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@projectalianza
Love Coffee? Support local coffee farmers in Nicaragua. https://www.indiegogo.com/projects/project-alianza-building-prosperity-in-coffee-farming-communities
@myendoftheworld thanks for helping bring attention to our campaign! We hope to finish out strong so we can provide FREE education to coffee farmers in poverty!
Mapping a better future for coffee farmers! http://ow.ly/zBWSP
Click here for more coffee!
Australians love it; Europeans like it; Americans can't stand it.
Americans' love for coffee needs to translate to their knowledge of where their coffee comes from.
Where does America get its love for coffee? The history of the military may provide the answer.
When confronted with the ability to make the
This is why Project Alianza is doing more than simply slapping an "Equal Trade" onto the coffee products we are partnering with. It's more than just a label!!
Hello Tumblr!
We are having a GIVEAWAY! Just go like the top post on our Facebook page for a chance to win this lovely antique coffee grinder! The contest ends tomorrow @7pm, so hurry!
Smiles and good coffee are the secret to a long and happy life.
Despite these achievements, the system by which Fair Trade USA hopes to achieve its ends is seriously flawed, limiting both its market potential and the benefits it provides growers and workers. Among the concerns are that the premiums paid by consumers are not going directly to farmers, the quality of Fair Trade coffee is uneven, and the model is technologically outdated. This article will examine why, over the past 20 years, Fair Trade coffee has evolved from an economic and social justice movement to largely a marketing model for ethical consumerism—and why the model persists regardless of its limitations.
The Problem with Fair Trade Coffee. Good read. (via climateadaptation)
So now what do we do to support ethical coffee? Support alternatives that actually serve impoverished farmers!
https://www.facebook.com/projectalianza
"That tasty cup of java from your favorite gourmet coffee shop began life on a farm thousands of miles away. Farmers who cater to the specialty coffee market compete on quality. And some use the higher prices their beans fetch to reinvest in their businesses and improve conditions for workers."
And now for my morning cue of joe. -L
This video is a good breakdown of how coffee is produced and it highlights the direct trade practice of some cafes.
Does direct trade help the coffee farmers at the bottom of this chain? The answer is, sort of. It helps some farmers by eliminating traditional middlemen. However, most of the world's coffee is produced by small farmers in extreme poverty (the ones bringing their beans to market to be paid by the weight). They don't have access to these limited direct trade buyers or receive a premium on the quality and so do not earn more for their beans. Education, resources, and innovative supply lines are needed to give these farmers a chance to overcome poverty.
More to think on when we have that cup.
I have measured out my life with coffee spoons. -T. S. Eliot
Happy Monday from Project Alianza and the incredible coffee farmers we work with!!
It’s 7 AM, and your alarm is buzzing obnoxiously. You know you have to get out of bed. You may need to go to class or join a conference call, but it’s so cozy under the covers. I empathize with this instinctive resistance to leave your bed, and the only thing that gets me out of my pajamas is knowing I can jumpstart my day with a cup of coffee. Hello, coffee aficionados and espresso enthusiasts! I am Sydney Throop, the newest member of Project Alianza. I want to introduce myself by expressing my commitment and love for coffee. And I’m not alone: almost 54% of Americans over the age of 18 drink coffee every day, according to the Harvard School of Public Health. Coffee is not just a caffeine-filled beverage enjoyed every morning with a piece of buttered toast It’s a drink that has been brewed, filtered, and percolated for centuries. Even though more than half of the American population sips this delicious brew, a distinct lack of awareness surrounds the coffee bean. Do you know where your coffee comes from? Most people can’t answer this question. Truthfully, I didn’t know much about coffee before taking the initiative to do research. That’s why Project Alianza is here to inform. We want the public to know about the unsatisfied partner in the coffee-production chain. The family-run bean farm is neglected in the coffee industry, reducing profits for small producers in favor of established agri-business conglomerates. The system impoverishes smaller farms and prevents family-run businesses from making a living wage. Some families rely on only a few dollars a day! Project Alianza strives to build alliances between marginalized coffee producers and established farms. We want to strengthen relationships between family-run farms and big coffee companies so small farmers can earn a livable wage. Every couple of weeks I will update this blog to create conversation about coffee. Keep on brewing!
First Blog Post!
#coffee #farm #equaltrade #foodtransparency #liveablewages #Nicaragua
