Inside the Secret World of Michelin Restaurant Inspectors
Author: Neil Tweedie
Audience: possible food critics, foodies, people who read food reviews
Takeaway: Michelin restaurant inspectors have to be sneaky with their appearances because if they get noticed the Michelin Star Guide’s reputation could be in jeopardy. These lucky food critics are paid to travel the world and dine on some of the most exquisite food out there. For restaurateurs out there, don’t fret! These inspectors never dine just once, so if you don’t receive a star one year you still have a chance.
Personal Thought: This article is intriguing because it highlights the ambiguity and secrecy of the reviewers that work for the Michelin Company.
Category: Selling/Marketing
http://www.telegraph.co.uk/foodanddrink/10337149/Inside-the-secret-world-of-Michelin-restaurant-inspectors.html










