How the heck do you measure happiness?
When asked if theyâre happy, political conservatives are more likely to say yes than liberals â something commonly referred to as the âideological happiness gap.â
But letâs get a little philosophical for a second: if you say that youâre happy, are you really happy?
Peter Ditto, who leads @ucirvineâs Hot Cognition Lab, has made a career of studying human judgment and biases. His lab is particularly interested in self-enhancement: the tendency to think of oneself in overly positive terms, particularly when compared to others.
For example, on employee self-evaluations, nearly everyone rates themselves as above average. Ditto and his team found that the same is true with happiness: Most people think that theyâre happier than the average person.
âThere is no perfect, objective way to measure someoneâs happiness, which is why most scientific research on happiness relies on self-reports,â said Sean Wojcik, Dittoâs former grad student and a research scientist at @upworthy.
In a paper published in Science last year, Wojcik wanted to see if conservatives actually experienced greater feelings of happiness than liberals, or if they are more self-enhancing. Are they just more likely to exaggerate their own happiness? For his research, he used methods that were less prone to self-enhancement bias, including some big data approaches.
In one study, he looked for happiness-related behavior among members of a clearly divided group: Congress. Looking both at positive and negative emotional language over 18 years in the Congressional Record â more than 432 million words in all â Wojcik found that Democrats used a significantly higher frequency of positive words in 17 out of the 18 years.
Words are nice, but a photo is worth a thousand of those. Analyzing smiles from photos of members of Congress, Wojcik found that increased conservatism was associated with a decrease in smiling. It also predicted significantly less intense facial action in the muscles around the eyes, known as an indicator of genuine happiness. Liberal politicians, on the other hand, tended to more smile more intensely and more genuinely (whatâs known as the Duchenne smile).Â
Image: US News & World Reports
Moving outside the political sphere, Wojcik analyzed nearly 50,000 Twitter posts from self-identified liberal and conservative members of the general public. Mirroring the other studies, posts by conservatives were significantly less likely to contain positive emotion words and even happy emoticons.
But letâs get philosophical once more: If you âdisplayâ happiness, is that the same thing as feeling happy?
Are liberals truly happier than conservatives?
âNo,â said Ditto. âI donât think the two sides are very different in happiness â they just manifest it in different ways.â The researchers recommend using multiple ways to measure happiness (self-reports and behavioral measures). Using a single method will likely lead to an oversimplified account of not only who is happier, but also what it means to be happy at all.
Read more: Do your politics make you happy?