Hello good people. Just to let you know we have decided to help small business owners all around the world. We help them to get more sales using our competitive rank tracking service.
Return on investment (ROI)
How much profit you've made from your ads and free product listings compared to how much you've spent on them.
Certified Google Ads Campaign Expert
To calculate ROI, take the revenue that resulted from your ads and listings, subtract your overall costs, then divide by your overall costs: ROI = (Revenue - Cost of goods sold) / Cost of goods sold.
Example
Let's say you have a product that costs $100 to produce and sells for $200. You sell 6 of these products as a result of advertising them on Google Ads. Your total sales are $1200, and your Google Ads costs are $200. Your ROI is ($1200-($600+$200))/($600+$200), or 50%.
To help measure your Google Ads ROI, you'll need to track conversions, and actions that you want your customers to take on your website after clicking your ad such as a purchase, sign-up, or download. Try conversion tracking or Google Analytics, free tools to help you track conversions in your account.
ROI is typically the most important measurement for retailers because it shows the real effect that Google Ads has on your business. While it's helpful to know the number of clicks and impressions you get, it's even better to know how your ads and listings are contributing to the success of your business.
Does anyone really make money through drop shipping on Shopify?
When people say, “make money”, they usually mean revenue. All that means is that money has been accepted in exchange for the goods sold. They don’t necessarily take into account profit when the easy terms.
So can you make money drop shipping on Shopify? Absolutely. Can you net positive money? Yes. However, you must practice sound business fundamentals.
Shopify Ads Expert
-First, determine your product and/or niche.
-Second, if you choose Shopify as your platform, you must make it look professional and it must fit in to your branding concept.
-Third, make sure that you find a good supplier for your drop shipping venture.
Lastly, you must make sure that your marketing is good enough to where you get good traffic to your store. With the method like listing on a marketplace like Amazon, it can be hard to get results on the first page. You would need to get in Amazon’s Seller Account and become part of the buy box.
On the other hand, if you have your own Shopify store and use AliExpress, you can use many different advertising platforms to showcase your products. If your marketing is stellar, this is where you can stand out and start to get traction for your products (provided that you have properly set up your store and your processes).
For example, you and I can be selling the same drone at the same price and have a very similar stores, but if you’re advertising is superior to mine, I may not have a chance and I may not be getting money. However, you may find that this is a viable product that may make you want of money.
Bottom line: Drop shipping is not easy. It is like any other business. You have to know your numbers, know your customers, know how to market, and take care of your customers. It’s a lot of work, but you can make money with it.
All good, bad and ugly ideas comes through observation whether we realize it or not.
Marketing Consultant
Observe the people around you, observe the circumstances around you and observe the problems around you. Observe and let the observation sink in. Analyze the observations, process them and you will come up with ideas. Filter those and keep the awesome one, rejecting the other not so awesome one’s. The key is, coming up with a solution for the issues people are facing.
Now, how do you become a good observer:
By being a good listener.
By not jumping to conclusions.
By responding rather than reacting.
By taking out some time for yourself and processing the observations.
By talking of ideas rather than people or things with your friends.
What is local SEO, and how is it important in 2022?
Local SEO is the process of optimizing a website for local search in order to improve traffic, leads, and brand exposure. Finding local keywords, enhancing a business's Google My Business profile, and creating "NAP" citations are all common chores related with local SEO.
The Importance of Local SEO in 2022
According to Brian Dean of backlinko following are a few interesting data to demonstrate how important SEO is for small businesses
"Local intent" is present in 46% of all Google searches (Search Engine Roundtable)
A local pack appears in the results of 29% of all Google SERPs (Rank Ranger).
76 percent of shoppers who use their phone to look for something local go to a store the same day (Google).
As a result, it's apparent that local searches account for a significant portion of the SEO industry. And if you can bring your local business in front of these searchers, you can bet they'll be knocking on your door in a few minutes.
That’s all from my side
Still, have a question on your mind? Just, give me a KNOCK and I will be your Best Friendly Consultant.
I give you some fresh post ideas to try for your Instagram brand account. They cover the different types of content: in-feed, Stories, Live and IGTV. Some of these will be easy to implement while others will take some preplanning. The idea is to introduce new types of content to your account so your audience will keep up their active engagement.
