#horological

[fieriframes]

[Horological.]

[thegreatwhinger]

What The Fuck Is Wrong With Invicta?

I like watches.

I wouldn't call myself hortoculturally-inclined – or even hororlogically-inclined – though there's something fascinating about the idea of a device with all those gears, springs and such working in such precise concert that a device like an Apple Watch can never match.

Which is why I'm wondering what's the problem with Invicta watches because they're so gaudy and unsubtle.

And sure, the King Python isn't the only type of watch they make – and I assume that they wouldn't do so if there weren't an audience for it – though more than a few of their models are so over-designed that it makes me almost ashamed to admit that some of their less ostentatious models are actually pretty attractive.

[thewristshow]

PRICING - MARKET BASED STRATEGY

Finally, we have the last method to assign the price to your product or service. This is the market based pricing, which consists of the following branches:

Price penetration: This method of assigning a price refers to starting with a very low price in order to penetrate a market and generate market share. It seeks to generate a strong market share to be able to raise prices gradually.

Price skimming: Unlike price penetration, price skimming seeks to secure the highest prices when entering the market, for those passionate about innovation who would pay whatever price for something new.

Price discrimination: In this method, companies are able to assign a higher price in places where people have a higher purchasing power, and charge a lower price where people have a lower purchasing power. This can be seen in various supermarkets that are located in different areas of the cities.

Loss leaders: This method consists of selling items at a very low price at the entrance of a store to invite customers to visit. Clearly, inside the store there are more expensive products, but there is already an interest and an intention to buy.

Psychological pricing: This practice is common in department stores. It refers to leaving the price one monetary unit cheaper than the next whole number so that it is perceived as something cheaper. In this way, someone is more likely to buy something from 99 than from 100, since although it is the same, the head considers that the 99 item is more affordable.

Promotional pricing: This pricing method is used to liquidate the excess inventory that a store has. It is also used to gain market share quickly.

In the world of watches, there is a new and innovative segment, called experimental horlogeriè. This segment refers to new brands that have been in existence for less than 10 years, that are creating novel watchmaking concepts and although they are not companies that have been in the industry for 100 years, they charge the same as large and old watchmaking houses for such innovative designs and new ideas that they are creating. An example of these brands is, to say one, MB&F, whose slogan is literally "horological lab". Their watches can cost up to $ 150,000. This is a clear example of price skimming.

[en24news]

Editorial: A tragic horological vaudeville - News Signatures: Editorial

Editorial: A tragic horological vaudeville – News Signatures: Editorial

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Watchmaking has always been faced with cartel or monopolistic problems. It’s in the genes of this particular industry. In the early 1980s, the ETA factory was created at the same time as the Swatch Group, with the merger of SSIH and Asag. The crisis is in full swing, the sector is suffering the brunt of competition from quartz watches and the little plastic Swatch has not yet saved…

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[therakeonline]

SIHH 2019: THE WATCHES THAT TICKED OUR BOXES

Discover the timepieces that floated our horological boat at this year’s SIHH.

Continue reading on TheRake.com. 

[nayanasri]

If you’ve been keeping up with watchmaker MB&F you’ll be familiar with their Horological Machine series, watches that are similar in construction but wildly differ when it comes to design. This watch, the HM9, is called the Flow and hearkens back to roadsters, jets, and 1950s space ships.

The watch, limited to a run of 33 pieces, shows the time on a small forward-facing face in one of the cones. The other two cones contain dual balance wheels. The balance wheel is what causes the watch to tick and controls the energy released by the main spring. Interestingly, MB&F added two to this watch in an effort to ensure accuracy. “The twin balance wheels of the HM9 engine feed two sets of chronometric data to a central differential for an averaged reading,” they wrote. “The balances are individually impulsed and spatially separated to ensure that they beat at their own independent cadences of 2.5Hz (18,000bph) each. This is important to ensure a meaningful average, just as how a statistically robust mathematical average should be derived from discrete points of information.”

There are two versions called the Road and Air and they cost a mere $ 182,000 (tax not included.) Considering nearly every piece of this is made by hand – from the case to the curved crystal to the intricate movement – you’re essentially paying a team of craftsman a yearly wage just to build your watch.

While it’s no Apple Watch, the MB&F HM9 is a unique and weird little timepiece. While it’s obviously not for everyone, with enough cash and a little luck you can easily join a fairly exclusive club of HM9 owners.

Gadgets – TechCrunch

The Horological Machine 9 puts a rocket on your wrist If you’ve been keeping up with watchmaker MB&F you’ll be familiar with their Horological Machine series, watches that are similar in construction but wildly differ when it comes to design.

[deepfinds-blog]

If you’ve been keeping up with watchmaker MB&F you’ll be familiar with their Horological Machine series, watches that are similar in construction but wildly differ when it comes to design. This watch, the HM9, is called the Flow and hearkens back to roadsters, jets, and 1950s space ships.

The watch, limited to a run of 33 pieces, shows the time on a small forward-facing face in one of the cones. The other two cones contain dual balance wheels. The balance wheel is what causes the watch to tick and controls the energy released by the main spring. Interestingly, MB&F added two to this watch in an effort to ensure accuracy. “The twin balance wheels of the HM9 engine feed two sets of chronometric data to a central differential for an averaged reading,” they wrote. “The balances are individually impulsed and spatially separated to ensure that they beat at their own independent cadences of 2.5Hz (18,000bph) each. This is important to ensure a meaningful average, just as how a statistically robust mathematical average should be derived from discrete points of information.”

There are two versions called the Road and Air and they cost a mere $182,000 (tax not included.) Considering nearly every piece of this is made by hand – from the case to the curved crystal to the intricate movement – you’re essentially paying a team of craftsman a yearly wage just to build your watch.

While it’s no Apple Watch, the MB&F HM9 is a unique and weird little timepiece. While it’s obviously not for everyone, with enough cash and a little luck you can easily join a fairly exclusive club of HM9 owners.

The Horological Machine 9 puts a rocket on your wrist If you’ve been keeping up with watchmaker MB&F you’ll be familiar with their Horological Machine series, watches that are similar in construction but wildly differ when it comes to design.

[the-young-cloth]

A little walk in @onlylyon with @blancpain1735 ! #timekeeper #wristwatch #chronometer #horology #horological #clockmaker #watchband #cufflink (à Lyon, France) https://www.instagram.com/p/BoE2bhTHHSH/?utm_source=ig_tumblr_share&igshid=1381i7adny7mr