TREND ALERT//But Mom, EVERYONE Is Wearing Them!
Sound familiar? Well, you’re almost guaranteed to get these... but why? Becuase they’re called mom jeans! So, what are the mom jeans, I hear you ask. Or rather, what were the mom jeans? If you’ve been living under a rock for the past year or just have no clue whatsoever, the mom is back as the trendiest jeans on the block. But they’re not new; they were a brainchild of the ‘80s whose sales began to dissipate in the ‘90s, the era of the Britney Spears low-rise flares. So why the sudden resurrection? Well the rejected fashion faux pas has been given a much-needed glow-up and now everybody is wearing them (although not everybody is rocking ‘em); Kim Kardashian, Kendall Jenner, Miley Cyrus, Miranda Kerr and even Victoria’s Secret angels. Observe:
Pair with a simple bodycon vest or tucked-in camisole like Emily Ratajkowski and if needed, dress up with stilettos and lots of understated jewellery.
Follow the less is more moral and go cropped like Kendall and Candice. Draw attention to the waist with a statement belt or a tied jacket and wear with flats for an upgraded basic bitch look that’ll turn heads.
Go for the full ‘80s disco diva look with patched flares and aviator sunnies á la Kourtney. Seems that a bra is optional but I’d recommend one to prevent any (pre-planned) wardrobe malfunctions.
Only the brave can pull off this one like Miranda. Double denim is a big risk if you’re not a known Hollywood resident but even then, not everybody pulls it off. She’s even gone the extra mile by pairing with leopard print heels and a subdued black tote. Can this woman do no wrong?! WARNING: Wear double denim at your own risk!
If I’ve converted you or if you still haven't gotten around to actually buying them, to help you on your way, I’ve picked out some that I totally recommend because you will wear mom jeans and you will like (if not love!) them:
Topshop MOTO Mermaid Mom Jeans, £65  - click this to buy
A good statement piece (and investment) for the mermaid lovers and sea life enthusiasts of the world. Pair with a white top (I’d recommend a bralet or crop but if you prefer, a basic bitch white tee will do just fine) and barely-there heeled sandals for an unusual dressed down yet dressed up outfit.
Topshop MOTO Mid Blue Ripped Mom Jeans, £42 - click this to buy
Another one from Topshop? OK, OK I hear you but let’s face it, it’s what they do best... did you know that globally, Topshop sells a pair of jeans every 10 seconds? (I read this on the Cosmopolitan and now I can’t stop throwing it into conversations). These are definitely my favourite with the one knee ripped, one knee, well, intact. That’ll definitely be a head turner. Wear with an oversized slogan/graphic tee (tucked in!) to upgrade your typical lazy AF Saturday outfit to one approved by the fashion police.
Boohoo Blue Lola Rise Mom Jeans With Letter Box Rip, £25 £10 - click this to buy
These jeans are an absolute steal for only a tenner so get them ASAP! They emulate Topshop’s one side ripped style and they accentuate your curves like a mom is supposed to do (the original trademark of the mom jean was to give you a behind of Kim K proportions).
River Island Mid Blue Wash Ripped Mom Jeans, £42 - click this to buy
River Island has made a resurgence among teenagers lately and of course their denim is a massive factor in that. The extreme rip is the way to go as it makes the jean versatile and acceptable to wear all year round (you can let your legs sunbathe in the in summer without shorts even if you haven’t shaved and you can brave the biting cold of the winter because, hello, your legs look fabulous!)
I hope that this article has converted at least one if not all of you mom jean haters!
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