Events That You Need To Host In 2022
Virtual event hosting platforms are the future. Nearly 70% of marketers want to use the virtual channel to organize events in the next three years. That’s a lot of events! You may wonder what is the big deal about virtual conference platforms and other similar platforms when things are slowly opening up and in-person events are making a comeback. Though they are seemingly unusual modes to reach out to your customers and potential leads, virtual events offer a plethora of benefits.
You don’t need a big budget to host them.
You can reach out to anybody in the world, regardless of geography or time difference.
You can personalize your brand message and marketing content.
You can track visitor data because more virtual event management platforms offer real-time analytics.
So, without further ado, here’s a list of six virtual events you must host in 2022.
A conference is not your regular annual meeting where everybody in your organization comes together to discuss the year that went by. It’s a bigger event that presents networking and growth opportunities. If you’re imagining a bunch of salespeople and marketers walking around with business cards, you’re in for a surprise. Conferences are much more than that and are not restricted to any one field now. And virtual conferences can look and feel however you want them to.
A tool that your virtual conference platform must provide is the ability for participants and attendees to interact. Platforms offer live chat and meeting rooms where this kind of exchange can take place.
Imagine listening to your favourite musician live from the comfort of your home. That should do it. Online concerts became quite a rage in 2021 with many top artists looking for the best event platform in India and elsewhere to host their shows.
With an online concert, you want to make sure your virtual event hosting platform can provide high-quality streaming and interactive games and activities to keep the audience engaged.
Virtual property expos are plenty in 2022. Builders, realtors, and property managers can all create their own exhibits and showcases and display them to attendees. Your platform needs to be able to stream fast, have a chat facility for real-time interaction, and the ability to create interactive booths. An analytics dashboard too can help identify hot and warm leads and personalize your marketing strategy.
You can meet your next new employee virtually. Career fairs, which once needed in-person interaction, are now virtual. All they need is good tools for one-on-one interaction or group activities like chat, meeting rooms, and round tables.
Platforms like Virtex also have the option of creating games as a way to filter out applicants. So, you can hire better!
Do you want to bring together a group of distinguished professionals and award them? You can do it virtually! With award shows, you need to be able to stream your event and host it on a social media platform.
Some of the virtual event platforms in India let you share your event on social media and help promote it too. They let you integrate your social accounts and chat with your audience as well.
A workshop, a seminar, a short training- all these types of educational events too can be organized virtually. All your platform needs is a good streaming facility, an active chat option, the ability to send recorded versions of your event for future perusal, and analytics for you. That way you can understand what attendees liked, and create future content.
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