#habitual mind

[tiramit]

energy, the fifth perfection 3

energy, the fifth perfection 3

POSTCARD#410: Bangkok: Continuing with Ajahn Sucitto’s teachings on the Ten Perfections – described in Buddhist commentaries as noble character qualities generally associated with Bodhisattvas and enlightened beings. The more you can value and live the path of clear thought, speech and action, the more you escape from worldly value judgments. The more you value and energize qualities of…

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[tiramit]

appearances

POSTCARD#43: Chiang Mai: It’s been a long extended morning, awake before dawn. My day began at 3 am – not a day, a night… correction, not ‘a’ night, just ‘night’, no defining characteristics. Night, as in: ‘the state of night.’ Night as an abstract noun, the darkness that envelops all beings in sleep, including a few birds, head-under-wing, perched on small branches in the treetops, level with my…

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[marketinginapod]

You shop in auto-pilot!

You shop in auto-pilot!

As we discussed in the previous post , shopping patterns do indicate we shop in auto-pilot mode. We follow the same path eg: aisle-1- 2- 3 or aisle 1-3-5 unconsciously! We are programmed to use rational part of the brain only when needed i.e. only when there is a break in the habit! These moments when we break the previous patterns and try something new involves rational part of the brain and are…

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[marketinginapod]

You got the marketing wrong!

You got the marketing wrong!

Hi Folks, I understand that was a bold title! I started reading “Habit” and I realized how marketing got the concepts right but targeted it towards the wrong part of the human mind. In simple terms , we need marketing strategies that understand the importance of the habitual mind. ” Unconscious mind controls as much as 95% of human behaviour” – Habit. Now, think about how it relates to marketing!…

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[tiramit]

snatch, fly, eat

POSTCARD #184: Geneva, Switzerland, August 28, 2012: The number 9 bus drops me near a shopping mall coffee shop. Order something and open my book: ‘Satisfaction is a moment of relief from the pressure of wanting.’  That instant relief from the pressure of wanting comes with a thirst for more. Just then, a little bird appears at the table; hops over, quite close to me, where there are crumbs…

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[tiramit]

mindfulness and the sound of rain

mindfulness and the sound of rain

POSTCARD 140: New Delhi: 6.30am Sunday, wake up, turn over on my back and watch the ceiling fan spinning… waves of air movement and coolness on the surface of wet eyes blinking. There’s this rhythmical creak. The fan needs to have oil. A familiarity with the small sound; it’s been going on all night as I was sleeping – half-awake, I’ve been singing a song in my head around the rhythm of it. A…

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