Mar 9, 2020
exhibition research : Cao Fei at The Serpentine
https://www.serpentinegalleries.org/exhibitions-events/cao-fei
art meets commerce / e-commerce / technology
pseudo commercial elements as art
seen from United States
seen from United States
seen from United States
seen from India
seen from Spain
seen from United States
seen from Argentina
seen from United States
seen from Brazil
seen from United States
seen from Malaysia
seen from China
seen from Bulgaria
seen from United States
seen from China
seen from Canada
seen from Argentina
seen from Singapore
seen from Czechia
seen from United States
exhibition research : Cao Fei at The Serpentine
https://www.serpentinegalleries.org/exhibitions-events/cao-fei
art meets commerce / e-commerce / technology
pseudo commercial elements as art
JACK ARTS billboard sponsorship confirmation
09.03.2020 - Sudo Solutions Press Release
draft 1
Feedback:
make website bigger / more focal
add editor names
add sponsors?
add images of artworks?
add logo
have a go at making a more playful press release - in sync with pseudo concept - more of a narrative using ‘commercial’ language
‘come to the Sudo Solutions conference, the launch of Sudo products hosted by the CEOs of Sudo Solutions’
Logo inspiration : thinking how to brand ‘Sudo Solutions’
moving on from purely ‘clinical’ aesthetic ?
‘Planet Hollywood’ logo
globe
large American corporation
brash
‘3D’
memorable
versatile : works on posters + on website + on merchandise
17th Feb : updated GROUP PROPOSAL
Design - Initial Design Concept (Outdated)
This design concept is OUTDATED! It has since been updated with a branding guide, web design, and draft publication.
See https://grouprbl.tumblr.com/post/190874750066/design-branding-guide-version-11 for the updated design concept/branding guide.
Click ‘Keep reading’ to see the previous design concept.
Group Presentation (17-02-2020)
This is the group presentation for the class on the 17th February 2020.
Click ‘Keep reading’ to see the full presentation.
Design - Social Media Logo
We found that the outline logo from the physical publication is not aesthetically pleasing when downscaled to become a very small icon for social media, or even a website logo. Therefore we decided to use the accent colour and the cover logo font, to create a filled version of the publication logo. This keeps the consistence throughout the design assets, whilst working well in both digital and printed versions.
Click ‘Keep reading’ to see the social media logo.