There is a sentence that has ended more nutraceutical businesses than any reformulation or supply chain failure. It usually reads something like: "Clinically proven to treat joint inflammation." Or: "Reduces blood sugar in diabetic patients." Or: "Prevents cold and flu." Each of these crosses the same line — from a permissible nutraceutical claim into therapeutic drug territory. When that line is crossed, the product is no longer a nutraceutical. It is, in regulatory terms, an unapproved drug. In India that means CDSCO jurisdiction. In the US it means FDA's drug division. The consequences — recall, license suspension, prosecution — are not proportionate to what was often a careless word choice rather than deliberate deception. Understanding the four categories of nutraceutical health claims — nutrient content, structure/function, health claims, and general wellbeing — and precisely where the boundaries between them lie is not a compliance exercise. It is a commercial survival skill. We have written a detailed guide to the claim categories and substantiation procedures across India (FSSAI), the US (FDA and FTC), and the EU (EFSA) — including the specific procedural steps, documentation requirements, and the practical checklist every manufacturer needs before a claim goes on the pack.
#Nutraceuticals #ClaimSubstantiation #FSSAI #FDA #FTC #EFSA #RegulatoryCompliance #ClinicalResearch #Genelife
Every nutraceutical product lives and dies by what it claims. "Supports heart health.
















