Let's Talk: Cancel Culture and the Lack of Influencer Accountability
This week a shocking reveal occurred on social media which created a not so friendly environment on twitter (as if it can get any worse).
You may know that Jenna Marbles made a video addressing past events that were displayed on her channel that could seem racially insensitive. Overall, I appreciated her apology because she held herself accountable for her actions. However, as a very white girl, is it my place to forgive her? No.
So I decided to wait it out, sure I was sad that such an icon was deciding to leave youtube due to her remorse of harming anyone with her actions, but I waited out until I saw a good amount of people who the apology pertained to that forgave her. They did.
In all honesty, calling Jenna’s botched tan racist is like calling that episode of friends racist because of Ross’ tan – there is way more to be mad at about that show.
The conversation about cancel culture blew up on twitter where people were pitting the blame of Jenna’s departure on the people of twitter, including influencers, specifically white, placing blame.
Here’s the thing though. The only thing wrong with cancel culture is its name. Cancel culture doesn’t do what it’s supposed to do. It’s meant to cancel someone, yet they always find there way back to top, ie. Louis CK.
Something that influencers need to understand about cancel culture is that in a way it’s spreading awareness to someones poor behaviour and brings it to the person in questions attention. An influencer isn’t going to apologize because of 1 comment under their video but they sure will try if #blankisoverparty is trending.
Cancel culture on paper is meant to hold people accountable for there actions. So I decided to compile a list for these creators, as well as their fans who need to be aware of the theory of cancel culture.
Don’t get me wrong, cancel culture sucks, see James Charles. However influencers still deserve to have their dirt brought up and be held accountable and PROVE they really did change, assumptions otherwise shouldn’t be made because it is very easy not to change in ten years.
- Ten years ago was 2010 NOT the 90’s — Ten years ago and being young isn’t a defence or a reason, it’s an excuse using the narrative that young people are dumb and ignorant to their surroundings. We’re not.
- People can change — But that change is only accepted if you hold your past-self accountable and prove your remorse.
- Creators need to hold other creators accountable for their actions — Regular twitter users aren’t the reason why cancel culture fails, fellow creators are. Hold people in the industry accountable instead of letting them get off scot-free like Shane Dawson.
- The only thing wrong with cancel culture is its name — Holding people accountable isn’t the problems, it’s that no one is ever permanently cancelled and it paints the whole awareness as a failure.
- Holding people accountable is NOT bullying — No matter who you are, people are not owed forgiveness and if they harm people, they need to held responsible for their actions no matter when it happened.
- People who give bad people platforms are just as bad as the bad people themselves — Shame (Yes I know) Dawson constantly gives bad people platforms which creates a false narrative that they aren’t so bad.
- Do not accept an apology that wasn’t meant for you — If somebody is caught using the n-word, the only people who can forgive are black people.
- Do not say “sorry IF I offended anyone” — You did offend somebody, that’s why you were called out.
- Respect isn’t baseball or Bill Clinton’s policy on crime, you only get 2 chances no matter how rich you are — Three strikes is too much, you get one chance to change your act to how it was originally and if you fail, you are done.
For young influencers, especially tik tokers:
Gen Z kids have been taught about the idea of social media footprint and the harm it can cause forever. If you use harmful language and commit harmful actions, you deserve to be held accountable for those decisions, it does not matter what your age is.
This rant was mainly sparked by Corinna Kopf’s tweets about Jenna Marbles leaving.
I noticed quite a lot of contradictory phrases. Saying someone should be held accountable but their growth should be seen instead of their past actions doesn’t hold up in context. It’s literally what Jenna’s video is about: holding herself accountable and showing she’s grown while using her platform to vocally admit that. Yes, we should hold people to their current position but how do we know someone’s changes if they’ve never explicitly said that have. I love Jenna but no matter how long ago it happened people deserve an apology.
A rather radical example of this contradiction from Corinna is as if someone murders someone and years later they realize killing is wrong. Should we hold them to their past actions or their current outlook? Like I said, maybe this comparison is rather extreme but the message upholds.
I will admit it is true that Jenna is probably the perfect person, but human mistakes are still meant to be observed and called out.
It’s also not Corinna’s place to forgive her, just like it wasn’t mine.
By pitting the blame on regular twitter users, she forgets the fact that so many problematic influencers maintain a-list careers because other influencers constantly provide them with a platform. For example, people reviewing Jeffree Star’s palettes or giving someone the ability to be the focus of a way too long docu-series
With almost all popular things, cancel culture can go two ways.
1. A random person uses #tomhollandisoverparty because they’re bored which results in people using the hashtag to question the purpose yet they’re still contributing to the trend.
2. Someone says something insensitive and the hashtag is well deserved. It gets the accused to reflect on their actions and respond.
But the problem with cancel culture isn’t its theory, it’s that it never works.
But is how Corinna says it, do we “suck for that” or is it people with her mindset that will allow accountability to be over shined by ‘growth’ (Not specific to Jenna, of course – We love you)
Despite his harmful use of racial slurs and propaganda, Jeffree Star still capitalizes in the beauty community, he is still the most popular. Yes. Not infamous, popular. He barely apologizes yet somehow is rewarded with forgiveness anyways.
But why does Jeffree get away with this? Because other gurus promote his product to their audience which gives him more support. His scandals aren’t new, they are myspace old and he consistently gets more chances warranted by the people around him NOT the people who are harmed.
Pro-tip for Shame (Yes) Dawson is to stop thinking that past trauma and mental health issues are an excuse to harm other people. Jeffree Star’s rough childhood isn’t a reason for calling Jackie Aina a gorilla or telling black women to bleach their skin. Being called homophobic slurs is not a reason to call someone racial slurs. Treat people how you want to be treated. I thought we all learnt that in kindergarten?
But I guess we do say often birds of a feather fly together for a reason. Shane Dawson has never been held accountable for his racial, predatory and even bestiality actions. Is that because of his viewers or influencers failing at their jobs? Influencers are meant to influence so when you see people constantly praising Shane Dawson for his videos, you being to question the integrity of the influencer rather than perpetrator themselves.
Friendly reminder, Shane Dawson won an award for providing people like Tana Mongeau and Jake Paul platforms instead of helping them seek support in private. Tanacon was a fiasco that needed legal attention not 12-year-old girl’s attention. While I don’t support him, painting Jake Paul as a sociopath instead of a manipulative, abusive jerk is harmful to everyone in the scenario including Jake himself.
However, as I said, celebrities give him a platform and label him as the grandfather of youtube – I don’t know about you but my grandfather never called a 19-year-old a sexual predator to “serve them a piece of humble pie”. When Shane says 'grandfather’ does he mean boomer energy of developing jealousy of younger more successful people because if so, spot on.
Overall, cancel culture does deserve to be cancelled (in all it’s irony), however, no one to get away with something even if it happened years ago.
In all, Jenna, we love you. Shane and Jeffree, we do not.
Watch Amandabb’s channel for a more in depth criticism of Jeffree Star and Shane Dawson especially since she’s from a way more intended perspective on their blatant racism.