The Meteoric Rise of Mobile Shopping: Five Tips for a Seamless User Experience
I wrote this on the Washington Post four years ago and it’s more accurate than ever!
Mobile shopping is set to be meteoric for 2015. So, what does it mean for customers? 'User experience' is a buzzing phrase around the digital shopping sphere. How can retailers tailor and personalise the customer journey to streamline the purchasing encounter and foster customer retention?
Read the full tips: https://bit.ly/2MNgcBU











