Midas India Inc.

Your Complete Solution For Internet Marketing

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Indian Soldier Tej Bahadur Yadav Shares His Painfull story From The Indi... • /r/Celebs

1 points and 1 comments so far on reddit

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(via https://www.youtube.com/watch?v=57pW9RIoHQw)

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<a href=”http://www.freepik.com/free-photos-vectors/banner”>Banner vector designed by Harryarts – Freepik.com</a>

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Yahoo Testing Google Search Results

Yahoo Testing Google Search Results

Yahoo is testing the use of Google search results following a change in terms of the company’s deal with Microsoft.

The former search giant, which currently has around 6-8% of search share, formally relied on Microsoft’s Bing search engine to display results but in April renegotiated its deal with the company to allow for the possibility of other search partners.

The news was confirmed to Search…

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Top 10 SEO Tips for Private Clinics & Hospitals Healthcare SEO campaigns need a different approach from other industry sectors they rely on government-led regulations, and have to adapt to a deeper level of user psychology.

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Google Hiring SEO Account Manager

Google Hiring SEO Account Manager

Google is hiring an account manager to work on its SEO performance, with a target to ‘drive organic traffic’ to websites under the search giant’s umbrella.

A posting on Google’s careers portal highlights the need for a ‘Program Manager of Technical SEO’ to work cross functionally alongside ‘marketing, sales, product development’ and ‘engineering’. A minimum requirement of two years SEO experience…

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Google Increases Mobile Search Share

Google Increases Mobile Search Share

Google’s desktop dominance has transferred onto mobile as Q2 figures show the search engine taking a greater handheld search share.

Figures from RKG show organic search rose 12% in Q2 2015 against 2014, with smartphone searches see the highest growth rate. The statistics show that Google had an 89% mobile search share, compared to 7.1% for Yahoo with Bing producing just 4.1%.

Again this…

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Google Answers FAQs on New Top Level Domains

Google Answers FAQs on New Top Level Domains

The webmaster community, along SEOs and digital marketers, have been speculating on how equal Google’s treatment of TLDs was, prompting John Mueller – Google’s very own webmaster trends analyst – to answer them all on the blog.

Here are Google’s answers to users’ FAQs about top level domains:

Q: How will new gTLDs affect search? Is Google changing the search algorithm to favor these TLDs? How…

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Amazon Dash Button Vs E-Commerce SEO

Amazon Dash Button Vs E-Commerce SEO

E-commerce SEOhas once again been shaken by the invention of a new powerful tool that makes it easier for consumers to order fast moving consumer goods online: Amazon’s Dash Button. Launched on March 31st, 2015, the new gadget was first believed to be an April Fool’s joke by users. The Dash Button is a simple device which sticks to almost any surface within the common household (washing machine,…

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Using Google Search Console for SEO Research

Using Google Search Console for SEO Research

Analysing Impressions and Clicks for Better Market Understanding

The ‘search analytics’ tab within Google Search Console is easily used and can be filtered with a number of tick boxes and filters within the tab navigation.

For example, within the navigation it is possible to filter impressions and clicks on mobile from a particular location. Alternatively, the search performance of specific…

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How to Choose the Right SEO Agency for Your Business

How to Choose the Right SEO Agency for Your Business

Potential of Working Relationship

The potential of a great working relationship is needed whether hiring an agency, in house or freelancer to take care of SEO. In turn, this leads to the ability to have strong, honest discussions and meetings on SEO strategy, where all cards are on the table from the off, and progress is regularly seen in the account.

Business Understanding

The long term aim…

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What is the difference between PPC Marketing and Internet Marketing? Pay-Per-Click Marketing (PPC) specifically aims at search engines and social media channels to market your Business. It is in the form of paid search results where ads are aimed to display greater exposure for targeted keywords at minimum possible cost.

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Explain why to use Google Adwords?

Explain why to use Google Adwords?

Google Adwords behave differently to traffic that comes from Google Adwords or “Pay Per Click”. The traffic that comes through surfing often visits the website for information, whereas the traffic via pay per click knows what they are clicking on and what they want to buy. So few visitors through Adwords might be more valuable than million visitors.

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Explain what is the meaning of CTR and how you can calculate?

Explain what is the meaning of CTR and how you can calculate?

CTR stands for Click through rate that tells the number of visitors visited on your ad on the web page. The formula for calculating CTR is

Number of click / Number of impressions X 100

These will give you an answer in percentage like what percentage of customers have viewed your ad.

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Explain how you can track conversions in Google Adwords?

Explain how you can track conversions in Google Adwords?

In Google Adwords, conversion tracking can be done in following ways

Tracking purchases by involving basic tracking code provided by Adwords and modifying it with additional code unique to your particular e-commerce platform View-through conversion window options tracks when a person sees your ad but does not click it (impression)

By enabling your ad rotation setting to optimize for clicks,…

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How does SMO work with SEO?

How does SMO work with SEO?

As we discussed in our previous post, Search Engine Optimization (SEO) is the process of improving the visibility of a website in search engines via  organic or un-paid search results. This post addresses how SEO works with SMO to benefit your business.

In general, the more frequently and the higher on the page a site appears in the search results, the more search engine users will visit your…

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Top 10 SEO Trends For 2016

Top 10 SEO Trends For 2016

  What are the SEO trends set to shake the world of search in 2016?

2015 was the year of change for SEO, and while marketers and SEO agencies review how their digital efforts impacted on their rankings, it’s time to evaluate what search marketing will look like in 2016.

  1) H2, H3 & H4 Tagging

In 2015, mobile search surpassed desktop the first time, and a constant shift towards mobile use for…

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