Morley Studios - Portland, Oregon

We make awesome videos for non-profits.

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Why Storytelling Is The Ultimate Weapon

In business, storytelling is all the rage. Without a compelling story, we are told, our product, idea, or personal brand, is dead on arrival. In his book, Tell to Win, Peter Guber joins writers like Annette Simmons and Stephen Denning in evangelizing for the power of story in human affairs generally, and business in particular. Guber argues that humans simply aren’t moved to action by “data dumps,” dense PowerPoint slides, or spreadsheets packed with figures. People are moved by emotion.

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Social Media 101

Remember: content rarely goes viral, so don't make that part of the plan or a metric for success.

Follow on Twitter: @morleystudios

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Swallowtail School Rural Campus

Client: Swallowtail School

We produced a video for Swallowtail School’s capital campaign to build a new school. Our challenge in this video was to educate the viewer/potential donor about Swallowtail’s Waldorf education method, while also introducing the viewer to the rural property where the new school will be built.

This was a magical project from beginning to end. The teachers, parents and students were very well-spoken. They became wonderful ambassadors for their school. We had the pleasure of viewing the children’s excitement for the school’s 26-acre farm campus and seeing - first hand - how outdoor education is a rich experience.

http://swallowtailschool.org/

[morleystudios]

Social Media 101

Don't mix the streams! Use separate apps for work and personal twitter accounts. Don't store work accounts in the iOS twitter settings.

Follow on Twitter: @morleystudios

[morleystudios]

Social Media 101

Summer interns should not be your social media managers. They will get your community built and the abandon it when they leave.

Follow on Twitter: @morleystudios