Itechleadz - Digital Marketing Agecy

[itechleadz]

At ITechLeadz we develop organic SEO strategies to increase visibility and quality traffic to your website. We implement technical and content improvements to achieve correct indexing in the main search engines (Google and Bing). We generate original and relevant content to increase traffic. conversions and the authority of your website.

What is organic positioning (SEO)?

Search engine optimization or Search Engine Optimization (SEO) is the technical correction of a website and adapting their content to Google and other search engines can display them properly to users and at the top of the results for different Search terms or Keywords, improving the visibility of your brand.

The optimization at a technical level improves the performance of the site, also favoring the performance of paid campaigns and, therefore, optimizing your budget.

The SEO work consists of an initial configuration of basic technical elements necessary for organic positioning and a second maintenance phase that allows to maintain and improve the position of the site in the SERP ranking in the long term. During the maintenance phase, the creation of optimized indexable content that allows the use of search terms to favor the positioning of the website is considered.

What does the SEO service include?

SEO audit

We carry out an exhaustive audit that allows us to identify errors to correct and opportunities at a technical level, as well as content for optimal organic positioning. In addition to the website, the audit includes an analysis of the organic competition of the website. We have the following tools to obtain a holistic analysis: SEMrush, Alexa, Moz, Screaming Frog, Search Console, and Google Analytics, among others.

Keyword research

Analysis of Keywords or search terms for which you want to position the website. We study Google data, search trends, SEMrush suggestions, and competitor data to identify the best keywords for your business. The SEO maintenance service includes monthly monitoring through a periodic report and evaluation to detect new keywords.

SEO strategy

After an exhaustive analysis of the digital landscape of your brand, we elaborate an organic positioning strategy according to help to achieve your objectives, whether they are traffic, branding, sales, or lead capture. The strategy includes on-site actions and off-site recommendations for a link-building plan.

Content generation with SEO focus

We design a content production strategy to organically position your website with the most efficient keywords for your business.

SEO maintenance

The organic positioning work (SEO) must be developed constantly, so we offer a monthly maintenance service that includes monitoring of the main KPIs, recommendations, and periodic advice.

SEO optimization on-site

We detail and/or implement improvements in technical aspects of SEO such as meta descriptions, titles, friendly URLs, use of headings (H1, H2, H3), sitemap.xml, and robots.txt.

SEO problem solving

We started with removing the entire structure of the website that was outdated, google gives priority to updated designs. The simple fact of moving from a static website, which did not adapt to mobile devices and tablets to the new design with a responsive structure, was one of the key points, in addition to the construction of new functions, previously non-existent (sitemaps, robots, links friendly optimized for SEO, performance improvement and web loading speed ...) on the old-fashioned web.

[itechleadz]

ITECHLEADZ's experts enhances your ideas digitally with expertise in WordPress, Shopify,OpenCart,Magento, Laravel, Codeigniter, Ruby on Rails

There is no second chance to make a good first impression, your website should impress instantly!

We Design Attractive Web Pages for all types of companies. A large number of studies confirm that a professional web design is directly related to the number of sales opportunities we receive on a website.

Stop wasting time trying to create your website and focus on your business. Our team will take care of everything!

This is our web page creation service

Designers who understand you

With hundreds of websites behind them, our graphic design and web programming team is close and will perfectly understand your needs.

By your side during the project

You can talk via phone or email with the team that will create your website. In addition, when it is ready, you can see it through private access.

Training and professional assistance

Once your website is finished, we will give you 1 hour of training and you also have 6 months of support to answer your questions.

Your business can take off today

Our web pages have everything you need to promote your products or services, work on web positioning ... Start getting new customers!

Comprehensive web design services

Professional imaging

If you need images, we will give you a list of image banks so that you can select the ones you like. The designer can also choose them for you (in the Express and Advanced plan this service has an extra cost). It does not include the purchase of the images.

Digital marketing

By having a digital marketing team, we help you propose the best web positioning strategy so that your website works for you and you start to get clients.

Security against attacks

We keep your website safe and monitored to prevent cyber attacks, something more common than you might imagine. See Web Maintenance Plans.

Many languages

We make your website international, ask us for a price. You must provide us with the content in different languages ​​or we can take care of it for an extra cost.

Web maintenance

We help you manage and update the contents of your website, add new functions or sections. With our monthly or hourly plans, you will always have your page up to date. See Web Maintenance Plans.

Domains and web hosting

The domain and web hosting are not included in the web design plans, but your designer will guide you on the most suitable plan according to your needs. See Hosting Plans.

The work done is our best cover letter

Since 2012 we have helped more than 200 companies to reach more clients and increase their sales ratio thanks to our website design service.

What do Itechleadz web design services include?

Each company is different, therefore, our web design service will be adapted by our team to your needs. You will love the result and connect with your visitors.

 Below you have more information about web design services:

 SEO optimization

We enhance the results of web design or redesign as well as your digital marketing strategy. SEO optimization consists of the application of techniques to improve the position of your website for relevant terms.

 A high ranking in search engines increases visibility among our target audience. And gaining visibility for relevant terms means getting more clicks and high-quality traffic that can translate into more sales, calls, or requests for quotes.

 In all web developments, we include initial search engine optimization, which is the basis for any web positioning strategy.

