For basically the entirety of my youth, I was a half decent competitive swimmer. As such, the swimming culture will always occupy a strange place in my heart. On one hand, it afforded me lots of travel and experiences that I would not have otherwise been exposed to, and on the other, I spent years waking up at 5am every day and pushing my body to its extremes, only to do it all again that night. So naturally to me Hiroshi Fujiwara’s concept store The Pool Aoyama invokes a strange sense of intrigue, making me both wistfully nostalgic and kind of uncomfortable. That being said, the overall concept and look of the space itself, in addition to Fijiwara’s product under the Pool line being so tasteful that it is probably my favourite store that I’ve never been to, and most likely never will.
The Pool just dropped a collaboration with everyone’s high fashion gateway brand APC. I wear a considerable amount of APC due to their great Melbourne flagship and incredibly solid product for reasonable freight, so this collaboration really seems like it was made especially with me in mind. It features both Petite and regular New Standards, with an accompanying denim jacket each done up in a deep black denim as part of the Pool’s ‘MELANISM’ project. That will all make a whole lot more sense if you understand what melanin actually does, and if you can get a grip of this through the proxy then you can enjoy beautiful selvedge as black as the hole left by your failed sporting aspirations.
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