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Top 5 Mobile App Development Companies In Pune
Top 5 Mobile App Development Companies In Pune
We’re almost into 2020, and the rapid pace of tech progression is astounding. Companies are looking for extraordinary solutions to bring their solutions to reality. Businesses are looking to improve their productivity and create multiple mediums of ensuring their brand recognition. One of the top ways of doing so is to be available on mobile which is high on the priority list for Google as well.
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Web Development Trends to Follow In 2019
Web Development Trends to Follow In 2019
We’ve already stressed enough how important a website can be for your business. Meeting your business goals, reaching out to potential new customers and all the other benefits that come with a well-developed website. Web development companies always have to stay updated with the latest web development trends that take precedent each year. Today we’ll be looking at the top web development trends…
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We’ve already stressed enough how important a website can be for your business. Meeting your business goals, reaching out to potential new customers and all the other benefits that come with a well-developed website. Web development companies always have to stay updated with the latest web development trends that take precedent each year. Today we’ll be looking at the top web development trends for 2019. Web Development Trends to Follow In 2019 1. Single Page Websites A quietly growing rage among popular web developers is building a single page website for their clients. If you’re looking for the ultimate simplicity with a heavy dose of sophistication you have to consider a single page website. Traditionally you would have a separate page for each sub-item. In a single page website, you need to creatively include all the relevant information on the single page. This also helps with mobile browsers as they’re all used to scrolling anyway. 2. Web Applications Not only is mobile usage among prime demographic increasing, but studies also show that users are spending more and more of their time online on mobile apps. This is why web developers have had to get creative and develop full websites that look and feel like mobile applications. You’ll be surprised to know the numbers of “apps” that you use on a regular basis are actually progressive web apps. Progressive Web Apps have all the benefits of mobile applications such as push notifications, faster loading times without the disadvantages of full-scale websites. 3. Motion User Interfaces Since the dawn of the internet age, the aim of web developers and marketers has always been to increase the engagement of customers with the business. Motion UI has been successful to some extent to move towards higher engagement numbers. However, this development trend is in... Continue Reading
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Benefits of IoT in Mobile Application Development 2019
Benefits of IoT in Mobile Application Development 2019
IoT is the most trending topic which can be considered in today’s world. The main reason for this is the connectivity level of the system which is operable to a large number of devices. It has enlarged its boundaries and entered into the fields like HealthCare, Retail, Smart Homes, Agriculture etc. And when it comes to connectivity smart mobiles and its apps are the first thing that comes into…
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Benefits of IoT in Mobile Application Development 2019
IoT is the most trending topic which can be considered in today’s world. The main reason for this is the connectivity level of the system which is operable to a large number of devices. It has enlarged its boundaries and entered into the fields like HealthCare, Retail, Smart Homes, Agriculture etc. And when it comes to connectivity smart mobiles and its apps are the first thing that comes into the mind. Integrating the IoT in the mobile app in the account to control the multiple devices specifically wireless ones is the most useful and trending around the globe. There is a huge list of the advantage of using the IoT into the smartphone app, let’s discuss this in detail.
1. Multiple Device IoT gives the space for using multiple devices such as smartphone, laptops, desktops etc. With these multiple people have the authority to operate the IoT network at the same time.
2. Personalize them IoT has given an open hand to customize the mobile apps as per the requirements. Also due to multiple options provided, developers also easily develop them accordingly.
3. Remotely Controlled You have got the privilege that the devices and gadgets can easily be operable remotely, without them being in the same network.
4. Secured Data The levels of IoT devices have been raised up, as it has given space for the personalized setting. As this would increase the risk of leaking off the data.
5. Compatible IoT devices are made to match the compatibility to a large number of other devices for the convenience of the users for effective operations.
6. Large Platform As the IoT has not been integrated by a huge number of companies and industry, people using it have got less competition with a large available platform.
7. Get Notified As all the devices have been connected to each other and by the network, you can get notified on the go with the limitations of the locations.
8. Time Saver Due to its customized and multiple options, the apps can be easily developed with lesser errors and a time saver.
As there are multiple benefits of developing and using the IoT apps, it seems to expand the boundaries in the upcoming years and stand out among all of the technologies.
