design@jive

The latest design news at Jive Software.

[designatjive]

A successful enterprise UX project considers the users’ needs, the clients’ goals, and the organization’s priorities. The best user experience sits at the intersection of these concerns.

UX for the Enterprise

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Why designing for enterprise vs. consumer products isn’t as different as you think

This is a huge shift:

For traditional enterprise products, the model used to be that you sell to a C level executive at the company, and the employees use the tools they are given. If an application was painful, employees would use it as little as possible, and use time-consuming, often manual, work-arounds to avoid spending time in the tool.

Today, teams and employees often choose their own products. And that means it’s the best product and design that wins, rather than the best sales and marketing.

[designatjive]

The Wicked Craft of Enterprise UX

Is there a place for craft while designing for the inherent wickedness of Enterprise UX?

Some interesting suggestions here:

I suggest we shift our thinking about craft towards something I call a facilitative anchor — a paradoxical phrase, I realize — that grounds you in the fuzzy chaos of Enterprise UX. We need to evolve our notion of craft from the beautiful finalized object, to a powerful anchor for guiding crucial conversations with wily or wary Enterprise stakeholders