At ITechLeadz we develop organic SEO strategies to increase visibility and quality traffic to your website. We implement technical and content improvements to achieve correct indexing in the main search engines (Google and Bing). We generate original and relevant content to increase traffic. conversions and the authority of your website.
What is organic positioning (SEO)?
Search engine optimization or Search Engine Optimization (SEO) is the technical correction of a website and adapting their content to Google and other search engines can display them properly to users and at the top of the results for different Search terms or Keywords, improving the visibility of your brand.
The optimization at a technical level improves the performance of the site, also favoring the performance of paid campaigns and, therefore, optimizing your budget.
The SEO work consists of an initial configuration of basic technical elements necessary for organic positioning and a second maintenance phase that allows to maintain and improve the position of the site in the SERP ranking in the long term. During the maintenance phase, the creation of optimized indexable content that allows the use of search terms to favor the positioning of the website is considered.
What does the SEO service include?
SEO audit
We carry out an exhaustive audit that allows us to identify errors to correct and opportunities at a technical level, as well as content for optimal organic positioning. In addition to the website, the audit includes an analysis of the organic competition of the website. We have the following tools to obtain a holistic analysis: SEMrush, Alexa, Moz, Screaming Frog, Search Console, and Google Analytics, among others.
Keyword research
Analysis of Keywords or search terms for which you want to position the website. We study Google data, search trends, SEMrush suggestions, and competitor data to identify the best keywords for your business. The SEO maintenance service includes monthly monitoring through a periodic report and evaluation to detect new keywords.
SEO strategy
After an exhaustive analysis of the digital landscape of your brand, we elaborate an organic positioning strategy according to help to achieve your objectives, whether they are traffic, branding, sales, or lead capture. The strategy includes on-site actions and off-site recommendations for a link-building plan.
Content generation with SEO focus
We design a content production strategy to organically position your website with the most efficient keywords for your business.
SEO maintenance
The organic positioning work (SEO) must be developed constantly, so we offer a monthly maintenance service that includes monitoring of the main KPIs, recommendations, and periodic advice.
SEO optimization on-site
We detail and/or implement improvements in technical aspects of SEO such as meta descriptions, titles, friendly URLs, use of headings (H1, H2, H3), sitemap.xml, and robots.txt.
SEO problem solving
We started with removing the entire structure of the website that was outdated, google gives priority to updated designs. The simple fact of moving from a static website, which did not adapt to mobile devices and tablets to the new design with a responsive structure, was one of the key points, in addition to the construction of new functions, previously non-existent (sitemaps, robots, links friendly optimized for SEO, performance improvement and web loading speed ...) on the old-fashioned web.
















