Fujifilm Camera

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Fujifilm India Private Ltd. committed to Improve Healthcare Infrastructure in India

Fujifilm India Private Limited, a leader in medical equipments and devices,has signed a contract with Pune based KRSNAA diagnostics Pvt Ltd, a leading diagnostic player in the PPP (Private Public Partnership) sectorto install 1000 Computer Radiography across India. The objective is to convert 1000 X-Ray setups from analog to digital so that patients can get immediate reporting through teleradiology. The installation of Fujifilm’s state of the art Computer Radiography equipments will not just reduce reporting time but also enable enhanced image quality aiding in better diagnosis and care thereby saving precious lives. The first phase of execution in Assam will be over by February 15, 2017 while the overall project completion will be in 2 years from now.

Commenting on the association, Mr. Yasunobu Nishiyama, Managing Director, Fujiflm India Pvt Ltd.,said, “This marks a new chapter in Fujifilm’s initiatives to expand and strengthen it’s presence in the Indian Healthcare industry.This deal is much in line with our constant endeavour to provide superior healthcare experiences to our customers and patients. For the next 2 years, Fujifilm India will be working closely with KRSNAA Diagnostics to install our state of the art FCR Prima and Fujifilm imager DRYPIX.”

Talking about the company’s objective behind entering into this deal, Mr.Chandrashekhar Sibal, Executive Vice President, Fujiflm India Pvt Ltd.,said, “Our endeavour is to provide best services in the remotest areas across the country through digitalisation of X-Rays enabling better image quality at the lowest X-ray dose. This would help improve efficiency and quality of X-ray reporting resulting in faster and more accurate diagnosis. Our designs are compact, easy-to-operate andprovide high quality outputs with minimum efforts.”

Mr. Rajendra Mutha, Chairman of Krsnaa Diagnostics said, "This is an important step in providing advanced digital X-Ray facility across the country. We are committed to the vision of our beloved Prime Minister who has stressed on the importance of providing quality healthcare diagnostics to the poor and needy at affordable or no cost reaching in the remotest of areas. States like Assam still face a major challenge not only in terms of availability of crticial medical facilities, but also in terms of manpower and shortage and most often non-availability of advanced medical equipments. Our aim is to overcome these very challenges.”

Commenting further, Ms. Pallavi Jain, Managing Director of Krsnaa Diagnostics said, “We have always strived to provide the very best of technology across our centers and CR Systems from Fujifilm is another step in that direction. We expect it to be a game changer by delivering world class results at a price -point that will make quality healthcare imaging accessible to every Indian.”

Fujifilm invented computed radiography (CR), the world’s first digital X-ray systemin the year 1983. With more than seventy-five years of imaging and clinical expertise in film and thousands of systems installed, Fujifilm is a leading provider of digital x-ray systems.

As part of the contract, FujiFilm will supply and install 1000 units of FCR Primaand 1200 units of DRYPIX imager. The FCR Prima comes in a compact body and provides extremely fast processing that streamlines the diagnosis process. The compact table-top reader boasts a high-speed processing that challenges the common misconceptions related to CRs. It comes with a processing capacity of 57 IPs/hr that can be upgraded to 67 IPs/hr with Upgrade kit. Besides its unique Space-saving design, the FCR supports accurate diagnosis by offering stable and optimized high quality images.

The contract comes as a part of tender won byKRSNAA Diagnostics Pvt Ltd from Government of Assam to install Computer Radiography machines and Imagers. KRSNAA Diagnostics is an active bidder in PPP (Public Private Partnership) projects within Radiology and Pathology field. The project is funded by National Rural Health Mission wherein KRSNAA Diagnostics was a major bidder.

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Fujifilm announces the launch of its all new iconic Instax mini 9

Fujifilm India Pvt Ltd., today, announced the launch of its new iconic instax mini 9 instant camera. Building on the worldwide success of instax mini 8, instax mini 9 will share the same iconic design and ease of use as its predecessor. It is priced at Rs 5,999.

