4 Secrets to deliver great Customer Service
Every company and brand works hard to do their best– focusing on increasing their sales, winning customer loyalty and, of course, delivering a great service and experience. However sometimes they can't accomplish all these three things at the same time. It may be because they’re just focusing on only one area or because the employees don't take real care of the customer.
According to the 2012 Global Customer Service Barometer, a third of people believe that businesses are paying less attention to providing good customer service. On top of that, only 7% of those polled say that customer service experiences they have with companies exceed their expectations.
It seems that there’s something companies are missing out on. And, as we know, one of the best ways to get on the right path to offering an outstanding real experience is to monitor employee interaction with customer and, of course, ask for feedback. Here you have 4 ways to do just that:
1. Personal Observation: It´s important for you to pay attention to your employees’ interactions with customers. No matter if you are in a store or an office. Listening to conversations can be very important. Pay special special attention to what your employees are saying to customers.
2. Ask for Feedback: When you have the chance to talk face-to-face to your customers, look them in the eye, and simply ask “How are you doing?” This method is proven to increase customer communication by 30%.
3. Break Down Barriers: The best way to obtain feedback is asking for it. You are most likely to get the same amount of compliments as complaints; therefore, you can celebrate great services and start correcting problems.
4. Provide Contact Information: If you provide access to information like a manager’s cell phone number or email address, you are sending a message they are there to help, and demonstrating to your staff that great service is a top priority.
These tips will surely help you in your customer service strategy– read them and make an effort to spread the word in your company so that the team’s efforts will bring rewards (both in sales and customer loyalty).
Give us your feedback via Twitter (@sessionflow) on how these secrets can increase your sales and customer loyalty. Have you tried any of them yet?
