Give your audience a mind break with a puzzle
Take on a recurring challenge
Write a caption first, then find the photo
Combine a photo essay with a link in bio
Add product teasers
Run a flash sale in Stories
Interview on Stories
Broadcast instructional Live videos
Hope it will be helpful for you.
Also, you can hire a freelancer who helps you to save your time & grow your profile Earlier than expected.
What are the key elements to a successful GMB account?
Any business today needs targeted visibility on Google. Most businesses know that this requires optimizing their website and Google Ads, but what most don’t know is that there is a third entity that also needs optimizing: their Google business listing. Officially known as your Business Profile, this powerful listing is a dynamic snapshot of your business that highlights your best features and enables potential customers to quickly find, learn about, and engage with you—all from the SERP. The best part? It’s completely free.
I’m going to share some optimization strategies:
Claim your Business Profile
Complete every section of your Google My Business account
Be meticulous with contact information
Select primary and secondary categories
Mark off applicable attributes
Write a complete “from the business” description
Publish Google posts weekly
Upload new photos weekly
Answer questions
Collect and respond to reviews
Add your products and/or services
Set up messaging
Maintain your Business Profile
With these optimizations, you can turn your Business Profile into the best free customer acquisition tool you didn’t know you had.
Hope it will be helpful for you.
Also, you can hire a freelancer who helps you to save your time & create a successful GMB account.
The top strategies to promote your business locally…
Marketing Consultant
The top strategies are:
Plan out your process with a marketing strategy template.
Advertise with local audience targeting.
Create a blog strategy catering to a local audience.
Post locally appealing content to social media.
Get set up with online directories.
Be involved in the community.
Create a loyalty program.
Build an email list.
Use traditional methods.
Still, have a question on your mind?
Just, give me a knock and I will be your Best Friendly Consultant.
No business can survive without a social media presence. And no social media presence can be effective until it is well-planned and carried out strategically. Social media platforms represent billions of users. These can all become your customers if you implement an impressive social media campaign.
Check the current trends
Use multimedia
Be regularly active
Pay attention to customer service
Don't forget to audit results
Interact with your audience
Keep promoting your social media accounts
Maintain with right tools
Still, have a question on your mind?
Just, give me a knock and I will be your Best Friendly Consultant.
Do you have an active Google ads account, or are you looking to start running Google ads?
Do you regularly manage, optimize, and review your google ads data?
If you answered yes to question #1 and no to question #2, then you should consider hiring a Google ads manager. This could be a freelancer or an advertising firm that specializes in Google ads.
To effectively run a Google ads account, you or your Google ads manager should regularly review results and optimize your campaigns. This includes updating and testing new ad copy, adding new keywords, adding new negative keywords, reviewing search terms, and about 100 other items that lead to a successful Google ads campaign.
When should I consider hiring a Google Ads manager?
If you are a DIY marketer/business owner, your day is probably full of running your business, trying to sell your services, setting up new marketing activities, and doing 1,000 other things to manage your business. People lose hundreds and thousands of dollars a year by not properly managing a Google ads campaign because ongoing optimization is required for a successful campaign. Here are 2 reasons to consider working with a Google Ads manager:
You Don’t Have Time: When time is scarce, especially for small businesses owners and DIYers, marketing activities are often put on the back burner until they become absolutely necessary. When hiring an ads manager, you are paying for someone to actively work on your campaigns to bring in new leads and save you money by preventing expensive and wasted clicks that may be draining your budget.
Your Skills are Maxed Out: Skill set is another thing to consider when talking about hiring a Google ads manager. You may have hit a plateau as a DIY Google ads manager, which can be frustrating to see your performance stall. By getting an experienced Google ads manager on your team, they will offer a new perspective on your account as well as provide additional skills, and tricks to help you save money in your account and help drive new leads to your business.
Post LESS Often on Your Facebook Page – Yes, LESS!
YES, did you read that correctly? Posting LESS on your business Facebook page is now the new way to go! Post more valuable content but LESS often. The amount of time depends on a few factors:
How many likes your business Facebook page has.
