Let's remember those games, books and promo for a minute
Most of this showed up after 4 and before or during 5. Some of it is after.
I'm pointing these out because all the games and commercials and promo pointed to an entirely different, and better, story line than the one we actually got in 5 (to date anyway). This is a huge monetary dump/promo push that I'd seriously question if there wasn't more content.
Hawkin’s Heli Tours commercial-that came with a phone number and promoted:
the helicopter flight simulator game on Microsoft-that was post the gates opening in 4 where Murray has you rescue people near the rifts, get supplies to certain places and even take the helicopter temporarily into the Upside Down.
The Doritos ST telethon-that came with a phone number that connected you to 80s stars and puzzles and sort of a choose your own adventure style thing for escaping UD monsters
The STRANGER THINGS VR game that pointed to Brenner being connected to the MF and being the main bad guy. From Henry/Vecna’s pov
The Immersive Experience game where you go for a sleep study and end up having to rescue Max and El from the Upside Down and Vecna
Karen did laundry and Ted bought golf clubs, and that fit so I won't focus on it.
But then Jancy commercials happened, showing Nancy with the flame thrower (we saw Jonathon with it in show) and Jonathon planning an Enzo's dinner (we saw Hopper propose at Enzo's in show)
Then there was the wonderful party commercial with the core four in the basement, Protective Mike with Will and Dustin building something to help fight Vecna. (which as I've said, was so much better than season 5)
The Netflix What’s Next commercial-that came out the week after Stranger Things that had so many ST references, including posters behind a Joyce look alike, a silver cat etc while promoting other shows.
First, of course, The For Will mixtape that never led to anything remotely show related because Jonathon never talked to Will and Mike never gave him anything. (this was the best compilation pic I could find)
They also gave Will and Mike mixed tapes for a Secret Santa exchange in a promo video...all for no reason.
The Care Bears merch, which had Bedtime Bear “Wake up” for Mike and Goodluck Bear “Babe” for Will
Let's not forget the black light flashlight and how many toys and books had hidden words or objects on them that only glowed under black light. Even the flashlight box itself said Vecna Lives which...we knew already?
Google and ST VCR tapes that were sent to 11 people. Yes mostly it was just the most popular searches through the years but there were some clocks, chimes and weird sounds in there too that were suspicious.
The Nancy book that came out during season 5 before the ending One Way or Another, written by a ST main writer that emphasized the green graduation robes Nancy, Robin, Jonathon were wearing right before we saw a sea of orange robes in epilogue. It also indicated hidden toxic waste in Hawkins via Primrose Pharmaceuticals making people sick as opposed to the UD spores
The Cookbook that indicated Mike along with Holly had been taken to the UD in Karen’s recipe.
And finally this ridiculous thing. The Official Stranger Things book that came out 6 months after the finale and led to a new website with declassified files and puzzles. Inside it we found the wrong painting, a different birth date for Will Byers blown up so we couldn't miss it, some odd references like the dates on Alexei’s work placard, and a map full of strangeness and misinformation. Seriously there are so many "mistakes" in that book that it has to be on purpose.
I just wanted to put it all together in one place, so we could see the strangeness of it all.
The helicopter rides that never happened. The apocalyptic vibe that never really happened. The toxic truth that Nancy never investigated. The Brenner's true purpose explanation that never really happened-those journals are bs, I don't care. The For Will tape that promised so much but that we never got to hear, along with half the music on that WSQK album.
Speaking of--We also got weeks of a wonderful radio station that dropped so many hints and clues that didn't actually feel connected to season 5 at all in hindsight, other than the fact that it was the same radio station from the show.
In fact, Season 5 doesn't feel connected to most of this promo.
I keep saying I don't understand their marketing for this season and apparently the entire year after it, and this is just one part of it. None of it makes sense to that last story we were told.
What was the point of all this?