Top Ranking Signals to Pay Attention In 2019
Top Ranking Signals to Pay Attention In 2019
With Google changing its search algorithm so regularly we seem to have new ranking signal champions to root for every year. In 2014, it was site security (https), 2015 had your websites mobile responsive status, and 2016 shifted to more content driven ranking signals with Rank Brain. But what about 2019? What ranking signals should you focus on if you want to win at SEO and get your website to…
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Top Ranking Signals to Pay Attention In 2019
With Google changing its search algorithm so regularly we seem to have new ranking signal champions to root for every year. In 2014, it was site security (https), 2015 had your websites mobile responsive status, and 2016 shifted to more content driven ranking signals with Rank Brain. But what about 2019? What ranking signals should you focus on if you want to win at SEO and get your website to the top of Google search?
Ranking Signals to Focus On, In 2019 We might never know definitely what the best ranking signals are but based on the data analysis we do year on year it is safe to assume that the following signals should be given priority in 2019.
1. Quality Content Right from when search was invented to this present day content is and forever will be king of the internet. It’s what your customer are looking for after all. Content can come in a variety of formats, blogs, vlogs, podcasts, or some other form. What’s important to note is that only the best quality content will help your website really flourish online.
But what do we mean by high quality content? This can be broken down into content that is easy to read, keeps the user engaged longer on your page, and actually provides information that helps the customer in the long run.
2. Voice Search Optimization With AI assistants gaining popularity it won’t be long till voice search will beat out typed search. In fact, more than 72% of the people surveyed have already admitted to using the voice search option of their assistants (this includes Google Assistant, Siri, and Alexa, Bixby) at least once a day.
As you move into 2019 you should definitely focus on optimizing your text for voice search. Basically your content should be more in line with how people will speak rather than how they would read.
3. Structured Data and Snippets If you haven’t yet started using structured data and schema to mark-up your text it won’t be long before your competition speeds past you. Scheme markups help make your search results more visually appealing. This could be by adding images to your search content, by displaying reviews of the products on display or even simply by providing in-site links for the customer to click on.
Rich snippets have known to increase click through rates as well as reduce bounce rates because the customer gets a preview of what they’ll be receiving on the page. So make sure to optimize your content accordingly so as to not disappoint your customer when they click on your link.
4. Mobile Responsive Sites With more and more customers moving to a mobile first experience you can’t be seen lagging behind in your websites mobile responsiveness. Please keep in mind that the last mobile friendly ranking signal was launched in 2015 but we are seeing more signs of mobile responsive websites doing better on search.
However, considering the mobile first indexing it is prudent that you pay attention to how you treat your sites responsive elements.
5.User Experience Improvements One of the biggest ranking signals you should focus on in 2019 is the user experience of your website visitors. Here are some stunning statistics that will help you pay more attention to your UX design. – More than 30% of the people admitted to clicking on the back button even before they had a chance to read the content if they did not like the design or layout. – Using better fonts and calling out call-to-action buttons more vividly tends to increase conversions by up to 60%.
User experience signals matter because they impact your on-page time, your bounce rate which play a big role in your search engine rank.
Conclusion If you pay attention to these 5 top ranking signals to focus on in 2019 you should do fairly well in Google’s search engine results. If you need help with your company’s SEO efforts we’re just a click away. Get in touch today.
https://www.codeplateau.com/blog/top-ranking-signals-to-pay-attention-in-2019/
Top 7 Social Media Trends For 2019
From being a means of staying in touch for friends Social Media has turned into a communication powerhouse for brands. However, with a low attention span, a multitude of options to choose from and other online distractions there is plenty to keep your target audience hooked. So how do you make sure that your communication signals are getting through to them? We’ve scoured the internet for data, spoken to plenty of digital marketing industry experts and witnessed the blooming of some of these strategies by digital behemoths to bring to you a collection of the top social media trends of 2019. Here’s everything you need to know about the best social media trends of 2019.
Key Social Media Trends Of 2019
1. Trust Building With the backlash that followed the scam after scam that affected Facebook, the U.S. elections, and Cambridge Analytica it seemed like Facebook was almost over. As it is Facebook has lost some of its early prominences with users now spending more time on Instagram. Even though Facebook has more than 2 billion- active users on a monthly basis the whole picture isn’t as perfect.
Due to the users feeling their privacy being violated by social media and the slew of inaccurate information available online consumers are in a pickle as to what they should and should not believe. Especially when companies try and use marketing strategies that seem disingenuous. This puts their reputation on even shakier ground as customers are no longer willing to put up with fakery from brands.