In order to further wow its customer, the refreshed range sports versatile features by keeping in mind the latest trends. To meet especially the needs of the selfie lovers, the camera comes with a selfie mirror, close to the lens, to achieve the best angle. The new instax Mini 9 is also equipped with a close-up lens in addition to features such as automatic exposure measurement for aperture settings and high-key mode that enables users to take brighter photos – perfect for portraits.

This stylish, compact camera is the perfect tool for parties, festivals, events and days out, allowing users to capture more fun in retro prints with a simple point and shoot motion.  The instax mini 9 comes in five trendy new colors, “Flamingo Pink”, “Lime Green”, “Cobalt Blue”, “Smoky White” and “Ice Blue” designed to appeal to a broad range of consumers including the millennials, photo enthusiasts, young parent and almost anyone with an eye for design and creativity.

 Instant Photography has experienced much interest in recent years and instax has found favor amongst a broad range of customers including youth, female, school children and photo enthusiasts. One single physical print which captures a one-off moment has become more and more valuable amidst a modern avalanche of highly edited digital shots.

Commenting on the occasion, S.M.RAMPRASD, HOD- Image Capturing, Fujifilm India Pvt. Ltd. said, “Our Instax range is a unique product, the only one of its kind that enables users to create instant photos that can remain with them forever. Our Instax range of cameras has gained huge popularity over the years. The Sales Volume Trend for Instax has crossed 6.6 Million units globally in FY 2016 which clearly indicates its success worldwide. We are very excited to welcome our new iconic camera – the Instax mini 9 into the instax family equipped with upgraded technology and advanced features. The new product has been designed keeping in mind the ever changing preferences of the Indian youth, offering unique features to complement the needs of these young customers.” 

The Instax Mini 9 joins the instax family along with mini 25, mini 70, mini 90, Wide 300 and mini hello kitty.  

Main Features

1) Selfie mirror - Enjoy taking selfies!

You can check your framing with the mirror next to the lens.

  2) Close-up lens attachment

Close-up shooting up to 35cm away is possible

 3) Brightness adjustment

Specifications

 Product

instax mini 9

Film

FUJIFILM instax mini film

Picture Size

62 mm × 46 mm

Lens

2 components, 2 elements, f=60 mm, 1:12.7

Viewfinder

Real image finder 0.37× with target spot

Shooting range

0.6 m and beyond

Shutter Speed

1/60 sec.

Exposure Control

Manual switching system (LED indicator in exposure meter)

Film Feeding Out

Automatic

Film Developing Time

Approximately 90 seconds (Varies depending on the ambient temperature)

Flash

Constant firing flash (automatic light adjustment) Recycle time: 0.2 sec. to 6 sec. (when using new batteries)Effective flash range: 0.6 m – 2.7 m

Power Supply

Two AA-size 1.5V alkaline batteries Capacity: 100 shots (Approximately10 INSTAX mini 10-sheet film packs with new AA batteries)

Auto power off time.

5 min

Others

Exposure counter (number of unexposed films), film pack confirmation window

Dimensions

116 mm × 118.3 mm × 68.2 mm

Weight

307g (without batteries, strap and film pack)

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Fujifilm announces the launch of its first ever Hybrid Instant Camera

Fujifilm India Pvt Ltd., today, announced the launch of its first ever Hybrid Instant Camera - instax SQUARE SQ10 with the new square format film “instax SQUARE Film”.  Adding further excitement to the launch, the company introduced four new mirrorless premium cameras - XT20, X100F,XA10 and XA3 to delight the professional photographers and enthusiasts alike. All the newly launched products will be available in earlyJuly 2017.

The SQ10 is the first hybrid camera - analog and digital which provides the best of both worlds- now users can SAVE SELECT & PRINT their favourite shots, as many times they like. It is equipped with a digital image sensor and digital image processing technology, enabling greatly improved photographic image quality and image editing/processing before printing. This new system takes the image quality of instax to the next level and allows photographers to add a creative and artistic edge to their photography with an intuitive interface designed especially for the SQ10.

