Online Media Hoger Onderwijs - OMHO

Universiteiten en hogescholen denken dat social media gratis is en de tools ook. Reclame maken op social media is gratis en het moet gratis blijven. We zijn niet bereid om tijd en geld te investeren in social media. Kan het überhaupt gratis of moeten we (toch) naar een betaald model? Sociale platformen veranderen voortdurend hun algoritmes. Moeten we adverteren om bij deze tools (ook twitter) succesvol te kunnen blijven inzetten? Hoe lang blijven tools nog gratis.

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Slides: Five tips to speak to an international user audience

Five Tips to Speak to a University International User Audience from Joe Leech from WordPress http://ift.tt/1IwRlty via IFTTT

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Slides: MOOCs, the largest international classroom

Prof. Richard Griffiths spoke about his experiences with a large online international classroom in his MOOC ‘Configuring the World’. His presentation is available online here: MOOCs from WordPress http://ift.tt/1FWz5wc via IFTTT

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Buddy talk presentation

Kim-Lan Jong Baw and Qing-yi Fan want to match students who want to learn Dutch to students who want to teach Dutch. In their workshop they discussed several questions they came across while making their plans. If you can help them … Continue reading → from WordPress http://ift.tt/1az00A5 via IFTTT

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Slides: Are there guidelines for international communication?

Etienne Augé talked about guidelines for international communication and reviewed what works and what doesn’t to make intercultural communication smoother and avoid micro-clashes of civilizations. His presentation can be found here: International communication from WordPress http://ift.tt/1CZV3Y4 via IFTTT

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Slides: All eyes on China – How to successfully promote your university online in China

Thijs van der Toom from NextportChina talked about the Chinese online landscape and leading examples. How to Successfully Promote Your University Online in China? from NextportChina from WordPress http://ift.tt/1J24cUt via IFTTT

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Slides: TU Delft on weibo

Di Fang and Cheng Zhong (Delft University and Technology) are the (Chinese) managers of the university Weibo account. They talked about the why and the how of the university on a Chinese social network. Their presentation can be found here: TU_Delft_Weibo_0413 from WordPress http://ift.tt/1zcw9Up via IFTTT

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Slides: recruitment through student ambassadors

Janneke Hermans, Rashi Mor and Ioannis Lantzos (Delft University of Technology) talked about the ambassadors program with students from the university. Their presentation can be found here: Recruitment through Student Ambassadors from WordPress http://ift.tt/1zcw9Ul via IFTTT

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Building relationships with online students and online alumni

Daniel Agmon (Delft University of Technology) did a presentation on building relationships with online students and online alumni. You can find his presentation here: OMHO 2015 Online Education from WordPress http://ift.tt/1DdBMFU via IFTTT

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Presentation International benchmark

Thanks for attending the presentation on how universities from all over the world tweeted in 2014. Levi Witbaard from OBI4Wan showed us metrics and graphs and shared some insights. We will publish the results soon but if you want a copy … Continue reading → from WordPress http://ift.tt/1DYkhwL via IFTTT

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International benchmark

TU Delft wanted to know how good (or not) their social media channels are, compared to other international institutes. The result is a benchmark of the quality of – mainly Twitter – conversations. Which questions are asked? What is the … Continue reading → from WordPress http://ift.tt/1BU0ckR via IFTTT

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Keynote – Are there guidelines for international communication?

Globalization keeps speeding up and civilzations are getting closer and closer. In an online world where cultures try to exchange, are there guidelines for international communication? We will review what works and what doesn’t to make intercultural communication smoother and … Continue reading → from WordPress http://ift.tt/1blKk44 via IFTTT

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Online Education: The Online Students and Online Alumni

How can a university build and maintain a relationship with a student that was never on-campus? TU Delft will share some of its lessons of one year experience of MOOCs and online courses. Some topics we will touch upon: The … Continue reading → from WordPress http://ift.tt/1xiTcBw via IFTTT

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MOOCs: the largest international classroom

Massive Open Online Courses are one big international classroom, and teachers reach a larger audience worldwide than could ever be possible on campus. What are the challenges and benefits of communicating with a classroom you only meet online? How does … Continue reading → from WordPress http://ift.tt/1b7kAZg via IFTTT

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Reaching international students through online campaigns

As universities reach out more and more to prospective students abroad, there is a growing need for knowledge about international online campaigns. What lessons can universities learn from retail businesses with years of experience in worldwide advertising? Daniel Markus, managing … Continue reading → from WordPress http://ift.tt/1FzgAtO via IFTTT

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Buddy Talk:  an online language platform for students

Students come up against a language barrier when they go abroad to study, and even more so if they want to work abroad.  Buddy Talk is an alternative to an expensive language course. It’s a system where international and Dutch … Continue reading → from WordPress http://ift.tt/1FiFbmq via IFTTT

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Workshop | Joe Leech: Five tips to speak to an international user audience

Does one size fit all? Joe will outline 5 tips to develop a website that speaks to and is attractive to diverse cultures. The 5 tips will be a surprise! Joe has researched with users in 23 countries worldwide. From … Continue reading → from WordPress http://ift.tt/1Gncusg via IFTTT

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Keynote – All eyes on China: How to successfully promote your university online in China

China is becoming increasingly important for universities and they welcome more Chinese students every year. What do you need to know about the online landscape in China? Who are the big players? Which are leading examples? And maybe most important: … Continue reading → from WordPress http://ift.tt/1wW5LNt via IFTTT