Artist Spotlight: Avi Kovacevich
I met Avi Kovacevich in Fall of 2009 at the house I would be living in two years later. Over the course of his stay in Orlando we came to be good friends, as well as work on multiple projects together. Avi Kovacevich is many things: a photographer, a film-maker, a proponent of analog technology, an antique collector, a musician, a frequent user of Craigslist, a writer, a vinyl enthusiast and self-proclaimed pizza aficionado. All of which, I'm sure, lead to why we got along so well. He is a graduate of Full Sail University. When I lived in the same town as him he had a darkroom set up in the bathroom of his apartment. He always had much to teach when it came to the dynamics of lighting, film speed and other technicalities of photography and film. He was notorious to room-mates for bringing home vintage lamps, credenzas, rugs, tables, paintings, record players, and on one occasion a very heavy Wurlitzer organ.
Along with these and other attributes, Avi has always been a large supporter of Cookies 'N Cream Records. After moving to Brooklyn he has released two recordings on our label with his band, Tapwater. He has also done multiple videos advertising C'NC artists, Sun's Not Yellow and Fountainpen. Not to mention his involvement in Music For Moments (both with Fountainpen and on his own), which despite its long delay due to technical difficulties is still set to be released sometime in the future. However, my personal favorite out of all of his contributions to this label has to be the modeling he did for our first run of shirts (click HERE and enjoy). Avi has worked with multiple other musicians outside our label with his film-making, including friends of the label, Praything as well as Akron/Family.
Sun's Not Yellow In The Bedroom from Avi Kovacevich on Vimeo.
Sun's Not Yellow covering Mogwai's "New Paths To Helicon Part One" in Orlando, Florida.
You Know That I Need Directions - Fountainpen from Avi Kovacevich on Vimeo.
Fountainpen live at Uncle Lou's in Orlando, Florida on April 5, 2011.
Dancing In The Dark - Praything from Avi Kovacevich on Vimeo.
Music video directed by the Kovacevich Sisters.
Today, Avi lives and works in Brooklyn, NY pursuing his career in film. Avi's art has influenced myself and the label since I met him, and continues to bring a much appreciated mix of detailed, stunning visual and his own brand of comedy to the table.
-Δ\\\
To see more of Avi's work, including his photography, films and some collections he has, check out these links:
Portraits
Regressions
Lost and Found
More Lost and Found
http://vimeo.com/avikovacevich
http://splicethread.tumblr.com/









