@plus63 - Tumblr Blog

Summit Media Rebrand

We worked on Summit Media's new brand identity. Here are some of the applications. :) We'll be adding more stuff in the future!

-- Symbolically, the triangle signifies creativity, harmony, balance, progression, and action. When it points upwards, it conveys ambition and ascension—and in this case, a reflection of how the company values the constant climb towards excellence, symbolized by the triangle’s apex or summit. The triangle symbolizes Delta, the fourth letter in the Greek alphabet, which means change, mirroring the company’s dynamic direction and progressive nature, but rooted to the ground with a strong and stable foundation coming from years of expertise and mastery. That this triangle is equilateral also signifies the harmony of its points or the company’s three pillars—its People, Audience, and the Advertisers. The color red connotes passion, the strongest driving force in everything we do. Red is intense, grabs attention, stimulates energy, and evokes strong emotions. The triangle logo’s color gradiation through the four unequal sub-triangles demonstrates the range of platforms in the ever-changing media landscape.

http://summitmedia.com.ph

#summit #media #branding #design

Door to Asia

Dan was recently invited to be part of the Door to Asia Design Residency in Japan. He worked with Anchor Coffee, a coffee shop based in Kessenuma (in the Tohoku region). You can learn more about the program and his design recommendation in the link below: You may view the presentation here

twistedfork

Just got this from my email a few minutes ago. I’m so happy. The CS students of UP converted the handset Maroons Sans into actual ttfs. :) This is just the first version and it looks awesome as it is. Wohoo! Salamat! Salamat din Sir Siao for facilitating this. :) #upfight (at Plus63)

plus63

Maroon Sans soon... :)

UP Fighting Maroons

Here's the whole brand identity family for the UP Fighting Maroons. Branding for athletic teams is bit different because there are various applications to think of.

A group of UP Alumni who helps the UP athletic teams approached the studio to work on the new brand identity of the UP Fighting Maroons. We accepted it even if it was a pro bono (free) project because we wanted to support the University. We asked UP to give us a design brief, once we got the brief we started working on it right away. We had about a week and a half to work on this.

Sifting through all the comments and suggestions from students and alumni, the team realized that the raised fist represents the UP Fighting Maroons. It best represents the “palaban” nature of The Fighting Maroons. It’s also a logo that works well within the competitive and assertive nature of the games. Even if the Oblation is not part of the logo, we wanted to include it in the identity system.We incorporated the Oblation in all the varsity team uniforms, so that each member of the team remembers this. It builds internal cohesion and strengthens identity as part of a community.

We will be posting more stuff about this project once everything’s produced and printed.

#up #fighting maroons #philippines #branding #Brand Identity

Plus63 2015 Interns Day Trip

twistedfork

One of the earlier prototypes for the Adobo Design Awards trophy that we designed at Plus63 Design Co . Hopefully, the one next year will be a bit better. It’s slashed in half because the clear part can be replaced by diff materials every year. :) the “metal” part remains the same.

This is the prototype stool for the Earth Manual Exhibit at the Ayala Museum. The stool is made of different debris & objects from houses and properties affected by disasters, preserved by using resin (and possibly other materials) to give it a different purpose.

Title: FORMS OF RECOLLECTION Plus63 Design Co.

1. Transform debris left by natural disasters into inspired and repurposed furniture pieces

2. Collaborate with local talents in the exploration of new designs, processes and materials

When disasters destroy, braver people and new perspectives are formed. This is our inspiration for Forms of Recollection. It is a set of handcrafted resin furniture that features debris from ruined homes. We take objects that are rather tragic and turn them into a symbol of transformation.

Forms of Recollection is melancholia put to good use. By encasing rough and broken materials, we create a graphic memento that is functional in everyday life. Because we believe that preserving memories should not injure, but spark a new purpose.

A documented design process, Forms of Recollection is intended to encourage the public to create their own piece. Be it as a form of healing or as an effort to raise continuous awareness on disaster preparation.

*The initial prototypes made do not use debris from disaster stricken areas due to transportation constraints.

#design #philippines #industrial design #furniture

twistedfork

Worked on the identity of Yellow Doors Hostel @ydhostel , a hostel in Tacloban City that uses upcycled pieces from the remains of Haiyan. They open in two weeks.

It's always nice to see our client's booth every time it's Manila FAME. We did the brand identity of Schema and Industria Edition.

#graphic design #furniture #philippines #Brand Identity

Plus63's designers, Jo and Rax, are currently in Cagayan de Oro for 1 week to help facilitate a workshop on Disaster Preparedness in partnership with Japan Foundation.

"The objective of the workshop is to develop a program that can help the children of CDO prepare better in the event of a calamity. We (Plus63) were tapped by Japan Foundation to help them brand the program as a whole."

–Jo and Rax

#plus63 #ngo #japan foundation #disaster preparedness #philippines #design studio

Connect Disconnect by Aaron Palileo Published by 5 Ports

We recently designed the book Connect Disconnect a book by Aaron Palileo. The book presents effective creativity tools and techniques to generate new opportunities for businesses and organizations.

Most of the images are from 5 Ports' Facebook Page. We'll post proper folio shots soon. :) Connect Disconnect is now available at Fullybooked.

