"Back in 2013 when Microsoft unveiled its Xbox One and the promise of an always connected and primarily digital gaming experience, the company was roundly mocked and panned for its seemingly overreaching ambitions. At the time Microsoft proposed its online gaming distribution platform, companies such as Gamestop and other ambitious 3rd party studios looking to make a similar play denounced the company's pitch. Fast forward a few years, a couple of fundamental user-focused business strategies and advancements in the company's cloud infrastructure and Microsoft seems to be revisiting a reality in which the Xbox platform evolves into a more digital gaming experience to a much more receptive audience. While Microsoft's Xbox Game Pass isn't quite the cloud-based initiative proposed during the Xbox One unveiling, or like Sony's actual cloud-based solution with PS Now, its implementation does offer Microsoft a platform expansion that should worry competitors. The launch of Xbox Game Pass has". Reblog with caption 🙃















