[Place one hippo on the desk in front of each of the Executive Team]
“I do not care who you are, how much or little experience you have, what you have seen work before, what your gut or intuition tell you, what you think and especially not what you feel. I only care about data.”My risky opening statement to the leadership team set the stage for delivering aggressive innovation, and with it, disruptive results.I wanted to make the point that a powerful way to sift through hundreds of ideas and experiment with the best ones was to focus on data and only data. Not anyone’s opinion, but facts.After a few uncomfortable glances around the room, with my point made, they had a good snigger, and I am still here.