There have been several instances of brands and big companies being called out on social media due to their false promises and lies. One of the biggest social media trends to look out for in 2019 and put into practice immediately is to try and build trust with your customers. To make them believe not just in your products and services but in your organization as a whole.
2. Using User Stories Word of mouth was a very important part of the marketing gamut of a company. The practice is still in place but the methodology is vastly different than it was decades ago. While it is still important for people to talk about your product in a positive light, where they do the talking is as relevant as what they say.
Unlike previous generations, it does not take several days or weeks for user stories to reach thousands of ears. With the evolution of social media, live videos, Instagram stories, hashtags, and the like consumers now have access to word of mouth publicity in a matter of seconds.
Therefore, it has become extremely important for businesses to put out their own stories with the help of some loyal fans of the products. There are several ways in which companies are trying to get users to share their product stories. Some examples of these are running contests, using special hashtags, “share your memories with us” kind of experiences. These are all methods by which companies are trying to get good word of mouth publicity going out to willing buyers.
3. Augmented Reality Will Play A Bigger Role Many companies including Facebook and Google are trying ways to incorporate augmented reality into their applications. Facebook has already bought a company focused on augmented reality and Google is working on its own projects to include augmented reality in its apps. Take Google Maps, for instance, one of their senior product managers admitted that it was hard to really know the direction we were supposed to turn while walking. To fix this problem they have decided to use a guide who will help us make all the right turns.
Pokemon Go is another example of seeing augmented reality really take off in the gaming world. Not only is it vastly popular, it is also highly addictive and people tend to spend hours playing the game. Brands, businesses need to figure out ways to make an entry into the augmented reality space.
You can already see the subtle entry of augmented reality in the form of those cute filters used on Instagram. What can brands do to make raise their awareness levels on these popular social media apps? Gamifying seems like the obvious choice but it isn’t always the right solution for every brand? Have you considered how you could use augmented reality to your brand’s benefit?
4. Quality vs Quantity The age-old debate over quality vs quantity will never end. Depending on the niche you are in you will have to figure out what it is your consumers crave for. For most businesses quality of the content rather than pushing out mindless media is paying a lot of dividends. Even though you may not always the largest share of voice with your consumers with quality content you can be assured that you will always be at the top of their minds when it comes to your products or services.
Showing a creative spark while giving your consumers a good cause to back is one of the best things you can do moving into 2019 on social media. It is sure to be one of the hottest social media trends of 2019.
5. Growing Power Of Influencers Social Media Influencers have taken their game up a notch in 2018 and we can only see this trend growing in popularity in 2019. Influencers are becoming very aware of their popularity and will do almost anything to stay relevant on social media. But they have also understood the price they need to pay. No longer can social media influencers be frivolous with their endorsements. They cannot afford to alienate their fan base.
Brands using social media influencers have gone one step ahead of the rest by adding a human persona to their brand. Even if there are multiple personalities endorsing a brand the image maintained by all of them will be surprisingly similar and one that works in conjunction with the brands own image. This is closely related to the next point of making the brand more human.
6. Humanizing The Brand Podcasts, Webinars, Reddit AMA’s are a very popular way of making sure your brand has a human touch associated with it. Think about Tesla and how much Elon Musk is always at the forefront of their branding effort. So much so, in fact, that you can’t think about one without mentioning the other.
Look how personally involved Elon Musk is in the building of his own brand. It makes the consumers believe that the owner or a high-level executive is highly invested in the product or service which is why they are more likely to buy them. Of course, you have to make sure your product is worth it to begin with but that’s a completely different story.
7. Video Streaming Another excellent social media trend to keep an eye on in 2019 is the growth of live videos. Its another aspect of humanizing the brand. Live videos give instant access to millions of people to your content. Since it’s live there is no scope for hiding the truth and even lesser scope to mess up.
Also unlike photos videos make you feel more like you were part of the process or event. Since most of the human experience comes through sight, live video streaming is a great way to get your prospective customers to love your products. Get them to engage more with your brand and also helps build more trust both ways.
Conclusion Riding the social media wave is going to be really important in 2019 if you and your brands want to stay relevant. Before you can do all that you’ll need to study your audience and get familiar with the nitty gritties of the various social media channels. Or you could get a professional digital marketing company in Pune, like CodePlateau Technology Solutions to assist you with your digital marketing needs. If you need someone to get bigger than ever on social media, get in touch with us today.
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