What niche you are in.
How active your audience is on your page.
You can experiment for a few weeks to see which amount of posting works best. I’ve seen it on several of the pages that I manage. The less you post the more the engagement may go up. I do recommend posting at least weekly and for most around 3x per week is a good rule of thumb.
Still, have a question on your mind?
Just, give me a knock and I will be your Best Friendly Consultant.
7 secrets will help you to sell anything to anyone on Social Media
SOCIAL MEDIA EXPERT
TELL A STORY About your product. Share Stories about your Product. It connects people emotionally
DO WHAT YOUR COMPITITORS DON'T DO. Don't just share Content...Try something new. Be willing to fail. Your competitors want to "play it safe" and do the same old thing because they're afraid they'll lose their market position and never regain it.
MAKE AN EXCITING PROMISE THAT YOU ACTUALLY DELIVER ON. Social Media is a Public game. Trying new things and trust your Brand. Excite Them with your offers and Promises
CLEARLY DEFINE YOUR CUSTOMERS. Must Know Your Target Audience On Social Media. Who is the person who would most likely to buy your product and buy it immediately? Create an avatar of that customer. Ask Specific Questions
-How old are they?
-Are they male or female?
-Do they have children?
-How much money do they make?
-Do they have an education?
5. DON'T DEPEND ON ONE PLATFORM. Always start with one Platform but as you start to grow. Explore your Brand to Different Social Media Platforms
6. BUILD TRUST. Rather than selling start to build your trust through Social Media. Share Value, Stories, Experience
7. HIRE AN EXPERT
Social Media Marketing and Branding is not easy if you Don't know how to work on it.
This is an instructional article about how to set up call campaigns.
If your primary business goal is to get phone calls to your business, create call campaigns. Call campaigns allow you to focus on getting more calls straight from your ads. With these campaigns, you can use CPC bidding based on the value of a call to your business. You can also add your existing phone information to your new ads and attach select extensions to your call campaigns
Create a new call campaign
To create your new campaign:
Sign in to your Google Ads account.
Click Campaigns in the page menu on the left.
Click the plus button , then select New campaign.
Select the Sales or Leads goal. Note: You can also choose to create your campaign without a goal by selecting Create a campaign without a goal’s guidance.
If this step doesn’t reflect what you’re seeing in your account, select a campaign type first then select a goal. Learn more about goals in the new Google Ads experience.
Select the Search campaign type.
Under “Select the ways you'd like to reach your goal”, check the box next to “Phone Calls” and input your phone number.
Click Continue.
Enter your campaign name at the top of the page.
In the “Add Display Network” card, select “No” (call ads don’t show on the Display Network).
Select your target goal and adjust your bidding options.
Enter your daily budget and select any other settings you’d like for your campaign.
Click Save and continue.
Create a new call ad
To create your new ad:
Sign in to your Google Ads account.
Click Ads & Extensions.
Click Ads.
Click the plus button .
Select Call ad.
Click Select an ad group to save your ad and choose which ad group you want.
Enter:
-Two headlines (optional, but recommended)
-Your business name and phone number (required)
-Two descriptions (the second description is optional)
-Your Final URL (optional, but recommended)
-Your Verification URL (optional if a Final URL is provided)
-A display path (optional)
-Your display URL and verification URL (optional)
8. Under "Conversion action," select a conversion action.
9. Click Save new ad.
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Create a new ad group
First create your new ad group:
Click Ad groups in the page menu on the left, then click the plus button.
Select the campaign to which you would like to add your new ad group.
Enter your ad group name and keywords. You can use the “Get keyword ideas” tool on the right to get keyword ideas relevant to your business.
Click Save and continue when you’re done setting up your ad group.
Then create your ad:
Click anywhere in the “New ad” box.
2. Enter:
Two headlines (optional, but recommended)
Your business name and phone number (required)
Two descriptions (the second description is optional)
Your Final URL (optional, but recommended)
Your Verification URL (optional if a Final URL is provided)
A display path (optional)
3. Select what type of phone number you would like to show on your ads.
4. Click Save and continue
Still, have a question on your mind?
Just, give me a knock and I will be your Best Friendly Consultant.
