Wi-Fi vs GPS vs Beacon: Which One is the Best for Location-Based Technology?
There are various location-based technologies available in the market, but few of them are very important and useful. That means more and more marketers want to join the industry to earn higher revenue. But it's not so easy to start with the industry. First of all, you need to know about the different technologies such as GPS, WiFi, and Beacon. This information will help you in your business.
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Beacon is a small transmitter device that is used to transmit a signal, which is identified by devices having Bluetooth enable within a 50-meter range.
It utilizes Bluetooth Low Energy (BLE), and it is available in different shapes and formats such as small coin cells, USB sticks, etc.
The Beacon app development company introduces the mobile app for the users, so they can get the customized messages.
The Beacon app development offers accurate results for proximity detection, as well as work across different devices and platforms.
It consumes less battery, and it is not useful in outdoor environments.
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GPS (Global Positioning System) is used to track the person's location using the given criteria. The range of the GPS is unlimited.
It is useful in many ways, such as you can find the driving direction, you can track your order via GPS, it also provides voice guidance to give drive information, know your location in real time, you can use your smartphone as a GPS tracking unit.
It is also used for transportation, traveling and cab services. Apart from this, it also offers satellite tracking services, but the device needs more charging, so it affects the battery life of the smartphone.
WiFi mainly used in offices, business centers, public places, so the user can easily connect with the particular username and passwords. Based on the capability of the network, it provides the connectivity to its users.
All types of devices can use it easily, but it requires authentication prior to connecting to the network.
The only disadvantage with public WiFi that, you will be affected by a virus.
Hence, the advancement in Location-Based Technology for mobile apps, it not only helps in the growth of the business but also offers the cost-effective services to the customers.
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