Job posting: Social Media Producer
The Washington Post is seeking a social media producer to join our Audience team. The ideal candidate is someone who is eager to connect Post journalism with audiences across social platforms.
This is a position on our core social team, which is responsible for the Post’s main branded accounts on Facebook, Twitter, and Instagram. The team optimizes the distribution of our journalism for both scale and engagement. And, as with all Audience team roles, this role involves working closely with reporters and editors across the newsrooms to craft strong digital strategies.
You should have expertise in managing a news organization’s social accounts during breaking news, live events and also when things are quieter and you’ve got time to craft that perfect share text.
You should be able to write sharp headlines with unquestionably solid news judgment. You are comfortable using analytics tools like Chartbeat, Omniture or Google Analytics, Facebook Insights paired with an expertise in what those numbers really mean. You understand and act upon these metrics when appropriate. You fundamentally grasp voice and tone on social media.
This job requires some weekend work and weekday evening hours.
Note: Please consider applying if you meet 70%+ of the requirements below.
3+ years of journalism experience.
Experience running branded social media accounts for a large news publisher.
Experience using social management tools to schedule and optimize (we use SocialFlow and Facebook Business Manager).
Experience reading and using analytics to make decisions. This includes scale and engagement metrics.
Experience building a vibrant online community (personal or branded, private or public).
Experience producing and editing graphics, video, and/or photos.
Experience with non-Twitter or Facebook social networks such as YouTube, Tumblr, Snapchat, Reddit, Yelp, Wikipedia, etc.
Ability to investigate and verify claims on social media.
News junkie with a love for alerts.
This position is based in Washington, D.C. and is not eligible for remote work. We will consider applicants not already living in the D.C.-area for relocation. We value the diversity of our team and are looking for applicants that will add to our newsroom culture.
Write a cover letter in the body of an email and introduce yourself to us. Attach your resume to that email. Send your email to all three email addresses here: Director of Audience Ryan Kellett ([email protected]); Core Social Editor Mark W. Smith ([email protected]); Associate Managing Editor Tracy Grant ([email protected]). We will confirm that we have received your email and may follow up from there. Deadline is December 4th, 2017.
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