Stroller Safety Focus Group Questions
I am seeking help from five to ten parents who are willing to join a focus group on the topic of stroller safety products. I am a student attending a summer business camp. In my specific group, we are developing lights to illuminate those that use strollers in dark or low visibility conditions. I am the Chief Marketing Officer and will use your answers in the design of my final product. If you are a parent/caregiver with a stroller, please take a moment to answer the following:
What is the current type of stroller you use?
Do you go out when it is dark with your stroller?
Have you ever purchased safety related accessories for your stroller? What are they?
Is there a part of your stroller you would like to be more visible? Which part in particular?
Do you ever worry that you and your child are not visible?
Would you purchase a lighting system to illuminate your stroller and child in dark conditions? How much would you spend?
Would you wear an accessory to light yourself up, such as a jacket, hat, or shoes when pushing a stroller in low visibility? What is a reasonable price for this?
~ANSWER ONLY IF YOU ARE A PARENT/CAREGIVER THAT USES A STROLLER~