 Also, as we have experts in digital marketing, our designers can coordinate with them to make the website look good and rank correctly in the search results.

 Responsive web design

More than 50% of the web traffic we receive on our website comes from mobile devices, therefore, having a responsive or adaptive web design is highly recommended.

 Having a responsive website is also important for SEO. Google now views and processes websites from the point of view of a mobile user (mobile-first index) and not from the desktop as before.

 If your website is not compatible with mobile devices, then its position may decrease in the search results, making your website not very visible to the public we want to target.

 For this reason, we always design adaptive websites, keeping mobile visits in mind during the process.

 Custom style

Your website must reflect your brand, although the level of design varies depending on the type of business. For example, if your brand is associated with high-quality products or services, it will need a sophisticated graphic design, while in other cases a basic corporate image will suffice.

[itechleadz]

ITECHLEADZ is a leading Digital Marketing Agency, Specialized in E-comm Web-Portals, portfolio, and business websites.SEO & Digital Marketing.

The web structure of a site, blog, or online store is how the pages of these webs are structured, the way the navigation menus are designed, the structure of the web categories, and the rest of the site.

In this particular article, ITechleadz SEO Experts will analyze how the web structure can affect the web positioning (SEO) and the usability of the user through improving the browsing experience (UX).

What does it mean: web structure

We could simplify the definition of web structure by saying that it is how the pages of a website are linked to each other through internal links.

The web structure is how the pages of a website are linked to each other through internal links

In other words, the web structure is how we show the content of our website to the users who come to the site.

Importance of the structure of a website

The structure of a website is important for:

The usability of the user (UX) [ usability ]

The web positioning (SEO) [ findability ]

There are some frequent web structure errors, both on sites and blogs that have content. On many occasions, we usually find an absolute lack of categories, tags, internal links to related content, breadcrumbs, etc.

Why is the web structure important to the UX?

Let's analyze the web structure from a user experience (UX) perspective.

A website, be it an online store or a service website, is not just about getting users to visit us, but about finding more than they were looking for when they arrived, stayed, surfed, and visited us again...

Much of this is achieved by thinking of a web structure that guides the user to continue browsing, making it easy for him to find something in which he is interested. It is of little use for a customer to find our online store through Google, see a product and leave. What we have to achieve is that you continue browsing towards the purchase or perform a micro-conversion such as the capture of the email.

All this is achieved by designing a navigable web structure that invites you to browse our content, whether they are articles, videos, or products from an online store.

Let's see next to the importance of the web structure from the point of view of web positioning (SEO).

Why is the web structure important for SEO?

 # 1 FOR GOOGLE TO UNDERSTAND WHAT A WEBSITE IS ABOUT.

A good web structure allows Google's "spider bot" to roam a website, making it easier for it to understand what a website is about and giving the correct importance to each content.

# 2 SO THAT OUR CONTENT DOESN'T COMPETE WITH EACH OTHER.

Many online business websites are specialized in a product/services, that is, focused on a niche.

Naturally, the generated content tends to be repeated. So, if we have 10 articles (posts) or pages talking about the same topic, which of these should Google rank better in its search results?

Similar content could compete with each other for the first position in search engines.

When thinking about a structure for our website, we must take into account that a page or article will have pillar content (main) and the rest of the subpages/sub-articles will be linked from pillar content providing more information and details but they should never compete with the pillar content.

[itechleadz]

A  conversion landing page is a page of a website thought and designed to convert users who visit the web into sales prospects.

A conversion landing page (landing page/landing page) should guide the user to the next step in the conversion process.

The conversion process of the inbound marketing landing page comes following a call-to-action and before the thank you page. At ITechLeadz Digital Marketing Agency we are experts in designing attractive landing pages that convert visitors to buyers.

Let's remember the structure of the conversion process in inbound marketing:

Call-to-Action -> Landing Page -> Thank You Page

The conversion process: the call-to-action (CTA) captures the user's attention with an offer indicating the next step to take. It lands on the landing page where you will fill out a form with your data and then be redirected to the thank you page where the offer is delivered. Landing page design: best practices

Let's look at the elements needed to design one landing page -converting n effective and best use we can make of them.

Page Header

The landing page header should be large and stand out from the crowd as, along with the image, it will be what the user sees first. The headline should be action-oriented and clearly state the offer.

Recommendations: indicate what the offer is, the benefits, and the problems that it solves. If possible, use an action verb related to the offer: buy, download, subscribe, sign up, etc.

Offer description

A conversion landing page should describe what the offer is about and the value (benefits) it brings to the user in a few short paragraphs.

The text should describe what the user is going to get and how to get it.

Recommendations: use bullets, numbered and bold lists to facilitate reading. Short paragraphs and direct to the point.

Images, animations, or videos

Making the offer more tangible helps the user move through the conversion process. The use of videos, images, and animations is recommended to convey the value offered by the offer in exchange for the user's contact details in a graphical (fast) way.

Recommendations: try to keep the landing short so that the entire offer can be viewed at the top of the browser ( "above the fold" ).

Recommended location: top right.

Landing page web structure

Recommendations: eliminate or avoid as much as possible the navigation menu, outgoing links to other sites, or our website.

