#huangzi

[shawnxuim]

中营随记 #南京 #wirepole #drying #nanjing #huangzi #streetview #streetphoto #streetphotography #travelinchina #travelchina #travelblog #traveladdict #traveller #travellife #china #travel2china #discoverchina #mychinagram #fuzimiao #chinatravel #chinatrip #captchina (at Nanjing, China) https://www.instagram.com/p/CqR1ADcO9zp/?igshid=NGJjMDIxMWI=

[shawnxuim]

幌子.夫子庙随记 #南京 #shopcurtain #confuciustemple #nanjing #huangzi In traditional Chinese society, shop signs, also known as "huǎng zi," were used as a way for businesses to attract customers and distinguish themselves from other shops. These curtains were often made from silk or other fine fabrics and featured elaborate designs and patterns. Some were even embroidered with the name of the business or images related to the products being sold. While shop curtains and awnings are no longer as commonly used in modern Chinese society, they remain an important part of China's commercial and artistic history, and their legacy can still be seen in some traditional markets and neighborhoods. #streetview #streetphoto #streetphotography #travelinchina #travelchina #travelblog #traveladdict #traveller #travellife #china #travel2china #discoverchina #mychinagram #fuzimiao #chinatravel #chinatrip #captchina #shop (at Confucius Temple - 夫子庙) https://www.instagram.com/p/CqQaeylrVx5/?igshid=NGJjMDIxMWI=

[thorsten-j-pattberg-books]

Title: The EURO-TAO

ISBN: 9780984209170

Author: Thorsten Pattberg

Author Sort Name: Pattberg, Thorsten

Language: English

Publisher: LoD Press, New York

Original Publication Date: May 10, 2016

Print Length: 51 pages

Category: Religion & Spirituality/Comparative Religion

https://sites.google.com/view/euro-tao-book

[kpopleftover]

[orientallyyours]

More late Qing dynasty Beijing 幌子 huangzi (or shop signs).

Sources: 中国商业展示

[orientallyyours]

Illustrations of 幌子 (huangzi) or store signs that used to hang outside urban shops to advertise and demonstrate what it sold. Unlike other signage that featured text, 幌子 took form as a physical object, displaying the actual products or their replicas. For example, fishmongers would hang wooden fish, wine sellers would hang a wine jug or gourd flask, noodle shops would hang thin strips of paper, and a sock shop would hang a sock. (Probably dates to Qing era)

Sources: Wu Jen-shu and Ling-ling Lien’s chapter (”From Viewing to Reading; The Evolution of Visual Advertising in Late Imperial China”) in Visualising China, 1845-1965: Moving and Still images in Historical Narratives (2012) edited by Christian Henriot and Wen-hsin Yeh,  The World of Chinese, 福根儿