Just SEO Tips

Double Your Organic Traffic

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Can I Optimize My Own Website?

One question asked by many business owners is “Can I perform Search Engine Optimisation myself for my own site”. The short answer to this question is yes, why not! If you have a basic knowledge of SEO and you are willing to invest a fair bit of time into Search Engine Optimisation, then this is definitely something you can consider. After all, everyone has to start off somewhere, and all of us here at Best SEO Guide did exactly that. Most of the tools required to perform Search Engine Optimisation are completely free and can be accessed from Google, e.g., Google Analytics and Web Master Tools. There are a few pieces of software that can be very useful for SEO such as SEMrush Pro. However, a monthly subscription is required for this to gain full functionality but in my opinion, I believe it’s VERY much worth it.

Can I optimise my own website?

With small businesses, performing SEO is a very realistic option, and many businesses do just that! If you have one or two staff or are on your own and there are not massive amounts of money and work that needs to be completed, then you will most likely have plenty of time to perform Search Engine Optimisation for your site. However, this is not often the case with larger businesses. Large businesses, although they have a larger bulk of staff, there is a lot of money to be put at risk from not concentrating on important workloads or performing SEO and then resulting in a ban from Google because of lack of know-how on proper Search Engine Optimisation methods.

A few things you need before you start SEO for your own site

Technical Knowledge

To begin with, you will need a rudimentary knowledge of HTML or how your sites CMS functions. Most of the very basic Search Engine Optimisation tools such as Webmaster Tools require knowledge of how to link websites and file transfers.

Knowledge of how to code is required to perform effective Search Engine Optimisation. Here at Best SEO Guide, all of our staff have a comprehensive knowledge of coding and HTML and will be able to help you with your SEO campaign.

Time

White Hat SEO is the safest to use takes a lot of time to complete. It involves Blog Writing, Content Writing, Checking of SERPS, Internal Linking and much, much more.

This is where Search Engine Optimisation companies and guides such as ourselves at excel (no bragging). We have a great knowledge of current SEO techniques, and we have plenty of time and staff available to work on any Search Engine Optimisation Campaign.

Investment and Risk

The last thing to know and what crossed my mind when it came to thinking about performing your own Search Engine Optimisation is the risk and investment that it takes.

Performing SEO takes a lot of time as I previously outlined and it’s this investment of time is what you risk to lose. Without knowing exactly what you’re doing when it comes to Search Engine Optimisation, there will always be quite a large risk of the work not actually increasing your internet traffic at all and even resulting in a ban from Google, and you are receiving no traffic for up to 3 months.

So I would definitely advise anyone who owns a small business to look into Search Engine Optimisation and how It works. If it appeals to you and you fit the criteria above then, by all means, try it! It could work fantastically.

As above mentioned there is a need of technical knowledge, time, and investment included. If you are feeling to hire someone who can better do it then you can give a try to TopXListing where you can find legitimate SEO companies. Just pick your favorite, and rest of the things are already did by experts.

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Boost Your Ranking By Optimizing Your Business for Google Local Search

How many of you know that it is fairly easy to optimize the site for Google local search? Maybe you are neglecting it till date but what if we tell you that it will give you more exposure in comparison to other normal rankings. Yes, it is true, and moreover, it is completely free. Google is giving small businesses a chance to get more highlight. All you need to do is claim your listing and rest of thing will do by Google itself. When someone enters some local search related queried into Google (search queries pointing towards the city or town zip code or state), Google algorithm force to show Google Map listings on its first page of SERP and no doubt it covers almost 30% of the screen, enough to lure someone to click the link. This will push down other results whether it’s a video. This is enough reason to optimize your site for local search.

Here is a list of basic information you already know as a local business owner that by correctly submitting will increase your chances of high rankings:

Business Name – an official, registered business name, plus mailing address, phone number and website URL Business Category – you can choose up to 5 categories to describe your business niches Hours of Operation - the time when your business is live or available. Payment Options - your clients have when they buy from you Photos – already on your web page, on your camera or on your walls to be simply uploaded Videos – already on your web page or on your YouTube account, or your video recorder But the above is only the tip of the iceberg. This next set of information will be like feeding steroids to your business listing. It all revolves around a very simple yet often overlooked principle: Your business’s unique selling proposition (USP), i.e. the things that set your business apart from your competition in very unique ways that will make a customer choose you over them.