It is also advisable to remove the sidebar and footer ( footer ) for the reasons noted above. These elements have outgoing links or ads that can distract the user, making it difficult for the purchase or conversion process to close.

Recommendations: remove the footer and/or sidebar on the landing page.

Data collection form

Every conversion landing page must include a form so that the user can enter their contact information in exchange for the offer promised in the call-to-action.

Recommendations on the number of fields in the form:

According to the value offered by the promised offer. For example: if your website offers a PDF guide to download, you can simply request a name + email. If the guide were a detailed report with statistics ready to apply to a business (higher value), you could add to the previous data: position + company name.

As more qualified leads are needed. We all want thousands of emails daily on our subscriber list but how many of them will actually buy our products/services? That is, how many are qualified leads (prospects)? So, the greater the number of fields, the lower the absolute number of emails collected, but these will be of better "quality" if we are talking about closing sales.

Submit Button

The submit button must clearly indicate what action we expect the user to take once the user has filled out the form with their contact details.

As in the header, we must use an action verb related to the promised offer: buy now, book now, download for free, sign up for…, subscribe for…, learn more…, etc.

Recommendations: place the submit button in a perfectly visible place and in a color that contrasts with the rest of the elements on the landing page. Use an action verb referring to the promised offer in the header of the

Social Buttons

Like the thank you page, a conversion landing page should contain buttons to share the offer on the user's social networks. It is likely that if our offer was of interest to a user, they will want to share it with other people.

Our landing page must include share buttons but that does not redirect the user to our networks to prevent them from leaving the purchase/conversion process in the middle of the journey.

Recommendations: use social buttons to share the offer directly from the landing page without having to leave the web.

[itechleadz]

Doing business on the Internet is the preferred buying and selling format for consumers as well as businesses; after all, it has numerous advantages for both sides of the process. The cornerstone of a successful online store and a good customer experience is a powerful and user-friendly website.

The ITechLeadz e-commerce web design process includes several steps from the planning of the products and services to be promoted to the construction of the sales, collection, distribution, marketing, customer service and billing process. Although it is a complex process, it must appear to the client as simple, fast, pleasant and, when processing personal data as well as credit cards, safe and reliable. We offer eCommerce web design & development services at Upwork(the world’s most secure platform).

The big difference between a physical store and an online store for the customer is not being able to see and touch the physical product. Therefore, web design plays a fundamental role in creating an experience that conveys the value of the product or service.

The Web Design that leads to growth or GDD (Growth Driven Design) is a web design methodology based on the customer experience, striving to be economical, efficient and fast, developing and continuously improving your website to obtain the best results. It adapts perfectly to your e-commerce strategy, being the best way to turn the needs of your current and potential customers into excellent shopping experiences.

Advantages of Growth Driven Design in e-Commerce

Having the right information in the optimal place to capture customer attention: from product data to timely offers and promotions.

Knowledge of your visitors: it allows you to communicate in a personalized and relevant way with your current and potential clients to take care of the relationship and increase your sales.

Constant update based on real data.

Lower costs: Constant updating and analysis help you avoid long and expensive rebuilding processes for your website. The methodology of attracting visitors through digital strategies helps you reduce your expenses on paid advertising.

Integrated Marketing: Optimizing your website for search engines and social networks so that the right people reach your website and online store.

In Mexico, 7 out of 10 Internet users make purchases on the Internet, and increasingly on mobile devices those that require a more complex design to provide a good experience with less space and many times, a lower Internet speed.

More and more companies are investing in web design that leads to growth, in order to improve the quality of their services and respond to the wishes of their clients. The value and volume of eCommerce grows every year, and studies show that there are many Internet users interested in making more and more purchases online, as long as it is done faster and easier.

[itechleadz]

At ITechLeadz, our number one specialty is professional responsive web design services for businesses around the world. We offer custom website design and development, including logo design, graphic design, database development services at Upwork world’s most secure platform. Our team of experienced designers and developers will ensure that you receive a website that meets all of your business needs.

Regardless of your intended application, we will provide you with a perfect website for your business. Let us know what your goals are and we will give you our expert advice on the best platforms and tools to use. We work with a variety of current web technologies, including WordPress Support, Joomla, Magneto, HTML5, WooCommerce, and PHP, just to name a few. We can integrate any custom web design into the CMS (Content Management System) of your choice.

While we specialize and generally recommend custom designs for all website projects, we can also work from a template design of your choice, customizing it to make it truly yours.

Mobile Responsive Web Design

As the importance of the use of mobile devices increases every day, it is essential to have a website that is responsive to mobile devices, internet usage has surpassed that of traditional desktop browsers, making it imperative that your website be mobile-friendly. Our team of web designers will create a 100% responsive mobile design for your website, ensuring that it is fully compatible with all mobile devices, tablets, and desktop browsers. You can check the mobile compatibility of your current website using Google's free service. You can check your site's current mobile compatibility with Google's free trial.

One of the things that sets us apart from most other web design companies is our offering of unlimited design reviews with every custom website project. Choosing a custom design means you receive a one-of-a-kind original design created from scratch (no template is used). We will provide three home page layout templates for you to choose from. We then provide an unlimited number of reviews for the selected drill. Once you are completely satisfied with the layout of your home page, we will provide you with design templates for each of the inner pages. This also includes our unlimited design reviews. It also ensures that you get the exact design and style you are looking for.