The enhanced image-capture functions of the SQ10 give this latest addition to the instax range unrivalled levels of control and ease of use. The SQ10 will allow photographers to effortlessly capture a wealth of different scenes with perfect control. The SQ10 uses the newly developed square format film which is popular among people around the world - from the young generation to seasoned photo enthusiasts. The whole experience from shooting with the composition suitable for the “1 to 1” aspect ratio to creating tangible prints using the editing/processing function constitutes the uniqueness of the SQ10 as a hybrid instant camera.

To strengthen its position in the mirrorless premium camera segment, Fujifilm added four new cameras to its flagship X series with the launch of XT20, X100F, XA10 and XA3. While there has been a decline in the demand for entry level compact digital cameras largely taken over by smartphones, Fujifilm is focussing on customers who are looking for better quality pictures. These customers are essentially either serious amateurs or professional photographers. The advantage of an X Series mirrorless camera lies in its compact size packed with cutting edge innovative technology and unique features that provide great controls needed by an advanced digital camera user along with excellent color reproduction and image quality.

Commenting on the occasion, Mr. Yasunobu Nishiyama, Managing Director, Fujifilm India Pvt. Ltd. said, “We are very excited to present a range of new products from our Instax and X Series. The SQ10 was developed keeping in mind the needs of our customers wanting to capture moments in square format and also have more options in terms of image editing/ processing. We certainly hope that this camera will be applauded and loved by photography enthusiasts and will receive the same success as the other instax range of cameras. Our X-series on the other hand, has always been a game changer ever since it was first launched and we do hope that our new offerings will make their mark in the Indian Market.”

The all new Hybrid Instant Camera SQ 10 allow users to add a creative edge to the pictures with its feature which facilitates exciting filtering functions. SQ10 is the first camera in the history of Instax to offer square format pictures which will enable users to capture a wider range of images and forms of expressions. It is priced at Rs.22, 999/-.

In the X-Series, the first addition to the line-up is the X-T20 - a mirrorless interchangeable lens camera which comes with a 24.3 megapixel sensor APS-C sized X-Trans TM CMOS III sensor and X-Processor Pro image processing engine for outstanding image quality and high-speed response, supporting 4K video in addition to a host of features in a compact and lightweight body. The XT20 is Priced at Rs. 79,999/- (Body Only).

Next in the series is the X-100F, it is the latest premium compact digital camera, featuring the unique Advanced Hybrid Viewfinder. The new X100F features the 24.3MP X-Trans™ CMOS III, an APS-C sensor with no low-pass filter boasting high performance outstanding color reproduction and gradation of tones in both stills and videos. The Fujifilm X-100F is priced at Rs.114,999/- and is available in two colors i.e silver and black.

The next refreshed range is the X-A10. It combines a 16.3 megapixel APS-C sensor with the image processing engine that achieves Fujifilm’s excellent photo quality. Combined with the FUJINON lenses, it boasts ultimate image resolution, and the proprietary color-reproduction.  The rear LCD employs the slide-and-tilt mechanism so that it is tilted 180 degrees for capturing self-portraits. The X-A10 also features the Portrait Enhancer mode for natural and beautiful skin-tone reproduction. The Fujifilm X-100F is priced at Rs. 42,999/-.

The other latest addition to the X-series family is the X-A3. It has been designed by keeping younger generation in mind and is perfectly suited for taking “self portraits.” To enable easy self-portraits, the X-A3  features an  LCD screen that is not blocked by the camera when tilted even by 180 degrees. The X-A3 combines a newly-developed 24.2 megapixel APS-C sensor to achieve Fujifilm’s excellent photo quality. The X-A3 sports a retro design which gives a “fresh” and “fashionable” impression. The top cover, front plate and top dials are made of aluminium.  The newly-developed faux leather has significantly enhanced the overall texture.  The LCD on the rear uses a touchscreen to enable “Touch AF,” “Touch Shoot” and “Touch Zoom,” in which you use the pinch-out finger gesture to use a prime lens as if it is a zoom lens. The Fujifilm X-A3 Kit is priced at Rs. 51,700/-

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