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@profitsmarketinggroup
As we recognize the decline in organic reach, many are running Facebook or other digital ads now as they realize it's a more effective way of reaching the right audiences. Unfortunately, they may be missing the hidden power of Facebook advertising by not understanding retargeting or remarketing.
https://ProfitsMarketingGroup.com People trying to grow their business via digital marketing tend to get too caught up in creating content, and even what tools they should use. The 1st critical step should be developing a coherent marketing strategy, which will help you decide: 1) Who is your target audience (and where do they spend time), 2) What message are you trying to get across and, 3) What do you want them to do with your message (also known as your CTA).
http://ProfitsMarketingGroup.com Join me for an interactive, 3 hour workshop on Facebook and other digital advertising and why you don't need to panic about the recent Facebook pages changes. It may actually be an opportunity. rebrand.ly/advertising-workshop #FacebookAdvertising #DigitalAdvertising #SanDiegoSmallBusiness #DigitalMarketing
So, unless you were hibernating last week, you undoubtedly heard all about the big changes for Facebook Business pages. But before we all go underground to escape the "Facebook Apocalypse", some pretty big names (Jon Loomer Digital, Mari Smith, Owen Video, just to name a few) have come out to say this isn't the end of the world for businesses or even marketers. In reality, it will likely rid Facebook of affiliate marketers and those who simply promote stuff constantly instead of engaging people. Also, it now makes paid promotions (i.e. Facebook ads) even more significant, as Facebook was already kind of phasing out organic reach anyway. In my opinion, this is an opportunity for those who can engage viewers and for those have a good handle on how to run effective Facebook ad campaigns. #FacebookBusinessPages #FacebookAdvertising #SocialMediaMarketing #DigitalMarketing #FacebookChanges2018 (at Profits Marketing Group)
Are you doing your part to support #SmallBusiness today on #SmallBusinessSaturday? #localbusiness (at Profits Marketing Group)
Retirement Community and Senior Living Frequently Asked Questions
Instead of being upset that your organic marketing efforts on social media are falling short, embrace the change and master Facebook advertising. #DigitalMarketing #FacebookAdvertising #DigitalAdvertising #SocialMediaMarketing #socialmediaadvertising #MarketingStrategy (at Profits Marketing Group)
Tired of your marketing efforts not working, taking all of your time, and frustrating you? Join me live today at 1:30 PM to learn why it's happening and how to fix it. https://rebrand.ly/Profits-Marketing- #DigitalMarketing #SocialMediaMarketing #marketing #smallbusiness (at Profits Marketing Group)
Sometimes we don't get to see the finished product of hard work, but tonight I do. Attending the graduation ceremony at Accion Academy San Diego to see new entrepreneurs getting off to the right start. @AccionSD #SmallBusiness #smallbiz #Entrepreneurs #SanDiegoBiz (at Jacobs Center for Neighborhood Innovation)
Preparing to present on "Using Digital Marketing for Predictable Lead Generation" @ksdy50 today. #DigitalMarketing #LeadGeneration #leadgen #MarketingFunnel #SocialMediaMarketing #socialmediaadvertising #socialadvertising (at San Diego Marriott Mission Valley)
4 Steps To Optimizing Your Facebook Advertising
http://ProfitsMarketingGroup.com So, you're doing Facebook advertising but you don't want to spend more than you need to or not reach the right audience, right? These simple tips and techniques will help optimize your Facebook ads, reduce your ad budget, and improve your ROI.
Just finished a great #SmallBusiness workshop on #DigitalAdvertising. Awesome interaction from entrepreneurs and biz owners! #FacebookAdvertising #SocialAdvertising #VideoAds #DigitalMarketing #SocialMediaMarketing (at SCORE San Diego)
New Video Marketing Bootcamp Training Program
http://ProfitsMarketingGroup.com/video-bootcamp Want to learn video marketing but tired of the "guru training" with just theory but no practical application? Our new 30+ video "Video Marketing Bootcamp" has something for newbies through marketers who already use online video.
Wow! Just had a client ask a couple of video marketing questions. 1) How long does it typically take to notice results? and 2) When do you start to generate revenue from videos? The results as far as ranking in search, etc can happen fairly quickly, depending on your niche. The revenue piece depends upon what stage of the marketing funnel they are. Social videos are often "top of the funnel" content while a YouTube or search video can be more sales driven. #VideoMarketing #DigitalMarketing #socialvideo #MarketingStrategy #MarketingFunnel (at Profits Marketing Group)
4 Steps To Optimizing Your Facebook Advertising
http://ProfitsMarketingGroup.com So, you're doing Facebook advertising but you don't want to spend more than you need to or not reach the right audience, right? These simple tips and techniques will help optimize your Facebook ads, reduce your ad budget, and improve your ROI.
Man, I love a great audience! I led a #SmallBusiness workshop on #videomarketing @SanDiegoSCORE today and got tons of great questions and feedback too. Helps keep me on my toes and let's me know they are getting a lot out of it too. Reminds me of why I do what I do. #digitalmarketing #onlinevideo #contentmarketing #videoseo #socialmediamarketing (at United States University)
You know that video marketing is hot. You want to learn more about it, but don't want a generic 3 - page download nor a full training system costing hundreds or thousands of dollars, right? If you're tired of "guru training" and want to learn practical, usable skills and techniques at a very affordable price, please join us at our upcoming "Leveraging Video Marketing To Grow Your Business" workshop @SanDiegoSCORE on Tues July 18 at 9:00. This 3-hour interactive workshop for #SmallBusiness owners and #entrepreneurs will walk you through everything from scripting your videos, to basic equipment and shooting, to more advanced topics like distributing your videos and #SearchEngineOptimization or SEO. To register for the workshop visit https://rebrand.ly/lever6052 #videomarketing #digitalmarketing #socialmediamarketing (at United States University)