The Back Alley Gift Coin

Back Alley Barbershop is one of our favorite clients in the studio. We designed their brand identity when they launched. As part of their ongoing promotion we designed and created their own version of gift vouchers: the Back Alley Gift Coin. :)

Once you redeem the GC, Back Alley will pop the coin out and collect them. It's a fun and interactive design solution to simple requirement.

#design #print #philippines #graphic design #Brand Identity

SUMMER INTERNS 2014

Meet our 3rd batch of interns:

Addi Panadero Behance UP College of Fine Arts

My choice to send my CV only to Plus63 was very risky. Had I not been chosen, I would’ve scrambled to find other companies to intern in. Luckily, I was picked, and a leap of faith that I could’ve easily regretted turned out to be one of the most fruitful risks I’ve ever taken.

It was not me being sure that I would get chosen. In fact, I had already been doubting if my dream company would see potential in me. I’m very grateful that they did, and at the end of the internship, I’ve become more validated. Validated that as long as I continue pushing myself further in what I do, I could go places. Borrowing a quote from Dan, talking about illustration, ‘it’s not about the style, it’s about the story’ – and in the same way, I’d like to think that what makes great illustrators and designers (like the ones I got to work with #sipsip) even greater is the story of how they got to where they are now.

My greatest takeaway from this whole experience is not the talks that we were given, nor the small tips that we got to learn, nor the small field trips we got to have. It was all the free food and movies – just kidding. In all seriousness, my greatest takeaway is getting to work with and learn from such a genuinely fun and inspiring group of people which taught me that you could never go wrong with design with good vibes.

Craig Halili Behance UP College of Fine Arts

To have been accepted as an intern for plus63 design co. has been one of the greatest privileges in my life, but to have met Dan, Dang, Berns, Rax and Jo was one of the greatest honors I could have received. This summer of 2014 was one of the most exciting, most demanding, but also the most rewarding of my life.

I remember the first few awkward days in the office, each of us interns quietly doing our own thing while listening to Sir Dan's favorite song played over and over again from his desk. I remember each day we were there, that at least one of our mentors would teach us a little something just to get the ball rolling. From copywriting from Dang, to business-mind-savvyness from Berns, to design/fashion chorva from Rax and Jo, each day spent in the office for me was a blessing.

Now that it's all over, and we have been quietly set free into the world, I just want to give my sincere thanks to the people of Plus63. Thank you for not letting me become a bum this summer. Hope to see all of you, and work with you someday.

Mia Lagos Behance Information Design, Ateneo De Manila University

The first time I visited Plus63 was when my professor took our class to have a quick tour around the studio. The studio really was an ideal workplace for designers. The shelves were stacked with books, magazines and other design-related materials. It was like a mini library for designers; a good place to start looking for inspiration and ideas. They had whiteboards (that were full of post-its) used for their brainstorming sessions. I particularly liked the black pillar that was filled with chalk art. Overall, the studio emitted good vibes, which is what Plus63 is known for. It was the kind of working environment that I’d like to be in. During that time I was crossing my fingers, hoping that I would be accepted as an intern, so it was a pleasant surprise when Dan told me that I got in.

My whole stay at Plus63 actually went by pretty quickly after the first week of “settling in.” Within a month and a half, I’ve learned a lot of things about what it’s like to be a professional designer. I realized that there were a lot of things that should be taken into consideration when we get clients in the future, or if and when we want to start our own design studio. We also had a branding competition against the interns of Vgrafiks. That was actually the most challenging part of this whole internship, but it was definitely something I was proud of. We didn’t win, but I was really happy with the product of our efforts. My fellow interns were great illustrators, and we managed to keep the designs of our product look consistent, even if we each had our own styles. This competition proved to be a good learning experience for me, especially for my thesis defense and future client presentations. At the end of the internship, we had a quick portfolio review; this exercise taught us how to present our works to a client. The piece of advice that I would always take to heart is that I should keep doing designs for things that I’m passionate about. You produce more “portfolio-worthy” works when you really love what you’re doing.

Aside from the projects and talks, I really had fun whenever we just hung out. Whether it was a field trip, a movie or simply having lunch in Katipunan, there was never a dull moment with the Plus63 family. Thanks to this internship, my summer was fun, productive and unforgettable.

Tim Lopez Behance Information Design, Ateneo De Manila University

Interning for Plus 63 was a really insightful experience for me. I'm really thankful for our great supervisors. Really great people, and they're just about as talented as how nice they were! Naturally it was awkward at first and intimidating almost. This was my first glimpse into the professional designer/graphic artist world. I never really knew what to expect, or what we were going to do exactly.

It was really great of Plus 63 to give us interns those talks and activities. We had field trips, weekly journals, and even a small inter-intern branding contest against another studio. I learned a lot from these, and you could tell by the way everyone treated us that they genuinely wanted us interns to be ready for the big world. When I graduate, I know now that I won't just be blindly diving into yuppie life headfirst. I mean I may not know everything already but, I feel more equipped now, and more at ease with myself and the art universe after interning.

I'm really thankful for being given the opportunity to intern for Plus 63. I grew as a person and as a designer/illustrator/artist/etc, watched movies, ate rad food, had fun, made new friends, and caught those good vibes they keep spreading. I'd love to be able to intern for them again, but more than that I'd love to be able to have interns of my own someday and inspire and help them the way Plus 63's inspired and helped me.

#internship #interns #design #plus63 #philippines #students