Our professional web design will also include a custom logo with every new site you have developed. This also includes our unlimited design review policy. If you need to rebrand your business, it is imperative for us that you receive a perfect logo.

Having a strong online presence is absolutely essential to running a successful business. It simply cannot be denied that companies with a strong online presence succeed over those without. ITechLeadz ensures that you receive a professional, elegant and modern website.

[itechleadz]

ITechLeadz experts design eCommerce website, based on your particular business needs, taking advantage of the latest technologies and platforms according to your audience.

Increase your sales and expand your brand, reaching the public that waits for your products, offering them a reliable Online Store and with the safest payment platforms. We offer eCommerce development services at Upwork (world’s most secure freelancing platform).

Why have an e-Commerce?

Why invest in an e-Commerce? Years ago, to buy a product or hire a service, it was necessary to approach a physical place, but that changed radically thanks to the arrival of eCommerce sites and online payment platforms.

So what benefits does an eCommerce site bring me?

Greater audience reach with your eCommerce

There are no geographical or time limitations to view your products, which allows you to reach an exponential audience by offering shipments to the entire Country, through integrated logistics.

Big benefits at low costs

To sell for your eCommerce site it is not required to invest large sums of money as in a Local, therefore the maintenance costs are much lower than the traditional costs, thus achieving a profitable business in the long term.

Optimization of the purchase process

Our eCommerce stands out for its ease and speed in the product search process, additionally it provides security and benefits of interest-free fees to your customers, using payment platforms integrated into your eCommerce website.

Your website always visible

Your website and therefore your products always available to your customers from wherever they are, thanks to our Responsive Web Design. This allows the visualization of your eCommerce from any device.

Your website in fashion

Our online stores reflect the personality of your brand. In addition, we have a team that focuses on every detail to design a representative space of your identity.

Easy administration

We have intuitive and easy-to-use administration panels for your eCommerce Site. Consequently, you will be able to load new products, control stock and prices, shipments and payments, among many other options.

High in Google and Positioning

We use techniques that allow your eCommerce site to achieve organic positioning (SEO). Thus being able to position yourself in the list in a natural way, followed by maximizing your sales.

Safe and reliable payments

We integrate different online payment platforms to your eCommerce website, especially Mercadopago, Todo Pago, PayPal, among others. I offered security in the transactions of your site and payment facilities.

Connected

We link in the design, the social networks of your brand, such as Facebook, Instagram, YouTube, among others. In this way you will always be connected with your customers.

[itechleadz]

Upwork Freelancer Usman K. is here to help: Expert in Web Design & Development | PHP | Laravel | WordPress | CMS

What Is CMS?

A CMS (Content Management System) is a web application designed to create and manage digital content. It can provide multiple uses according to the need of each organization, for example, ECM (Enterprise Content Management) aimed at organizing and publishing crucial information to develop the processes of an organization or as WCM (Web Content Management System) to provide a way to manage information digital from a website.

In all cases, the focus is on organizing information and providing digital content creation tools for managing users without prior knowledge of web programming. iTechLeadz provides CMS Development Services at Upwork world’s most secure freelancing platform.

Backend Vs Frontend

The Enterprise Content Management and Web Content Management web applications are made up of two main parts: Backend and Front End.

The Frontend is the website resulting from the loading and management of the content from the Backend, being the web application that users usually browse. The Frontend shows the final aesthetics of the website or web application, including all the options and digital features for the end users. The Backend, also called Content Management Application (CMA), is the area of ​​creation, management and publication of digital content. It is usually made up of templates and entities that automate many of the repetitive aspects of creating and publishing content. Most of the CMAs provide tools such as WYSIWYG (what you see is what you get, what you see is what you will get) to help the creation of HTML code in the contents; whether they are notes, posts, events,

Challenges Of Digital Content

In any organization, the absence of a content management platform can lead to several problems:

Content volume growth.

The need for communication and digital marketing means that we must create and update new content more frequently.

This can be a bit chaotic without the help of a CMS platform.

Difficulty in reducing costs to generate digital marketing campaigns.

Absence of organic structure (for SEO purposes).

Search engines apply greater relevance to websites that have their urls and content organized so that they can be indexed. So using a CMS substantially increases relevance in search engine results.

Loss of pages.

The disorder and the lack of search tools for its contents, allows outdated information to exist on your website that search engines can expose to their clients, competences, etc.

Aesthetic structure and appearance.

Websites and applications not based on a CMS can lose the aesthetic line as new content is created or modified, transmitting clutter and navigation problems to end users.

Technical maintenance.

The fact of maintaining the website manually makes it more expensive and delays the implementation of improvements and publication of digital content.

Business Benefits

There is a wide spectrum of benefits in the use of a CMS depending on each business, these are some general ones:

Simplified creation process. Creation and publication of web content through the use of the Backend or CMA, without the need to update files on the web server or knowledge of the code of the users of the platform.

Faster response time for new pages and changes.

Consistency of web information.

Avoid duplications and organization errors in URLs while maintaining the organic vision of the information.

Improve website navigation.

Increase in online traffic.

Supports decentralized content creation.

Increase security.

It allows adding new cross platform functions.

