Online help & Mental Health
I previously talked about online harassment that comes with being connected online. Social networks and online communities give us the ability to talk with enormous groups of people, and while this can be abused to create harm, it can also be used to give support. People experiencing anxiety and depression will find it harder to go out to get support. If you might need help Lifeline is always a phone call away at 13 11 14 but if the idea of phoning someone can make you nervous they have an online chat support between 7pm and 4am, 7 days a week (x).
Before going into the different ways online communities can help those in need, we need to remember that social media is still a pretty new concept. Professionals have begun using it for the potential it has, however no one can be certain of the success at this time. There are many different campaigns that advocate mental illness and health, some well known organizations include:
-BeyondBlue: multiple campaigns have been shown online from BeyondBlue, covering specific messages like ‘Get to Know Anxiety’ (x), but they’ve also used many social media platforms to spread awareness of the organization. Tim Holmes, the creative director for the adverts, stated the organization “aims to show young people that it’s not them, but their brains that can be strange”(x), and by understanding their target audience, BeyondBlue pushes awareness through cartoon adverts on Facebook, YouTube, Snapchat and even XBOX.
-Share Your Cancer Story (Cancer Council) (x): while the Cancer Council have professionals that can give medical opinions, they also use a peer-to-peer strategy that allows victims of cancer can share their experience. This can also help those who need to find information for themselves as it is easier to connect empathetically. -#100DeadliestDays (Arkansas Children Hospital) (x): hashtags are a cheap and popular way to spread information. Twitter is the third most popular social media platform, with 320 million users in 2016 (x), more than enough people to spread a message. #100DeadliestDays was created to spread awareness of children emergencies spiking between Memorial Day and Labour Day. Since online channels allow the every day person to spread awareness, there have also been popular campaigns that were started by smaller groups of people, even individuals themselves.
-Movember: started in 1999 by a group of friends in Adelaide (x). The idea is to grow a mustache to spread awareness for men’s health issues, such as prostrate cancer and suicide. Awards, ceremonies and programs are also used to receive funds for charities. -To Write Love On Her Arms (x): The not-for-profit was founded by Jamie Tworkowski, who’s story about an acquaintance who required treatment for addiction and depression went viral (x). The organization aims to help “people struggling with depression, addiction, self-injury, and suicide“ keeps a blog that discusses topics to do with” (x). They do this through events and blogs that discuss relevant topics.
There’s also personal blogs and online journals written by individuals themselves. There is a strong stigma behind this as posting personal issues is seen as “attention seeking”. It’s important to note that everyone is different and not every reasoning behind posting personal insights is the same, but for those who are asking for attention, whats with the backlash? Social media is commonly used for seeking attention, and while positive posts (selfies, status updates) are mostly seen as a good thing, shouldn’t the negative ones be seen as more important? Shouldn’t they receive more support?










