kellaroot

Hi. My name is Kelly Reeves and this is my blog. I really love cats and the internet.

[kellyreeves]

The rise and fall of Urlesque, the site that wanted to take memes mainstream by @blurintofocus for @dailydot

Building this site and community was one of the most exciting, rewarding things of my career thus far. 

[kellyreeves]

Parsing both those layers — the behavior and the meta-behavior, the story told and the story of why it’s being told that way — can be an entertainment in its own right, and speculating on creative decisions has long been a fascination for wrestling fans. This is how a lot of fields work these days. The audiences and the creators labor alongside each other, building from both ends, to conceive a universe with its own logic: invented worlds that, however false they may be, nevertheless feel good and right and amusing to untangle.

Is Everything Wrestling? - The New York Times

[kellyreeves]

[qualcomm]

As millennials shy away from conventional driving habits and car ownership, they’re not dooming the auto industry—they’re showing carmakers a new way forward. Qualcomm VP of Strategic Development for automotive Chris Borroni-Bird explains why on Qualcomm Spark.

[kellyreeves]

@jeffbaum won his fantasy football league and got a fancy new cat toy to celebrate.

[qualcomm]

Word nerds have got their work cut out for them: Emojis are compounding the complexity of digital communication. Linguist Tyler Schnoebelen takes a look at how software might help us better understand all those smileys and pizza slices on Qualcomm Spark.

[kellyreeves]

Prayer hands or high five? Sure, we humans interpret emoji differently... will machines be better at it?

[hallowmeme]

Farewell to HallowMEME.

After six years, five venues, and countless costume ideas, it is with heavy hearts that we announce the end of HallowMEME.

In HallowMEME’s early days (as a joint production by Urlesque and Know Your Meme), internet culture was still considered subculture. When memes like Keyboard Cat seeped into the mainstream, they were met with confusion, and the noble holiday of Halloween was no exception. HallowMEME began as a party where everyone would finally GET your internetty costume.

Now, internet culture IS mainstream culture, we’ll see more #PizzaRats than Village People this October 31, and it felt like a natural time for HallowMEME to come to an end.

Thank you* for being a part of HallowMEME over the years. We have truly loved creating a special place for internet snobs to get together every autumn and compliment each other’s painstakingly handmade Nicki Minaj Butt Rocket costumes. Love, Forced Meme Productions (Andrea, Kelly & Lindsey) Join us as we take a look back at HallowMEME over the years…

2009: A Night to ReMEMEber

It all began with this Urlesque & Know Your Meme costume party, held one spring night in Tribeca.

2009: The First Annual HallowMEME Party

The first-ever Halloween event included a custom Cake Wreck and Photobombing Squirrel swag. Three Wolf Moon took home the top prize. See the video.

2010: The Second Annual HallowMEME Party

Fittingly, Double Rainbows were the most popular costume in year two, held at future Ebola Doctor haunt, The Gutter.

2011: The Third Annual HallowMEME Party

Scumbag Steve served as an honorary judge in year three, and the party was overtaken by an army of Women Laughing Alone Eating Salads.

2012: The Fourth Annual HallowMEME Party

Grace Helbig hosted the costume contest in our first year at the Bell House, complete with Gangnam Style dance-off hosted by the Gregory Brothers, and Queen of HallowMEME Lauren Thompson brought down the house with her Honey Boo-Boo outfit.

2013: The Fifth Annual HallowMEME Party

Debbie Saslaw’s killer trailer for HallowMEME Five says it all. The year’s winner, a high-concept Ryan Gosling Won’t Eat His Cereal, became an instant classic.

2014: The Sixth Annual HallowMEME Party

HallowMEME went bicoastal last year, bringing the party to LA for the first time ever, thanks to West coast co-producers Rae Votta and Ben Stein. Oscar Selfie Ellen and friends made it another memorable year in NYC.

* a VERY special thank you to everyone who made HallowMEME magic with us from 2009 - 2014: Jeffrey, Dan, Debbie, Kelly, Kenyatta, Molly, Greg, Ellie, Jamie, Olivia, Stephen, Rae, Ben, Brad, Don, Chris, both Amandas, Nick, Lauren, Grace, Jake, and Ryan.

[kellyreeves]

End of an era. All the feels. I love you all. 

[prostheticknowledge]

A Beginner’s Guide to Deep Neural Networks

Short webisode from Nat & Lo’s 20% Project for Research at Google explains in simple terms what machine learning and deep neural networks are:

Last year, we (a couple of people who knew nothing about how voice search works) set out to make a video about the research that’s gone into teaching computers to recognize speech and understand language. Making the video was eye-opening and brain-opening. It introduced us to concepts we’d never heard of – like machine learning and artificial neural networks – and ever since, we’ve been kind of fascinated by them. Machine learning, in particular, is a very active area of Computer Science research, with far-ranging applications beyond voice search – like machine translation, image recognition and description, and Google Voice transcription. So… still curious to know more (and having just started this project) we found Google researchers Greg Corrado and Christopher Olah and ambushed them with our machine learning questions.

More Here

[kellyreeves]

Really into Nat & Lo’s 20% Project YouTube show where they go behind the scenes to show off all the cool goings-on at Google!

[kellyreeves]

Coney Island Wonder Wheel (at Coney Island Wonder Wheel)

[kellyreeves]

Kacey Musgraves at The Paramount

[kellyreeves]

[pitchfork]

Oh my god the new Drake video… 

[kellyreeves]

I feel like taylorswift would really appreciate Buster's enthusiasm for the #1989toureastrutherford light up bracelet (which somehow still works this morning?!)

[kellyreeves]

Monkey friends at Arashiyama Monkey Park Iwatayama 

[kellyreeves]

[velwyn]

Dash Magazine The Saturation Issue - Chapter 4: Fashion © Velwyn Yossy

[qualcomm]

Formula E comes to Monaco on Saturday, May 9th. If you can’t make the event in person, catch the sixth round of the environmentally friendly motor race on FoxSports 2 or stream it online. Learn more about the electric race at fiaformulae.com.

[kellyreeves]

oooo purty