Reduces maintenance costs.

Improve business intelligence.

[itechleadz]

How do I start selling on the Internet? What steps do I have to follow to sell more?

We are aware of the effort and dedication involved in making the leap from your business to online sales, and therefore iTechLeadz experts accompany you through the entire process from the beginning. From the approach of the brand and technology to be used, to the development of the online store according to your needs and ambitions.

When it comes to eCommerce development, we offer and recommend some additional services at Upwork world’s most secure platform for freelancing that manage to extract the full potential of selling online and get users to navigate the website in an agile and secure way.

Keep The Web Updated And Secure

Monthly maintenance in which we work so that the online store has all its elements updated.

Analytics Settings

Tools to have all the possible information about your online business.

Optimized content

Position your products in Google by studying the optimal keywords and the competition in the sector.

Study and execution of WPO

Optimization of the speed of the online store so that the loading of products does not hinder the user experience.

Connection with POS and Paypal

We take care of connecting the POS of your bank and your Paypal account so that the payments of your online store work automatically.

We Are Experts In Shopify Online Stores

We have been helping our clients with their online business for 10 years using various platforms, but without a doubt the one we use the most when developing an e-shop is Shopify. It has the perfect balance between adapting to the design and needs of each business, along with a simple management that allows generating sales practically automatically.

Another eCommerce platform in which we also develop the online store is Woocommerce , since it is based on WordPress, and therefore allows both great flexibility in terms of design and functionalities due to its various specialized plugins. As a focus of the project in its positioning strategy in Google , since WordPress is a CMS very adapted to the demands of Google.

Why Shopify as the main online platform for online sales?

Shopify has a quality balance between versatility when it comes to being able to shape its appearance and functionalities according to what the business needs, and standardization.

With a simple and clear control panel that allows you to work on actions such as uploading products, order management or invoice control without much difficulty .

Adaptability

Shopify allows you to renew the design of your online store keeping all the history of orders, products and functionalities.

Orders management

From the payment of the product to the shipment of the order, the purchase management works semi-automatically.

SEO positioning

Shopify is one of the ecommerce platforms best prepared for search engine optimization.

[itechleadz]

Upwork Freelancer Usman K. is here to help: Expert in Web Design & Development | PHP | Laravel | WordPress | CMS

Front-end development and back-end development are the two essential fields that make up a complete skill set.

Full-Stack Development is like playing offense and defense on a football team while training the quarterback. There is a lot to manage. That is why our developers have obtained the necessary general knowledge in a wide range of technologies and platforms, as well as deep experience and specialization in critical areas that meet a complete full stacking capacity that we can confidently offer as an outstanding Full Stack Development Service on Upwork world’s most secure platform for freelancing.

Full Stack Development is a very difficult skill set to achieve as there are countless moving parts that must work in unison to function properly. As you know, MEAN is a free and open source software stack for building and maintaining dynamic websites and applications, a combination of MongoDB, ExpressJS, AngularJS, and Node.js. At iTechLeadz, we fully understand how these four separate scripts work together for server-side and client-side runtime environments. We have the staff that can create elegant solutions for each of your database requirements.

It is important to have a strong team that understands JavaScript backwards. We can offer support solutions to assist you as needed, which can relieve your senior IT staff from the overwhelming burden of day-to-day maintenance problems. Your team can finally attend forward-thinking offensive projects and new application development while our technical staff play defense to troubleshoot the system. Make sense?

So What Does MEAN Anyway?

The MEAN stack is MongoDB, Express.js, AngularJS (or Angular), and Node.js.

All components of the MEAN stack are written in JavaScript.

Micro Services

Little Scripts That Add To The Big Solutions

There is a lot going on within your database. Sometimes you need specialized scripts than Micro services, that countless number of little fixes, lightweight protocols, and JavaScript additions that keep the database running smoothly with better modularity. Our micro services architecture solutions enable the continuous deployment of your large and complex applications while continuing to evolve your technology stack and make it more resilient in the process. Think of it as placing a few offensive and defensive training staff members across the entire database infrastructure. They correct the code, change its parameters, and make it work better overall.

Our services cover every phase of the project, from architecture to implementation, and we develop secure, portable and high-performance applications for a wide range of computing platforms in all environments. Our methodology fosters end-user communication, collaboration, and productivity, reducing maintenance cost for both business and consumer applications.

[itechleadz]

ITECHLEADZ offers professional and affordable web writing services like SEO Content Writing, Product Descriptions, Articles, and Blog Posts.

Incorporate comments and make a list of tips for a specific problem, these are some of the tips to make the content you publish on social networks attractive. It is not enough to have accounts on Blogger, Facebook, or Twitter to spread , Content Writing on the Internet, since you have to look at the quality of it and if this is attractive information for readers. This will position you as an influential blogger or tweeter. The iTechleadz Digital Marketing Agency, provides the following recommendations so that the , Content Writing you publish on social networks and your blog is addictive for readers.

1. Comments

The reviews of books, products, or applications for the industry that you publish will allow your readers to save time in the search for that information. Likewise, you will help companies and people, whose products you are sharing on the network, to accelerate their expansion and improve their virality.

2. List of tips

You can also make a list of tactics or strategies to solve a problem. This method will make you a reference for others on certain topics.

