The Tesco Experiential Days

“If you’ve got a rubbish product advertise it, if you’ve got a great product sample it !’

[jameswswain]

Me (left) on the Shopper Marketing Panel at the Retail Design Expo at London Olympia, great day talking about 'people marketing'.

[jameswswain]

Amazing day today! Tesco pride float looking great!!

[jameswswain]

Tesco Al Fresco didn't go down bad at Head Office yesterday. Look at that queue.

[jameswswain]

Tesco Experiential Lunch & Learn! The feedback from the Marketing department on the white board after was great, excuse the genie not sure what I was thinking.

[jameswswain]

We've taken the Tesco Al Fresco Roadshow to the finish line of the BHF London to Brighton bike ride. Congratulations to everyone that took part for a great cause, incredible to finish in the 34 degree heat. Hope you enjoy the free food and drink samples.

[jameswswain]

Tesco Al Fresco booklet looking great! Some amazing hints, tips and recipes from Tesco and our supplier partners.

[jameswswain]

The Tesco Al Fresco roadshow working with our supplier partners is looking fantastic!! Get down and sample some amazing BBQ and picnic products.

[jameswswain]

Tesco Al Fresco looking great in store!!

[jameswswain]

Mother's Day surprise and delight experiential to give something a little extra to our customers as well as push the key deals

[jameswswain]

Mother's Day POS in store looking awesome!!

[jameswswain]

Valentine's Day Experiential Tesco activation

[jameswswain]

Launching of our Tesco food quality initiative, sampling great recipes to showcase our food and inspire our customers

[jameswswain]

Supplier Branded activation under the Tesco Christmas creative! Great to see, thanks all

[jameswswain]

Christmas Workshop and Sampling weekend for kids!

[jameswswain]

Some fantastic reactive activity to celebrate Team GB's medal winners in their local stores. Incredible Olympics and some great activity right across the country.

[jameswswain]

Great to see our Come On Wales / Coleman chalk art get some social media pick up.

[jameswswain]

Lovely helpful activitation for our Wimbledon and Dunblane stores to celebrate Andy Murray's success! Congratulations.

Saw some great feedback in store and across Tesco social channels.