Submit your USP details in the area called ‘Additional Details.' Go through this list and the examples provided to jog your creativity:

Pricing – Moderate, $15 buffet. $30/month Facilities and amenities – kid-friendly, free parking, valet service Handicap accessibility – handicap accessible Areas of specialty – plastic surgery, pet grooming Delivery – free delivery, delivery in Bay Area only Locations served – serving downtown LA only Currency – USD, Cash only, Cash and Credit Significant achievements – Voted Best Bank in Norfolk County Type of clients – 3-5 yrs, over 18 Products or services offered – commercial painting, foreclosure assistance Nearby landmarks or attractions of interest – 1 mile from New York Museum Well known clients – State Legislature, Governor’s Mansion, Bruce Willis Endorsements, TV Features – As seen on NBC, featured on Oprah Winfrey Show Policies / Values / Ethics – equal opportunity employer As you can see, Google Places optimization is something you can do very easily as a local business owner, if you creatively describe the special attributes of your business and provide as much complete information as possible.

So what are you waiting for? Claim your listing and begin your Google Places optimization! Then get listed, get found, get more customers!

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Do You Think That Guest Blogging is Dead – Kindly Read This

Seeing that conventional link building is useless, lots of webmasters are switching to guest blogging as being a method for obtaining top quality links for their websites. But with this technique to get ultimate positive results, one should not only compose top-level guest posts, but one needs to also publish them on the perfect blogs.

For those who are the bloggers, you need to aware of the key characteristics of guest blogging. Guest blogging is actually very beneficial to enhance affiliate and organic traffic. In the latest meeting of Matt Cutts, he is stating guest blogging is carried out. I actually don’t comprehend the significance, but right after studying the full article there I recognize that there are actually plenty of techniques that may damage your blog or site. As per the direct version of Matt, he suggested that -

A high-quality guest post with nofollowed links can still be a good way to get exposure to a new audience, branding, etc.

 -Matt Cutts, January 21, 2014, at 12:01 pm.

 As per this statement from him, it is clear that the founder or the father of SEO is not warning you to do the quality guest blogging. He suggested that there are several strategies to develop the page rank of your website but to build up the good traffic for your site you need to do the quality guest blogging for your sites or blogs. If you want to place the quality articles on these high-quality guest blogging sites that should be hundred percent unique and adequately written as per the theme of your site. Here I am presenting some bad blogging techniques which you should avoid: 

• In case you are just acquiring guest posts and creating links via them then I need to suggest you to just quit this thing when you genuinely prefer to get good results in the blogging career.

• Stay away from generating links on these kinds of sites that are not related to your blog’s theme or niche.

• Tend not to only compose an article come up with it a lot more information to ensure that you can obtain more traffic and page views onto it.

• Stop creating silly mistakes in your articles.

• Attempt to write in easy language to ensure that every country individuals can comprehend it quickly.

• Usually, do not aim to compose similar things that are not applicable to the post.

 So folks by the end of this article I am able to say only that maintain your target only on high quality and not on quantity. Post excellent articles on high-quality blog sites and develop links only on appropriate site. If you have not enough time to write blogs then start with fixing these SEO factors on your site.

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How to Keep The Link Juice Natural Using Web 2.0 Articles

Here we are not talking about posting articles which we generally post on our main site or blog. Today we are discussing articles or blogs which we write for third-party sites mainly for web 2.0 sites. The piece of content which you are reading right now is the perfect example of web 2.0site. Article websites are used to submit a small story (generally of 400-500) words regarding our website/web page. These article sites in this way indirectly create pages within their site on the various topic, and the users are benefited as they get a free quality one-way backlink and of course, a dedicated page on their site that could too perform well in search engines to give us referred traffic. Generally, most of the article websites accept the HTML code in the site descriptions; this is where we place our backlink code.

Most of the bloggers use the same post again and again on various web 2.0 site with little variation. Don't do this kind of silly SEO mistakes. Google easily caught you and will penalize your site in no time. For a better ranking of your posted article page in search engine see that you maintain the keyword density and include the same in the title and author of the article site if at all they have. It is advisable to post at least five articles daily to add the link juice of your website. Generally, it takes 1-7 days to get the backlinks from article sites. You can add up to 2 backlinks per article for optimizing the work. [Check out the 500+ high pr, low Alexa rank quality article submission sites.] Hope you liked this information if you are feeling lazy to make backlinks then you can hire someone who can make quality backlinks for you. 

If you still can’t figure out what to do then click here to follow some expert tips.

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How to Use Forums Effectively to Get High-Quality Backlinks

In this guide, you will know all about forums and ways that helped you to boost your site by making high-quality backlinks in forums.

What Are Forums?

Forums are a kind of online discussion websites where people come to solve their problems or help others to solve problems. Forums are different from chat rooms. In forums, users need to follow various standards to maintain the reputation of the forum. If they fail to do so and come just to spam or post links, then they got an immediate ban.

Forums have traditional thing associated with them which is called THREAD it is referred to a single conversation which is going.

A forum is tree-like or hierarchical in structure: a forum can contain some subforums, each may contain various topics. Within a forum’s topic, each new topic started which is called a thread, and any numbers of members could reply it.

