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@sndwrx-blog
This whole spot for Kraft can be summed up in one word: fun. Craig and Jaimes from Anomaly Toronto came up with this wild concept and we were honored to follow suit with a soundtrack which goes from lame to untamed in 60 seconds flat. Have a look and listen !
Kraft " Let your fun out" : 60
MINI is the official car of the Canadian Olympic team and voiced their Olympic support by creating this commercial directed by Charles Wahl.
We teamed up with Richmond Day, Cornerstore Films and Rooster Editing and had the opportunity to recreate our rendition of the Canadian National Anthem using nothing but sounds we recorded from Mini cars and sequenced in our studio. To see how it all came together, check out the behind the scenes video as well and for more, visit: www.minisingsocanada.ca
#wearewinter
Canada and hockey go together like beer and bars. We teamed up with Anomaly and Budweiser for their "Red Zeppelin" campaign. They built the worlds biggest goal light and we created sound for a series of commercials and content which aired on TV and online during the Superbowl as well as the Olympics.
Each time Canada scores a goal, the world's biggest goal light lights up the sky and can even be heard blasting a rendition of the Canadian National Anthem which we created. Let the goals begin!
It's been a busy start for us at SNDWRx. Here's a cool project we worked on for Spinmaster in collaboration with SuperSonic Creative. Zoomer is a robotic dog and we had the opportunity to create his voice. He responds to voice commands and if you train him, you can unlock over 200 things that he says and does. He sings, he breakdances and if you leave him unattended, he will digitally pee all over your house. People love Zoomer, but he's hard to find as he is currently sold out in most Canadian stores. He's kind of a big deal.
We just wrapped our first week. Nobody is happier about that then this guy.
SNDWRX helps McDonald's launch the Steggle by explaining proper breakfast etiquette