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KnowledgeBank - connecting with people about developments in Business to Business (B2B) marketing and B2B Data.

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Social Media Monitoring Experiment

We've been testing some social media monitoring software over the last week. One of the areas I found interesting was the ability to measure the gender and age of those discussing different topics. 

This particular topic was inspired by my sister, who as a 30+ professional was wondering how many people like her would be at the "advanced screening" of the latest film in the Twilight series - Eclipse. If you're in a similar position and wondering how many people like you are twihards you may find the following interesting. 

Gender of those talking about Eclipse

Age of those talking about Eclipse 

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Hello World

Hello and welcome to our newest place on the social web. We'll do our best to follow all of our friends from other social media areas like twitter - just let us know who you are.