What is a Design Ethnography Certificate? (Part two)
Here it is! In its Spring Semester 2017, soft launch form! Contact me if you have questions!
ETHNO 460 - Ethnography at the Speed of Industry: (1-0-1) (F,S,Su) Applying anthropological ethnography in fast-paced research settings and the unique contributions of well-designed, multi-method qualitative research in service and product design, consumer insights, and organizational innovation. PREREQ: Upper-division standing.
ETHNO 461 - Ethical Ethnography: (1-0-1) (F,S,Su) Reflect on codes of ethics from relevant professional societies, apply these statements to case studies and a potential research problem, consider ethical challenges, and complete CITI training in human subjects’ research. PREREQ: Upper-division standing.
ETHNO 462 Asking and Listening: (1-0-1) (F,S,Su) Practice the application of varied deep listening and interview techniques in an iterative research process in a fast-paced environment. PREREQ: Upper-division standing.
ETHNO 463 Observer Toolkits: (1-0-1) (F,S,Su) Practice the application of diverse observational techniques in an iterative research process in a fast-paced environment.
ETHNO 464 Just Enough Research: (1-0-1) (F,S,Su) Identify research problems suitable for ethnographic research, form collaborative teams, and experiment with research methods appropriate to informing service and product design, consumer insights, and organizational innovation. PREREQ: Upper-division standing.
ETHNO 465 Ethnography and User-Centered Design: (1-0-1) (F,S,Su) Explore the basic principles of ethnographically-informed human centered design, in an iterative cycle of composing personas, identifying needs and problems, and collecting and analyzing data on user responses to possible solutions. PREREQ: Upper-division standing.
ETHNO 466 Planning Productive Fieldwork: (1-0-1) (F,S,Su) Practice constructing proposals for conducting ethical fieldwork valuable to solving a real world problem, culminating in negotiating permission to conduct research with a public or private sector stakeholder, and obtaining appropriate human subjects’ research approval. PREREQ: Upper-division standing.
ETHNO 467 Going Deeper With Theory: (1-0-1) (F,S,Su) Explore the contribution of anthropological theory to effective research practice, and the unique contributions theoretically informed multi-method ethnography can make to varied industry problems. Emphasis on fundamentals of current anthropological science. PREREQ: Upper-division standing.
ETHNO 468 Lean and Rapid Reporting: (1-0-1) (F,S,Su) Prepare and communicate findings to decision makers in a variety of roles. Make the case for the value of qualitative, ethnographic research in oral, visual, and written forms. PREREQ: Upper-division standing.
ETHNO 469 Design Ethnography Capstone: (3-0-3) (F,S,Su) Propose and negotiate a research project, collect and analyze appropriate data, create a professional report, and present findings to a real world stakeholder, receiving feedback from a working practitioner in design anthropology or qualitative research. PRE/COREQ: ETHNO 450, ETHNO 451, ETHNO 452, ETHNO 453, ETHNO 454, ETHNO 455, ETHNO 456, ETHNO 457, and ETHNO 458 or PERM/INST.