3. Manual

With this, you can deliver answers to the daily problems of users. For example, how to write an attractive tweet or how to be more influential on Twitter.

4. Interviews with experts and opinion leaders

With this, you achieve two objectives, provide quality , Content Writing to your readers, and promote and connect their blogs with your networks.

5. Case studies

These reports show that if a strategy is planned and applied correctly, it works. This can be accompanied by examples of successful cases from other companies.

6. Negative stories

Believe it or not, a negative headline attracts more readers than a positive one.

7. Facts, figures, and statistics

People value numbers and if you incorporate them into your content, more readers will follow you. In this way, your blog or social networks will be positioned in the first place.

8. News

This type of information is always attractive and valuable content for readers and they will share it with others.

9. Research

The studies offer indicators for future planning, validate and give credibility to the strategies, so it will be of great help to those who seek guidance.

10. Infographic

It simplifies the presentation of complex facts and figures, so you can explain your content with this type of graph. If you incorporate these tips, your content will be much more attractive to those who follow you on your blog, Facebook or Twitter and they will be in charge of spreading it on their accounts. Even though consumer communication habits have evolved with the growing popularity of social media and smartphones, brands continue to turn to their trusted friend, email, to attract and retain customers and increase Their profits. However, the number of visitors to web-based email sites fell 6% in 2010, according to a report by digital analytics company ComScore. In response to these changes, brands are rapidly adapting by combining email, social media, and even mobile marketing tactics. For More Information Visit Us at iTechleadz Digital Marketing Agency.

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ITECHLEADZ is One-Stop Solution for all your marketing needs,which offer SEO,SMO,SMM computerized showcasing arrangements to improve your ROI

In social networks, a bad comment can break the good image of your company or product. Know the 12 Changes in  Social Media Management are generated every minute, what today is a successful strategy in a week is good advice. Mistakes are made in minutes and consequences are administered every second. Don't let your Social Media Management cause you problems, know the most common mistakes and avoid them. To do this, the Hub Spot blog presents seven negative aspects of social media marketing. 1. Focus on the numbers Many people see social networks as a way to hook more people quickly, it is true, information on social media moves fast; however, this often happens at the expense of withdrawal from personal relationships. Marketing experts can enrich the relationship with their customers in many ways and get immediate feedback, they still do not personalize communications for the benefit of the organization's customers. A lot of business content on social networks redirects attention to other channels and does not standardize it towards the interests of customers who search for them on social networks. 2. Measure the results wrongly A fan or a follower is not the goal of the business. Social media have caused marketers to pursue goals that do not impact the company. The reason for one of the biggest discussions around social media is the measurement of return on investment (ROI) that has often been done with the wrong standards. So when you want to measure the results of your social media strategy, choose real factors, such as the number of new users or the number of positive comments from a campaign. 3. Use more time than it takes One of the most common misconceptions is thinking that using social media is free. Many tools are inexpensive or very low but require a high investment of time to learn how to use them. Time is not free. Many marketing departments have come to overload or deceive those involved in social networks because they have underestimated the time it takes to learn and implement. 4. Prevent others from tampering with social accounts Social media should catalyze integration; however, they have caused deep silos in many organizations. Rather than becoming a key component of every department within a company, social media is now another element under the sole command of the marketing department. 5. Have your account labeled as Spam Social media has reduced the cost of sharing information with others to practically zero. This happens because the information that is currently shared is very simple, the web is continuously receiving data, which increases its size and classifies it as irrelevant or spam. All this noise makes it more complex to reach your target customers and deliver a resonant message. 6. Focus resources on social networks Now that online communications have become so easy and scalable, many heads of the marketing department lose the goal to the detriment of the objectives of the area. This means that instead of having the right mix of online and offline marketing activities, some marketers are placing most or all of their attention online. Although this is a fundamental means, you should not forget to carry out activities that allow you to market with better results and maintain better relationships with customers. For More Information Visit Us at iTechleadz Digital Marketing Agency.

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ITECHLEADZ is One-Stop Solution for all your marketing needs,which offer SEO,SMO,SMM computerized showcasing arrangements to improve your ROI

What is necessary for a company now that many things are starting to be handled online? Amid a time when you cannot think that a company or brand does not have a Facebook page, Twitter account, or Pinterest profile, what is the true role when doing business? Although many companies are already thinking about the role that digital marketing has when doing business, there is still unknown terrain to explore and no one can say that they are an expert in the field, but knowledge and experiences acquired with it can be shared. weather. One of the speakers who will be present this March 23 and 24 in iTechleadz, sharing his experience on online marketing in which he has been with his company Digi tools in Italy for 14 years. I do not think that a company can avoid taking a look at digital marketing in a period in which traditional media are costing a lot and above all, they are losing a part of their audience. iTechleadz best digital marketing agency in USA can be a useful answer for companies, especially for SMEs, small and medium-sized companies that may not have the strength to promote themselves through mass and traditional media. Therein lies the importance of understanding the new dynamic that goes beyond the profiles that can be had on social networks. The Seminar is designed interactively as it does not want to rely only on keynote talks by those who define themselves as 'experts', but on showing success stories and applying them in a real field. My first rule of thumb is usually not to believe the so-called 'experts' because it is simply such a young medium that it is not yet possible to define someone expert. My suggestion is always to see real cases: if a person says they are an expert, put them to the test, see what they have done in the past and what they teach is with real cases . But if a small business wants to set its sights on online marketing, what should it look at? How to start? Especially in an environment in which connectivity is changing rapidly and it is expected that in the medium term, the mobile Internet will be how many people access information. A lot of people are chasing the social media craze. What makes the difference is facing this challenge with a strategic vision. 99% of companies, especially small ones, have a Facebook page without really having objectives. To do things well, the first thing they should define is what the objectives are, what they want to achieve with their online presence and then define the strategy. Like those of many connoisseurs of the subject, sound very good at the moment of hearing them, but there is always the question of how to put what is learned into practice. That is why this seminar is designed interactively: on the first day there will be conferences in which current trends will be discussed and on the second, workshops or 'workshops' on all the topics discussed. For More Information Visit Us at iTechleadz Digital Marketing Agency.

