5 Tips to Simplify Your Journey as a Silver Jewelry Retailer
Being a jewelry enthusiast it was an enthralling experience to start a silver jewelry business. When you are not from the industry, it’s difficult to set up a jewelry business. Don’t you worry, today I’ll cover each and every aspect of silver jewelry retailing.
1. Search a Wholesale Silver Jewelry Dealer
Your first step is to find a reliable dealer. If you have never done a bulk purchase before, selecting a wholesaler will become the most important and difficult step of your journey.
Finding a real wholesaler is a challenge in itself. With the advent of the internet imposing as a wholesaler on websites that offer B2B services has become fairly easy. Resellers tag themselves as wholesalers, sell products at a cost that’s lower than the retail price. These are actually B2C sellers who are looking for opportunities to sell their products all at once.
To buy Wholesale Sterling Silver Jewelry, look for sellers who fulfill the below criteria -
Doesn’t allow orders in smaller quantities and require you to purchase a minimum amount.
Permit order from retailers with a reseller license or EIN only.
Has mentioned location and contact details of their business.
Conduct businesses with verified retailers.
A wholesaler who is seriously involved in bulk deals is likely to take these measures.
P.S. - Never call a wholesaler before you conduct research and verification on your part.
2. Knowing Your Shiny Metal
Silver isn't just a white shimmering metal, there is a lot more to it. You have to learn everything about the metal before becoming a retailer.
A. Hallmarking
All the precious metal are available in a variety of purities. The real silver products have a seal stamped on them called hallmark. Totally avoid wholesalers who provide silver without hallmarking, if you don’t you will regret the decision later.
The hallmark symbol typically consists of S symbol followed by numbers. For example for sterling silver the hallmark is S925. Here the purity is counted per 1000 parts. S stands for silver and 925 means, 925 part is real silver and rest 75 parts are other metals.
B. Sterling Silver
In the purest form, the metal is too soft to be molded into jewelry. It is combined with alloys to provide durability. The wholesale sterling silver is the best choice. It is 92.5 % of pure silver and the rest is alloys. Silver jewelry is also sold in lower quality in the jewelry market, the cheapest comes at 70 %.
The products your customer are likely to buy largely depends on the latest fashion trends. If you are the first one to provide a piece of jewelry with rising popularity, the customers will keep coming back. Following the trends closely attracts new customers as well. For example - If cocktail rings are getting back in trends you will be able to place a wholesale silver rings order before your competitors, automatically increasing your sales.
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