#instagram experience

[comedycentral]

Smash pumpkins, get likes. This woman just won Halloween and Instagram.

[i-read-somewhere-that]

By classifying these places as experiences, their creators seem to imply that something happens there. But what? Most human experiences don’t have to announce themselves as such. They just do what they do. A film tells a story. A museum facilitates meaning between the viewer and a work of art. Even a basic carnival ride produces pleasing physical sensations.

[i-read-somewhere-that]

The central disappointment of these spaces is not that they are so narcissistic, but rather that they seem to have such a low view of the people who visit them. Observing a work of art or climbing a mountain actually invites us to create meaning in our lives. But in these spaces, the idea of “interacting” with the world is made so slickly transactional that our role is hugely diminished.