It all depends on forum’s settings that users can choose to be anonymous or register with the forum and then subsequently log to post messages. Most of the forums allow reading threads without signing.

Eg:www.FORUMS.com

Follow these tips to get high-quality backlinks:

You need to consider these tips while posting your backlinks in forums:

As most of the forums have administrator approvals for the messages you are sending so, while submitting any information, do not make the administrator feel that your purpose is the backlink. As forums are generally used for questioning and answering, do the same, see that the message you are sending is related to the discussion going on and then at the bottom give your reference as your backlink.

Trick: To get a list of forums related to your keyword that you are targeting, make a search in google with that keyword then filter the results by selecting ‘discussions’ from the left side of the search results, this will give you the list of forums of your strong competitors.

In most of the forum sites while registering try entering your backlink even in your name or in any section of the profile if at all it has. As most of the forums automatically add your name at the bottom of the message, so with your website as the name you tend to get backlinks automatically.

There is no estimated time for the appearance of backlinks through forums, it all depends on when the admin is checking the messages for approving them. Enter only one backlink per message. Get more info from here.

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On Page Do / Dont’s for WordPress and Blogger [Beginner’s Guide]

This guide is specially curated for beginners who just started their blogs on WordPress and Blogger. If you have a website on another platform then you can also take help of these tips. :)

Font Decoration Tags Bold, Italic and underline tag: If your web page has a font in Bold, italics or underline in any part of the text, see that they contain the keywords that you are targeting.

Keyword Density Check that the keyword density in the web page is anywhere between 1% – 3% to get better ranking in Google and the starting 100 words of your web page must have these keywords.

Avoid using flash in the web pages as Google cannot read flash on your website. Avoid using pop-up ads and sticky ads on your website.

Internal Links Every web page must have a link to its related pages of the same site. Ideally, there should be five such links at the bottom of the web page content with the heading as ‘Also read.' If possible see that the anchor text of the internal links to the site has the keywords that you are targeting.

Broken Link Broken links are one of the most common things which most of the bloggers ignore. When you link something but it does not redirect to a web page or give 404 error this condition is called a broken link, and it is a big ‘drawback of SEO.' A site can never rank top with a broken link so; it is must avoid. To avoid broken link make sure to check your site at least twice a month by using tools like broken link checker.

For WordPress Just download the plugin and install the plugin in the WordPress admin panel by going to the add new plugin option.

For the Blogger websites Just click on ‘install the widget, ’ and you are done. If you are using videos on your website, see that the video is related to the content of your site, this will improve your ranking in youtube as well, See that you change the video alternative text tag in HTML just like you have done for the image.

Add social bookmarking icon (social media sharing button) on every web page of the site. Addthis.COM  or share this.COM Don’t create multiple pages with the same content in your website. All the above tasks come under ON – Page optimization that comprises of 10% of Seo, if all the tasks are accomplished, then you score 10/10 votes in the eyes of Google for On page optimization.

Making Changes Practically ————————————- In blogger, go to the Design –>Edit HTML, make the desired changes and save the template.

For title and meta tags, for header tags in the edit HTML of the post page.

To add a page/post to your blog, go to the posts menu and click on new post, enter the content of your page and publish it.

To edit go to post – select the post to be edited, click on edit, make changes and save the template.

To delete a post – select the post and in that line itself click on delete.

Meet the SEO experts who can do your site’s SEO more effectively.

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How to Optimize Keyword in Your Blogs or Site

Keywords should be chosen with care. Use your keywords as often as you can while still letting your page "read" well. The number of times your keyword comes up in your copy compared to other words is called keyword density.

Depending on who you ask, what search engine you are dealing with, and the phase of the moon, you will get a different answer from every SEO expert on what the right keyword density should be.

Don't try and "trick" the search engines. You'll almost always lose out in the end. Real content, written for real audiences, usually ends up outranking sites that try and cheat the search engines.

Decide right now to play by the rules and when your competition begins to get banned, you'll still be up and running.

There are some important places to put your keywords. Take a look at blackbeltdomain.com. Can you guess what terms they're trying to rank highly on? That's right, they're trying for a high rank on black belt profiles. They did a very good job of it, too. Look at the page source (right click on the page and select "view source"). Take a look at their header tags, content, and the meta-tags.

It's a brand new site at the time of this writing and is topping out at number 9 in Yahoo after only a month.

I'm sure they kept keyword density in mind while they were writing the site. But they also kept the user in mind with informative menu options and clear text.

There is nothing wrong with viewing the source code on other pages to learn how they do it. As long as you don't steal code or copyrighted work it's OK to "look" for SEO training purposes.

If you think it is not your cup of tea then hire someone who can take care of site SEO. Visit http://www.topxlisting.com/in/best-seo-companies-in-india/ to get the best list