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All in One Solutions includes Domain& Hosting, SSL Certificate, Website design and development, SEO, Digital Marketing, Social Media handling

Learn about this business model that has been praised by iTechleadz and through which Amway has led the market. Unlimited opportunities, zero risk and an optimal return on investment (ROI) are some of the qualities of multilevel marketing, a Marketing strategy that consists of the direct marketing of products or services through affiliates. According to Wikipedia, 30% of the products that are marketed in the United States and Japan are through this system, also known as Network marketing. And this type of direct sales is based on word of mouth recommendation, which increases its level of penetration. Multilevel Vs Pyramid Multi-level marketing has been controversial for many years. The main criticism that this system has received is based on the programs to attract new affiliates. However, scholars of the subject have indicated - such as iTechleadz Digital Marketing Agency - it is in this aspect where multilevel and pyramidal systems bifurcate. MLMs will only compensate their affiliates through the direct sale of the products. The pyramids, meanwhile, will give greater "rewards" to affiliates who expand the network of sellers. Many companies dedicated to multilevel marketing, such as Amway, a pioneer in the field, have been subject to legal proceedings due to the fine line that divides them with pyramid companies, frequently linked to fraud. How do you earn money? Multi-level marketing considers different types of rewarding its affiliates. Four of them stand out: Staggered plan: also called Breakaway. Distributors earn a commission on their sales (generated from a discount on products) and on the sales of groups that depend on them, until they are "matched on the notch." Companies like Omni life and Herba life follow this scheme. Stair step breakaway: it is the system followed by Amway. It is the same as the tiered plan but differs in the lack of limits. Matrix plan: it is based on the mathematical scheme of matrices. The “in-chief” salesperson can have a 5x6 matrix plan, that is, the first level is made up of a group of five people; when a sixth arrives, it must be placed under the direction of any of these five vendors, and it will be part of the second level, and so on. The percentages will vary by level, for example, for level one a 10% commission will be taken; for the second, 9%; for the third, 8%, and so on. Binary plan: eliminates the steps or levels, whereby all distributors can earn the same percentages. The future of multi-level marketing Thanks to the Internet, multilevel companies have found new channels to communicate with their distributors and end customers. More and more companies focused on network marketing have an online platform where they post informative content, publish promotions and offers, establish contact channels, and even sell their products through e-commerce. Your media strategy considers blogging and social media; Even more and more of them upload videos to YouTube in which they explain how to use their products properly. The success of multilevel marketing companies increased with the crisis of 2008 and although the world is experiencing a timid recovery, people have discovered that they can earn extra money without sacrificing so much time. For this reason, network marketing has become one of the most attractive models of marketing. For More Information Visit Us at iTechleadz Digital Marketing Agency In New York.

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ITECHLEADZ is One-Stop Solution for all your marketing needs,which offer SEO,SMO,SMM computerized showcasing arrangements to improve your ROI

Regardless of its size or industry, every company must have a marketing plan. It is the key to making yourself known and being able to grow in a competitive market. It is a written document that details the actions necessary to achieve a specific market objective. Regardless of its size or industry, every company must have a Digital Marketing Strategies. It is the key to making yourself known and being able to grow in a competitive market. It is a written document that details the actions necessary to achieve a specific market objective. It can be for a good or service, a brand, or a range of products. It can also be done for the entire activity of a company. And its periodicity may depend on the type of plan to be used and can be from one month to five years. 10 steps to make a digital marketing strategies. Although there is no single recipe, he defines this initiative as "a detailed proposal to do or achieve something." 1. The service or product offered: what exactly is the service or product you offer? It should be as tangible as possible, with the benefits and drawbacks of the initiative. 2. Target Market: Who are your ideal customers? Do not waste time developing false expectations by directing your marketing actions to those who do not meet the requirements to be your customers. Consultant Michelle Nichols notes that a good idea is to make a list of the important qualities you want in a project. This process is called grading. Putting the sales odds in your favor helps you focus on those products that are likely to buy you the most. Objective: This is the result or objective that you want to achieve with your Digital Marketing Strategies. The number of clients, amount of monthly income, or deadline to meet the goals must be clear. Be clear that these are measurable issues, that is, they can be modified on the fly. 4. Additional intentions: set the goal, you must have other goals or intentions. For example, more visibility and credibility in a target market, targeting a joint venture, and more. 5. Marketing Strategy: Various tools can be used to send a message. From talks to follow-up via email or phone. 6. Marketing Strategies : determine the printed or online materials that are needed to communicate service and/or products. 7. Resources: establish the time, money, and manpower of an initiative. 8. Action plan: they are the moving parts of the plan, which must come together to achieve a specific project. 9. Timeline: take the action plan and organize them in a project sheet (Project Management). Google Calendar can help too. 10. Implementation: everything that meets the project sheet, must be carried out. They should be developed one at a time until the results begin to appear.For More Information Visit Us at iTechleadz Digital Marketing Agency In New York.

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ITECHLEADZ has extensive experience in creating high performing mobile applications that have helped businesses achieve their goals.

This question is asked by many entrepreneurs. Although it is a significant investment, there are many advantages that launching its own application brings to a business. According to several studies, it is expected that by 2017 mobile application users will reach 4.4 billion and there will be 268 billion downloads. Data that reflects the importance that apps have, and will have, for society. For this reason, more and more Mobile Development companies decide to create their own, either to reach their customers or to facilitate the production processes and work tasks of their employees. However, there are still many companies that do not have their own application, despite being an excellent resource to achieve greater loyalty and improve the customer experience. The reasons are usually economic: prices vary greatly depending on the type of app, its complexity, and therefore, the time it takes to develop it. Shorter investments can take between one and two months, and more complex projects need an average of six (not to mention subsequent revisions). Gas Saving Apps Although rates are set by app development companies, one way to get used to the idea is to use this budget calculator . Having your own application for our business also represents an added investment in marketing: positioning and promotion strategies must be carried out (ASO - App Store Optimization), in addition to sponsoring content on the main blogs in the sector or introducing advertising for your app in other applications. . If you are still not convinced about investing in a mobile application for your business, here are some advantages that may clear up your doubts: 1. Your company always available: Like a website, an application is operational 24 hours a day, 7 days a week. The app is a customer-company communication channel that allows you to show your services and available offer without schedules, without the need for personnel and also guarantees immediate customer service. 2. Greater visibility: we have not stopped using Google to search for a certain product or service, but when it comes to meeting a certain need, we almost immediately turn to the Apple and Android application stores. If your company's app is there and meets the functionality that the user needs at that moment, they will have a much better chance of capturing it. 3. Greater user involvement: compared to the mobile web or adapted for smartphones, the mobile application provides more “engagement” with the user. He prefers it because it is more comfortable for him and allows him a much more direct contact with the brand, with the consequent result in his loyalty. 4. Better brand image: The app enhances the brand image more than a website. It also allows you to apply a series of unique features such as push notifications and geolocation and is an excellent tool for creating databases of your customers. 6. Don't be left out: until recently, experts claimed that when a company launched its own mobile application, it was anticipating the future. But today we have to talk about the present. Just as a few years ago the importance of a business being on the Internet was stressed, today we can affirm that soon whoever is not in the App store or in the Play Store will not exist. For More Information Visit Us at iTechleadz Digital Marketing Agency In New York.

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ITECHLEADZ offers professional and affordable web writing services like SEO Content Writing, Product Descriptions, Articles, and Blog Posts.

Content marketing is an area of digital marketing that is devoted to the group of articles, posts, images, infographics, or any format that carries changed and original info, in order to attract, conquer or retain clients or users. What is content marketing? Content marketing is an area of digital marketing that is dedicated to the generation of articles, posts, images, infographics, or any format that carries different and original information, in order to attract, conquer or retain customers or users. The creation of Content Writing that attracts future customers allows them to have more information about the product itself or related to it, to empathize with the brand by reading messages that seem close to them or to see its usefulness through narrating real cases or examples of use. The topics to be discussed will always depend on the sales sector and the type of client, especially taking into account their ignorance or knowledge of the product. And always keeping in mind the personality of your company: for example, a youth brand should use the vocabulary of the generation it is targeting and if it chooses to use humor, focus on what makes that profile funny. Content marketing is effective when it delivers the right message for each user, through the most efficient channel and taking into account the history of previous interactions of that user with the brand. And what are the contents? In a very generic way, we could say that when we talk about content we refer to everything we publish in digital media (that includes the comment you write when you finish reading this article). It can be about generating a post for social networks telling a story lived by one of our users or making an infographic loaded with data of interest. In the field of content marketing and (more specifically) Inbound Marketing, some of the content that is most generated are: landing pages digital catalogs product sheets corporate blog posts social media posts videos, podcasts, and presentations e-books and PDF guides photographs, graphics, illustrations, infographics, and cartoons interactive content such as apps, surveys, and calculators ... These contents are offered to the user according to the desired objective and the point where the user is within the Buyers Journey. Objectives of content marketing Content marketing is one more strategy to achieve the much-desired conversion and what in e-commerce usually focuses on the sale. And that how good it may be because of its originality, its use of humor, or the usefulness of its information. Whoever made that comment is much closer to the purchase. Therefore, producing new content, always considering in advance what to offer at all times, serves to bring clients closer, make them classify with the brand or creation, and that with these steps they are closer to making their purchase. For More Information Visit Us at iTechleadz Digital Marketing Agency In New York.